Chapter 458

"Hero, referring to these two words, maybe many people will think of those superheroes in Hollywood who are omnipotent from heaven to earth. However, is there such a hero in the real world? Once, I thought that the Chinese people do not have hero worship, but later I found that it is not true, such as the righteous second master Guan and the jealous Zhong Kui In a sense, are they not Chinese superheroes? "

"The values respected by the American people are that these superheroes have all kinds of super abilities, which can help ordinary people complete their dreams and save the world. However, this is not the case in the Chinese values. People worship them not because of their abilities, but because of their certain qualities. This is the biggest difference between eastern and Western cultures."

"Back to the hero movie, when I first saw it, I was only attracted by gorgeous special effects and exquisite colors, but after careful aftertaste, I read a deeper meaning. Why is the title called hero? In the film, Changkong is willing to give up the reputation of being proud of the warrior and pretend to be defeated by life and death in order to make the nameless get ten steps closer to the king of Qin."

"Feixue, a female, is a hero. She doesn't hesitate to break into the king's palace of Qin with the remnant sword in order to avenge her country and her enemies. Three thousand iron cavalry can't stop her."

"Canjian resolutely chose the world between national hatred and family hatred, children's and women's love and the world. He said to nameless: a person's pain is no longer pain compared with the people in the world; the hatred between Zhao and Qin is no longer hatred in the world! How can he not be a hero with such a mind?"

"Nameless, an orphan of the state of Zhao, practiced his sword for ten years in order to revenge, and practiced the unique skill of killing in ten steps. Finally, within ten steps, he stabbed the king of Qin with the handle of his sword. Stabbing is his commitment to the sky and flying snow. Stabbing without killing is his expectation for the world. He went out of the king of Qin palace to die generously. The hero is nameless!"

"King Qin, once he swept the six countries, his cars were on the same track and his books were the same. This character, known as a tyrant and conspirator in other literary works, threw a long sword around his waist in the face of an unknown assassin, and let the other party decide this sword for the world. It's not too much to call Yingxiong!"

Fanghua, a famous film critic, wrote this film review on his microblog, which also attracted the attention of many netizens. Even many viewers who saw the premiere said that they seemed to have seen it for nothing? Just watching the excitement?

The hero's score on pea online was surprisingly high, reaching 8.6 points. On the other side, Feng Chi's "night" was almost a curse.

The most controversial is that the audience believes that Feng Chi adapted the profound theme of Hamlet's rise and fall of family and country and desire swallowing human nature into a multi angle love soap opera composed of martial arts and vulgar performances.

In this regard, Feng Chi naturally does not admit it. In his opinion, these people just don't understand it, and even send seven microblogs to anger the film critics, saying: do you really understand movies? You took money from others to hack me, didn't you?

In this way, the film critics are naturally unhappy. It's just those who receive the money. If you don't receive the money, don't you wish us?

For your innocence, you can't let go!

So a curse war began on the Internet. Before that, Feng Chi actually had many conflicts with film critics, but in the end, Feng Chi won. Because Feng Chi had many fans, the film critics died, and the microblog had millions of fans.

However, now the war is rekindled, Feng Chi soon found that he can't carry it. When microblogging is sent out, not many fans leave messages, and many fans advise him: forget it.

forget it? Can you count it? I've invested all my savings for half my life. If the box office hits the street, can't I sleep on the street?

Even if Feng Chi is tough, he has to go. So Feng Chi not only increases the intensity of the road show, but also opens the crazy spray mode. Whenever it is said that his new film is a little bad, he begins to spray wildly.

This is not only originally hated by his audience, but also disgusted by some originally neutral and even like his films. I'm just being fair. Why do you scold me?

In an instant, there was basically no one on the Internet to help Feng Chi speak. Almost all of them scolded him. Originally, Han Fei also prepared a hand and thought about when to give Feng Chi a shot. As a result, people killed themselves, which was a little too much fun.

On the first day of the new year, the zero box office of "hero" has also been released, and the high box office of 23 million has also surprised the industry that "Han Fei is back again"

Indeed, compared with the rise of the scarlet ball, "hero" is obviously closer to Chinese films. It has a strong oriental flavor both in content and picture sense, which is naturally much easier to accept.

Of course, thanks to more than ten years of development, the audience's appreciation level has made great progress.

The zero box office of "night" was not low, with a full 15.6 million, which surprised many people. The voice of scolding Feng Chi on the Internet was much less for a time.

How about Feng Chi's complacency? You scold. The harder you scold, the better I sell at the box office. It seems that this negative marketing is not ineffective.

However, only one day later, Feng Chi couldn't laugh. The box office "night" on the first day was only 64.2 million. Generally speaking, according to the box office of 15.6 million at zero point, it was at least 100 million on the first day.

However, Feng Chi is not desperate. After all, he made more than 60 million on the first day. It is OK to make a small profit without making a big profit. Therefore, Feng Chi continued to increase the number of roadshows, from two a day to three or even four a day, which made the leading stars miserable.

On the other hand, the first day box office of "hero" is much more normal, 230 million. Although it is not comparable to the first day box office of "wandering earth", it is amazing enough.

At the same time, word-of-mouth is also further fermented. Many film critics also begin to interpret "Heroes" from various angles. After reading it, some viewers find that they don't seem to understand it, so many people buy tickets again.

So the box office of "hero" exploded again on the second day, directly breaking through the 300 million mark. However, due to the surge in the number of viewers, the score of pea.com also decreased, closing at 8.2 points on the second day.

"Night" is relatively miserable. The box office on the second day was only 36 million, almost halved. Compared with its film arrangement, the box office is absolutely bleak.

