When the topic of the unveiling war just came out, people in the industry regarded it as a joke; But with the advance of time, now we are gradually unable to laugh: "speed and passion 5" beat "Thor", which is no longer a "potential" possibility, but the reality that the probability is expanding.

At this time, people realized that this is Hollywood. Everything is possible in Hollywood.

Previously, "variety" magazine predicted the opening battle. The article said that the box office of the premiere of "speed and passion 5" should be between 75 million and 80 million, and it is unlikely to exceed 80 million; The premiere weekend of "Thor" is expected to achieve 93 million to 98 million box office data, and retain the hope of hitting the 100 million threshold.

By the way, the reference object of "Thor" is "Iron Man".

Now, the box office of "speed and passion 5" premiere weekend is booming, with us $95 million, which is the same as the 98 million of "Iron Man" premiere. Moreover, in terms of media evaluation and audience reputation, the two works also show amazing synchronization. Does that mean that the box office of "speed and passion 5" in North America is also expected to exceed 300 million?

In the 1990s, 100 million in North America was the benchmark to measure the success of a work, so people would say that Tom Cruise's box office of five consecutive works exceeded 100 million, which established his position as a box office superstar; However, after entering the 21st century, 200 million in North America has gradually become the average, and Will Smith has reached the peak of his career by relying on two 200 million works: "I am a legend" and "national Superman Hancock".

Now, 200 million is still the mainstream, but it is becoming more and more common. 300 million has gradually become a new benchmark. So far, 36 films in North American film history have achieved more than 300 million box office results. Whether they can reach such a level is the sign of box office explosion.

Just after the premiere, the major media have begun to discuss the possibility of "speed and passion 5" impacting 300 million. From this aspect, we can see that this film with a B-class background has changed its face and has become a blockbuster enough to shake the box office market in North America.

"Raytheon" suddenly has a lot of pressure. Even though it has made a good debut box office according to the expectation of "variety show", whether it can beat the 95 million of "speed and passion 5" is still unknown. The victory is likely to be within a millionth.

What's more, the premiere of "Raytheon" will meet the second week of "speed and passion 5". In the end, it is the strong performance of "Raytheon", which leads to the cliff diving of the box office of "speed and passion 5" in the next week; Or is "speed and passion 5" riding the wind and diverting the audience of "Thor", which leads to the box office of the latter's premiere lower than expected? This is still an unknown number.

It's a war, a war of bayonets, a war of ebb and flow, a war of life and death. Any little negligence may be doomed. What's more, even if "Raytheon" narrowly wins "speed and passion 5", it is also extremely embarrassed. After all, only a few weeks ago, the two are not of the same order of magnitude. If you want to save face and win beauty, then the box office of the premiere weekend must exceed 100 million, and there is no other choice!

In addition to the box office battle between the two films, "Langley vs Chris" and "Langley vs Natalie", the attention of these two duels is also rising. With the help of "speed and passion 5", the name "Langley hall" is rising rapidly as a rocket.

Not only did he perform well in this popcorn movie, but more importantly, he was also an actor with outstanding acting skills, "Pacific War", "buried alive" and "crazy love". Every work has received a lot of pursuit! In this hot and noisy summer, a shining new star was born.

I don't know if it was an accident or a coincidence. On May 1, HBO officially released the "Pacific War" DVD, which also means that those who missed the live broadcast, replay and on-demand, those who did not subscribe to HBO, can finally enjoy this World War II classic series, especially the blue gift of winning the Emmy award with this film.

Langley has already made a move, so how will Chris deal with it? How would Natalie take it? Originally, it was a duel of different levels, but now it has evolved into a war of confrontation. The box office trend of this year's summer season is becoming more and more interesting.

"If you want a war, I'll give you one. As you wish. "

Before the official debut of Raytheon, the North American box office in the last week of April 2011 was hot. There was no suspense in the list. "Speed and passion 5" came out on its own. By breaking a series of premiere records in April, it swept the whole army and made a strong debut. It easily won this week's North American weekend box office champion! Other works give in one after another, convinced.

The cartoon "Rio adventure", which won the championship for two weeks, took the second place. The box office of the cartoon was severely squeezed at the weekend, with a 43% drop, and only gained 14 million yuan in the three days of the weekend. However, this cartoon, produced by blue sky studio, has made a total box office of 104 million in three weeks; Moreover, the overseas box office performance of the works is even more outstanding, accumulating 160 million in three weeks, which is very impressive.

