It broke the record. Once again, Langley hall broke the record again. The "anti cancer me" broke the box office record of "the last warrior" in the first week of December 2003. With $31 million, it easily increased the original record by about 30%, And become the first weekend box office breakthrough of 30 million in the history of film in this period!

Even in the box office records of film history in December, the premiere performance of "cancer fighting me" can also be ranked in the top 20, temporarily ranked 19th!

From word-of-mouth to box office, from film critics to audiences, lanli once again handed in the perfect answer, only in 2011, this is the third time! Amazing, in addition to amazing, or amazing!

If two months ago, "love crazy", commercial box office has achieved excellent results, or "flash", the factors of favorable weather, location and people together, finally achieved the box office miracle of this love story; So this time "anti-cancer me" can be said to have defeated all market rules and made the most incredible achievement in the North American box office market in eight years.

What the two works have in common is: lanli.

After "speed and passion 5", the new generation actor, who was born with his acting skills, initially showed the box office appeal, and consolidated his audience base step by step. For specific groups, the name "lanli hall" has irresistible attraction, such as young artists, senior fans and female audiences.

What's more, "Ai crazy" and "anti-cancer me" have one thing in common, and so does "buried alive". The three works are all produced at a low cost. The most expensive "anti-cancer me" is only 8 million, and the cheapest "Ai crazy" is only 20.5 million. However, the latter has made 125 million box office in North America, The profit ratio is appalling.

This is crucial for any production company! Even if it's an independent film, even if it's a work of art, the box office is still making a lot of money. This is not only a kind of ability, but also not just a kind of box office appeal. It's more a kind of magic, a kind of magic of "invincible myth".

Maybe it's too early to say "the myth of invincibility". After all, it's just four movies. But seriously, when Tom Cruise's five consecutive works broke through 100 million in North America, he established his status as a box office superstar; Now lanli has made profits in four consecutive works, which is enough to impress people. Moreover, only one of the four works is a commercial film.

Involuntarily, people associate with the "edge of tomorrow" that is being put into production.

Is it really a stupid choice to reject "speed and passion 6" and the potential Luke Hobbes extras and choose "tomorrow's edge"“ Will "tomorrow's edge" really usher in a fiasco? Is lanli's choice really blind and impulsive? Sure, it's not universal's loss - or, more accurately, Universal's loss is just that?

From "anti-cancer me" to "tomorrow's edge", it can be seen that people in the industry pay more and more attention to the choice of lanli. This can be expressed in another language: industry status, power and influence. For the first time, Langley had such qualifications.

Recently, a lot of things have happened around lanli, which is dazzling. Wave after wave, it's breathless. But now it looks like it's a good thing.

In the first week of December's North American weekend box office rankings, "cancer fighting me" won the championship with a record setting attitude!

With the exception of "cancer fighting me," the other films are as bad as expected. In the third week of "Twilight: Breaking Dawn" (Part 1), the box office fell 60% again, bleeding for two weeks in a row, and only received 16 million dollars in three days over the weekend, ranking second. The cumulative box office in three weeks is 246 million, accounting for 56% of the box office data of the premiere weekend alone. The characteristics of fan movies are clear at a glance.

The next week's "puppet movie" was still in a mess, and the box office of the premiere was not as good as expected. However, the next week's box office fell by as much as 60%, only winning 11 million at the weekend box office, ranking second. Fortunately, the production cost is only 45 million, and the cumulative box office in two weeks has reached 56 million. There is still hope to make a profit.

"Hugo", directed by Martin Scorsese, is warmly sought after by film critics. After winning the Oscar for "the infernal wanderer", the old man got rid of his burden and returned to his original nature. On the contrary, the work once again showed his innocence and spirituality. Unfortunately, the box office market didn't buy it. This weekend's box office was only 7.5 million, The cumulative data for two weeks is only 25 million, ranking the top of the list this week.