So Feng Chi received a lot of notice from the cinema on the same day. The cinema side said: we also want to make money and cut off a lot of film arrangement times.

This makes Feng Chi even more crazy. In his opinion, these cut film arranging sessions are all money.

However, on the third day, the box office of "night" fell by 21 million again. At this time, Feng Chi was numb.

A week later, the box office was only 120 million at the "night". Let alone making money at the box office, it almost lost all its capital. The production cost was more than 40 million and the publicity cost was more than 20 million. Together, it was a small 70 million. According to the contract between Feng Chi and the investor's boss, under the condition of loss, all the recovered box office belonged to the investor.

Originally, Feng Chi didn't care about this clause at all. He is very confident in film profits, but this is the last straw to crush him.

In this film, Feng Chi not only gambled on all his previous Honors, but also lost all his money. For a time, people in the circle also lamented.

The box office of "hero" has achieved amazing results in the seven days of the new year. In the first week, the box office exceeded 2 billion. Secondly, the score on pea online has been maintained at more than 8 points.

After two years, Han Fei once again conquered the audience with his films, but the theme of "hero" always has its limitations. After the Lantern Festival, the box office began to decline rapidly, and finally exceeded 4 billion in one month.

Of course, this achievement is amazing enough. After all, we can't expect every film to achieve the terrible achievement of "wandering the earth".

Although he painted in China, Han Fei was not idle. On this day, he took the crew on a flight to the United States again.

It was still Chris who came to pick them up, but Chris's career was not what it had been before. The continuous success of "wandering the earth" and "the rise of the scarlet ball" made match point a hot independent film distribution company in Hollywood, and its business volume doubled several times.

Chris is quite enthusiastic about Han Fei. Of course, he is not nostalgic, but he has tasted the sweetness from Han Fei. He believes that as long as it is this guy's film, he will be able to make money, and make a lot of money.

After a day's rest, Chris couldn't wait to watch the hero in the company screening hall. At the beginning, he was attracted by the simple background music and the deep black.

Unfortunately, the film has no English dubbing, only English subtitles. He can't understand the lines, but even so, he is still shocked by the gorgeous colors in the film.

"Oh, my God, your artist is a genius. I mean, this set is so shocking." Chris was incoherent.

Han Feichong Wenqi raised his eyebrows. This shy young man once didn't believe that Americans could understand their use of color.

"Well, my old man, don't say anything. It's still the old rule. The film must be handed over to us for distribution. You know, our channel is several times larger than before. I can even make the film appear on the screens of more than 4000 cinemas in North America." Chris was so excited that he danced.

Han Fei said with a smile, "of course, I believe in your strength, but this film is somewhat different. I have another requirement."

"What requirements?"

"I need you to help this film hit the Oscar next year," Han Fei said word by word.

Chris was stunned. The film is really excellent. In his opinion, there is no problem in getting a high box office. However, regardless of cultural differences, the film is unlikely to win an Oscar as a commercial film.

Over the years, Oscar Awards have been biased towards literary and artistic films, especially in the United States, not to mention Chinese films?

"Man, listen to me, it's not cost-effective. You should know that the cost of Oscar public relations is not a small amount..." Chris persuaded.

Just before he finished, Han Fei interrupted, "don't worry, I'll pay the money."

"Well, good luck." this is the American values. As long as you make money, there is nothing you can't do.

Han Fei's arrival has also attracted the attention of some American entertainment media, but after all, it has been two years. The heat of that year has long disappeared, and no one takes the news too seriously.

Many Chinese living in the United States and foreign students are really concerned about Han Fei. In some Chinese community forums and group chat, they are talking about Han Fei's new film in full swing.

However, only a small number of people are optimistic that Han Fei's new film will sell as well as the previous two films, while most people think that Han Fei's film is difficult to achieve the previous glory. After all, this is an out and out Chinese film, and it still talks about things in the state of Qin.

The age is too far away, and they are all Chinese faces. It is not like "wandering the earth". Science fiction films have a special attraction to American audiences.

Although many audiences are not optimistic, most of them still say they will go to the cinema to support it, and the international student group gathered again. They found the match point company again, received a large number of leaflets from them, and began to make voluntary publicity for the release of "hero" in the North American market.

Han Fei was not idle and began to be interviewed by some media. At first, many American audiences didn't remember him very much, but when the host talked about his words and deeds on a talk show, many American audiences still thought of him.

Of course, it's not a good impression. In the eyes of the American people, Han Fei is a very arrogant person, and there is no awe of Hollywood in his words. This can't be allowed. Hollywood is the symbol of the United States. Filmmakers from all countries in the world should devote themselves to Hollywood and come to the United States to make a pilgrimage.

In this regard, Han Fei's answer is also very simple: "I'm coming, I conquer!"

This is too arrogant. Many American audiences even clamored to let Han Fei get out of the United States. Of course, some viewers said that they would make inhuman criticism of Han Fei after watching the film. They would use their years of film viewing experience to point out the mistakes in Han Fei's films and let Han Fei see how professional the American audience has been influenced by Hollywood films for so many years.

However, this is what Han Fei wants to see. After such a wave of publicity, let alone Chinese attention, even many American fans began to pay close attention to the release time of "hero".

Therefore, after a series of investigations, match point company finally set the release time in March, because there is a special holiday in March in the United States, that is, spring vacation, which usually has a 7-10 day holiday. During this period, the box office is good, and there are fewer competitors.

"Well, it will be released in March." Han Fei also knows that there are many long dreams. The original hero didn't get the ideal box office because it delayed for two years.