Black director Tyler Perry's "happy family of black crazy women" won $9 million over the weekend, taking the second place this week.

This director is a wonderful flower in the North American film market. Every time his works are scolded by critics and audiences as vulgar, bad, boring, and stereotyped. However, he does not repent and does not care, because his target audience is very single: the poor black group.

Thanks to the ultra-low cost control and accurate market positioning, it's a miracle that the box office of each of his works is hovering around 50 million US dollars, and each of his works has actually made money. Among them, the "black crazy woman" series has been shooting all the way from 2005 to 2016, and still has not stopped.

In addition, Robert Pattinson, Reese Witherspoon, Christoph Waltz and other big name love movies "tears of the elephant" met Waterloo. The box office next week even failed to match the vulgar "happy family of black crazy women", ranking the top of this week's list with less than $500000.

After leaving the "Twilight city" series, Robert's fan appeal returned to the origin overnight.

In fact, in addition to "speed and passion 5", there are three other new films on show, one is Disney's youth campus movie "Prom", one is Weinstein's "Little Red Riding Hood 2", and the other is the horror movie "night of the dead" starring the new Superman Brandon Roth. There are more than 2500 screening theaters for the first two works.

But as a result, these three works all suffered a terrible slaughter. The best performing "class ball" only had a box office of 4.7 million at the weekend, so I can't bear to look directly at them. Obviously, in front of the excellent performance of "speed and passion 5", all other works are reduced to cannon fodder.

The Spring Festival of 2011 finally ended with the best posture of "speed and passion 5" to create history. Then, after the arbor day, the summer festival officially came, and "Thor" was on the stage with great expectation! The other side of the unveiling war, start taking on!

In the past three to four weeks, the propaganda momentum of "speed and passion 5" has been advancing by leaps and bounds; Well, "Thor" has always been the focus of attention in the past six months. This is another series of Marvel Comics since "Iron Man", and the degree of attention even exceeded that of "Captain America" prepared in the same period.

From any point of view, "Thor" has the potential to create more Brilliance: the behind the scenes team led by the producer continues the same lineup of "Iron Man", director Kenneth Branner, starring Natalie Portman, Anthony Hopkins, Stan scargaard and other veteran actors, as well as Chris Hemsworth, Chris Wilhelm, Chris wilhelmsworth, and other actors Potential stars such as Tom hiddleston and Kat dennings ensure the depth of CASS and the freshness of the cast.

In addition, the production cost has been effectively controlled at about 150 million, while "Iron Man" and "Captain America" are both 140 million. Judging from Paramount's early publicity, he is undoubtedly confident and looks forward to "Thor" becoming the second "Iron Man".

In fact, paramount did the same.

On Wednesday, May 4, Raytheon held a grand premiere at the Chinese theater. Just a week ago, "speed and passion 5" started a miracle journey here. This time, it's Thor's turn!

As the grand opening of this year's summer festival, paramount spent $5 million to build the premiere. The scene was completely arranged in the style of Nordic mythology, and a display stand was also built to display the costumes and props used during the film shooting. The biggest surprise was during the premiere, We had a live video interaction with the famous Stan Lee.

More than 2500 spectators arrived at the scene that night, and nearly 300 journalists formed a media team on both sides of the red carpet. The four streets around the Chinese Theater were blocked, starting from 5 p.m. to 10 p.m., which was comparable to the Oscar ceremony.

As for the guests who attended the premiere ceremony, it was even more starry and could not be counted.

Robert Downey, Jr. was undoubtedly the most famous guest of the night. The appearance of Gwyneth Paltrow and Scarlett Johnson killed numerous journalists; Not to mention that Chris Evans, with Hayley Atwell, Hugo weaving, Sebastian Stan and other major actors of "Captain America", appeared on the red carpet, making people completely dizzying.

The appearance of new "007" Daniel Craig with his wife, Rachel Weisz, is a red carpet egg - his "cowboy and alien" collaboration with "iron man 12" director Jon Favreau is scheduled for the fourth week of July this year.

This is definitely the most lively, grand and grand premiere since the summer vacation in the past two years. Every detail inside and outside has become a topic of Chang'an, which has caused a sensation in the whole of North America. With an extremely strong attitude, it announced the official attack of "Raytheon"!