As expected, the awards season has not yet started, and the performance of commercial works is weak. "Puppet movie" and "Hugo", which are both highly praised and have certain box office motivation, have both encountered Waterloo, while "dawn", which has only a strong box office performance, is a fan movie lacking in days, All these have created good conditions for "anti-cancer me" to achieve excellent results.

However, if there is no media containment at the beginning of the year, if Langley does not miss the Oscars for the sake of "anti-cancer me", if there is no accident at the premiere, if there is no malicious hype from the news media, if there is no "Don Quixote" in the Grammy's six nominations, if there is no "crazy love" in North America, the box office is approaching the threshold of 100 million, Can "anti cancer me" still achieve good results? Even Hugo, who scored 83 points in the media review, failed to break the law of the market. Can the "anti-cancer me" be broken?

I'm afraid no one can guess. Because, these subjective conditions, objective environment exist, so "anti-cancer me" ushered in the box office outbreak.

The endurance of the box office of "cancer fighting me" is still unknown. It's not easy to copy the miracle curve of "crazy love". Although the average box office in North America has increased to 200 million, for these small cost productions, 100 million in North America is still an unattainable target.

But to be sure, 2011 is the year of lanli. Following the affirmation of last year's "Pacific War" and "buried alive", this year's "speed and passion 5", "crazy love" and "anti-cancer me" all won the North American weekend box office titles, especially considering the artistic attributes of the latter two, which is even more difficult.

In terms of business value, blue presents great potential, waiting for development and excavation, which makes people increasingly expect the box office results of "tomorrow's edge". This will be the first super commercial blockbuster of blue rite, the so-called "box office appeal" is a pile of bubbles or real material.

Moreover, the prospects of "crazy love" and "cancer fighting me" have also attracted much attention in the award season. As Roger Ebert said before, can these two sketches make blue rite occupy a place in the award season for the second year in a row?

But film is not just an area where Langley excels. It is always easy to forget that lanli has also been affirmed in music, and has shown no less talent than acting! But now people are getting used to it. Maybe one day, it will be another trump card of lanli.

This week, "anti cancer me" won the weekend box office champion, and the result was almost twice that of the runner up; On the other hand, "Don Quixote" album sales also ushered in a blowout, independent music lovers across North America ushered in a carnival feast!

First of all, the awards for Grammy nominations. Among the nominating leaders, "Don Quixote" is undoubtedly the most topical. At the same time, it is also the one with the lowest popularity and recognition. It is far more than the sons of monfoy and Bon iver, and grabs everyone's attention. Therefore, driven by the curiosity, the sales volume ushers in an explosion.

Then "anti cancer me" took over the hot topic list, along with "Don Quixote" also entered the public eye with the key words of Langley, even if only one in 100 people was interested, which was a huge exposure for "Don Quixote".

Naturally, "Don Quixote" has become one of the most eye-catching and valuable albums in the music market this week. The final song "no doubt" of "crazy love" is very popular. People can't help but ask whether there are any tracks in the album "Don Quixote" in "cancer fighting me"?

127000!

"Don Quixote" has made 127000 strides in this week! You know, this album has been released for 12 weeks, and the cumulative sales volume is only 112000; Now, in just one week, the sales volume of the album has reached 127000, far exceeding the cumulative number of the previous 12 weeks, and the total sales volume has more than doubled!

From this point of view, we can see why publicity is so important, why film production companies and record production companies attach so much importance to publicity and distribution, why the days when wine is not afraid of deep alleys are gone forever... And why Grammy and oscca are so important.

The same album, before and after the promotion, before and after the nomination, created waves are so different!

It's just a nomination. If it's a prize, the doubling effect will be more obvious. Every year's award season, in the final analysis, is not so much a dispute of reputation as a dispute of interests.

With 100000 sales in a single week, Don Quixote soared to the top of the billboard album list in the second week of December! Strong win!

Champion, second Champion: one for film, one for music. Who can match such momentum?