Chapter 249

Han Fei and his entourage went straight to the penguin video from the micro vision live broadcast. When they arrived, the premiere had begun. Director Wei led them to a computer and watched the click through rate soar. In just ten minutes, their guilt exceeded ten million.

Suddenly, the whole backstage monitoring room exclaimed one after another. Zhang Yue and they were all nervous and full of joy, but Han Fei always looked as usual.

Indeed, from the beginning, it was more rare that Xie buchen showed an excited smile, and Jin Boyuan smiled like a fat man with more than 200 kilograms.

Liu Bin, CEO of penguin video, also arrived backstage at 9 o'clock. Although it was said that the goods were late for the meeting, Han Fei was like a mirror in his heart. To put it bluntly, he had been waiting for the data report of the first episode. After all, Penguin video spent so much energy. If he didn't get good results, his presence on the scene would really affect the team morale. Now it's completely different.

"Everyone did a good job and doubled the bonus next quarter." as soon as Liu Bin said this, the scene became lively.

Seeing that Han Fei was always unsmiling, Liu Bin joked: "Han Fei is not always a little too strict. Even if many A-level productions fail to meet such data, are you still dissatisfied?"

Han Fei smiled and shrugged: "for penguin video, he won half, but for me, the real test has not yet begun."

Liu Bin was stunned for a moment and reacted. The smile on his face also became dignified. How to convert free users into paid users has always been a difficulty in making a video platform. For example, there are more than 300 million ordinary users of penguin video, but only less than 90 million users have recharge to become members.

Here is only recharge, not recharge members all year round. Most viewers like to watch some dramas and will open it for a month to catch up with them. If there is no good drama, they will not recharge again. This is the fundamental reason why video websites rely on high-quality dramas.

Sure enough, from the third episode, the rising frequency of on-demand began to slow down gradually, without the exaggerated data of the first two episodes that often broke 100 million in an hour.

However, the decline was still expected. At 11:00, the number of hits in Episode III remained at about 50 million, and the number of users who opened members or renewed subscriptions reached 3.5 million. As soon as this data came out, everyone was relieved, including Han Fei.

This data is a step towards success, because only if a good base exists, there will be the possibility of pay on demand in the later stage.

The 50 million hits is half of the first two episodes. The conversion rate of ordinary users has been quite frightening. Even a good-looking drama can't let everyone pay for it. It's unthinkable for many A-level productions to have half the audience support. Most viewers are waiting for natural unsealing.

The time unknowingly came to 12 o'clock. The number of hits in Episode 4 was almost the same as that in Episode 3, but after 12 o'clock, the data began to decline sharply. Fortunately, Han Fei had been prepared.

On the other side, the audience is scolding Han Fei because the plot of Episode 4 is just stuck where the party is about to enter the main hall.

"Dog day, I knew this goods must be trying to cheat the coins in my pocket."

"The sleeping trough is so irritating that members are useless here. Why should I fill it?"

"Cough, it will be opened slowly in half a month. If you don't have money, wait. Man, you want krypton gold to see it in advance!"

Since the first season of tomb raiding notes, many viewers have paid for on-demand broadcasting in advance. For these viewers, more than 20 yuan is nothing. Being able to read the next story at one time in advance will give them an inexplicable sense of superiority.

This sense of superiority will stimulate other audiences as they show off.

"A dog, can you be looked down upon by others when you watch TV? It's more than 20 yuan. It's as if no one has it."

Yes, that's why Han Fei doesn't inject water into the plot. It costs three yuan for eight episodes. After all the episodes are on demand, it's 24 yuan. This is also the psychological price of most consumers. Once it exceeds 30, some viewers will think: don't it smell good when I charge for the phone? For 24 yuan, there is no corresponding consumer goods for the audience to compare.

There is an interesting phenomenon, that is, the vast majority of users who spend three yuan will finish all the remaining episodes on demand, otherwise they will feel very bad, which will make them feel that the money they spent before is wasted.

"Hey, really don't consider coming to penguin video? I can still decide the position of general manager of the product department." after Liu Bin read the two o'clock data, he had to admit that the young man in front of him had completely understood the user's mind.

Han Fei smiled and shook his head. "You should know that I can't stand constraints."

Liu Bin actually knows that Han Fei will refuse, but he is always unwilling not to try.

"Do you have any plans for the next play?"

"I've been too tired recently. I think I'll have a rest." Han Fei said the truth. Not only he, but also everyone in the company has been running continuously for more than a year, and even the machine needs maintenance.

"Well, if you have a plan, you must notify in advance. Penguin video will be your best partner." Liu Bin sincerely extended his hand.

"Sure." one hand clasped together.

A statistical report is placed on one side of the desktop. The fifth episode exceeded 7 million in an hour, that is to say, the revenue brought by this item alone exceeded 20 million.

I'm afraid the whole industry will be shocked by the explosion of such data.