Chapter 1627

Xia Yue studio's microblog has stirred up the whole online world of China. Almost all major social networking sites are talking about things related to the National Music Festival.

Although "National Music Festival" has not been able to occupy the headlines and hot search of major social networking sites, the search ranking of major sites continues to rise, and it is only a matter of time before it occupies the top position.

It is precisely because of this propaganda microblog that the well-known TV stations and video websites all over the country, like cats smelling fishy smell, gather around.

Before, Liu Zixia was just a TV station and video website with ordinary business cooperation relationship. Because there was no private phone call from Liu Zixia, they began to give Xia Yue's work phone a crazy blog number, which was almost going to explode.

And Liu Zixia's personal life number is often busy by good friends like Wu Bing, ha Wen, Lin Yue.

Although I had expected that this variety show would attract many TV stations and video websites, I didn't expect that their actions were really fast. I started to contact them as soon as I saw the first propaganda.

After discussing with Tang Yifan and Sunuo, Liu Zixia decided to sell the online copyright of the National Music Festival first. As for the TV copyright, he would wait until a few days.

This is the main reason why so many vice presidents of domestic well-known video broadcasting websites appear in xiayue building.

Small conference room, 6 / F, xiayue building.

After Xiong Xiong's voice came to the ground, the reason why the top management of these video websites began to collectively denounce is actually very simple.

Think about the past few years, no matter whether it's the TV series, movies or variety shows produced by Xia Yue studio, it seems that panda videos are cheap in the end, and they haven't even touched a hair.

Originally, it was nothing. After all, they were reluctant to give up their money, otherwise they would have succeeded in winning Liu Zixia's works.

But when they saw the popularity of "Crazy Stone" on panda video, the executives of these other video websites almost became jealous.

This also makes them deeply understand a truth, want to start early, and want to be ruthless to oneself some, otherwise still nothing to catch!

Although this program is a national music theme, it seems to be a bit unpopular, but as you all know, Liu Zixia is an unconventional player.

This program, like "yearning for life", will become a popular variety show!

Squeak!

Just when Xiong Xiong wants to have a good theory with the top management of these video websites with a posture that he is not afraid of boiling water, the sound of pushing the door rings.

Then Liu Zixia, dressed in cool short sleeves, and Sunuo came in one after another.

All of a sudden, the office became quiet. They stood up one after another and said hello to them: "Mr. Liu and Mr. Su!"

"Ah, everyone, it's very lively!"

Liu Zixia waved his hand to the crowd with a smile and said, "sit down, relax, don't be so formal."

Although Liu Zixia is younger than everyone present, no one dares to look down on him. After all, supporting such a large studio alone is a symbol of ability.

"Well, all of you here are old friends. I won't say anything extra. Let's get to the point."

Liu Zixia sat on the throne, he said: "still in accordance with the old rules, auction" national music ceremony "network copyright, the price is high."

As Liu Zixia's voice fell to the ground, the high-level people from the major video websites in the conference room all showed the expression of "as expected.".

It seems that they are used to Liu Zixia's way of doing things.

After Liu Zixia's voice came to the ground, Su Nuo consciously played the role of a server. He handed the paper and pen he had been holding in his hands to the eight video website executives on the scene.

In less than 5 minutes, 8 people had already written their own price on the paper, and then handed it to Liu Zixia.

Liu Zixia was more cautious when he first created the dark shooting method, so he deliberately chose a room to see it.

Now it's not like this. After all, it's been through so many times, and there's no need to be too cautious. Anyway, if the final price is to be announced, it will have to be approved by other people.

After opening the reserve price of the eight companies, Liu Zixia's face was surprised. He looked up at the crowd and said:

"It's Bili Bili who has obtained the copyright of the National Music Festival on the Internet."

Huh?

The seven people sitting there turned their eyes to the young man who had been in the corner all the time and had no sense of existence.

The young man looks very thin, with a big back of middle two and a pair of brown retro glasses with a big frame on the bridge of his nose.

"I'll go. How can it be Bili Bili? In principle, their content composition will not involve entertainment variety shows? "

"Yes, I just wanted to ask, how did a person who engaged in games and animation video begin to mix with variety shows?"

"Mr. Chen, tell us how much money you paid..."

The seven CEOs are very interested in how much money Mr. Bili and Mr. Chen have paid. After all, they all think that the price is too high. How can they lose?

And according to their understanding, BiliBili is a video website that mainly does animation, comics and game content creation and sharing.

Although after years of development, they are also involved in other content industries, but on the whole, it is still a multi-cultural community around users, creators and content, with interest circles.

For many popular movies, TV dramas and variety shows, I've never caught a cold. Now why do I suddenly become so active?

Mr. Chen habitually pushed his glasses and said, "the society is progressing. Our website also needs to change, doesn't it?"

Looking at the crowd, Mr. Chen said with a smile, "as for the price... Mr. Liu, if you don't care, just tell them directly."

Liu Zixia nodded to Sunuo.

Suno picked up the A4 paper belonging to BiliBili and read:

"Bili Bili's price is divided into four aspects:

The first is the guaranteed share. The price of each program is guaranteed at a minimum of 3 million yuan. The advertising share ratio is 9:1. Xiayue studio is 9 and BiliBili is 1.

Second, for every 10 million additional hits, BiliBili will pay us an extra reward of 1 million for xiayue studio. There is no upper limit for accumulation, and it will be settled on a Monday.

Third, it's about channel members' share. As long as you recharge BiliBili members in the play interface of "National Music Festival", you will share it according to the proportion of 50%!

Finally, all the works produced by our xiayue studio, whether or not they are signed to BiliBili, can be advertised on BiliBili's video website without any advertising fee! "

As for the second and the first point, all the senior officials present have thought of it, which is also within the scope of their acceptance.

As for the third point, Penguin video once did this. At that time, Penguin video was also called Xuntang video, and it was not listed on Hong Kong Island.

This last point, in fact, is a little bit of unlimited human feelings.

After all, there are other video websites that undertake advertising business, but the price of advertising space is different for different sites.

Generally speaking, if you want to carry out advertising in the whole website, and it is still eye-catching, the cost of a cycle is about 5 million!

A cycle is 7 days. If it lasts for one month, it will be 20 million!

Although these advertising spaces don't cost money, can other companies use them?

So it seems like a bottomless pit?

What does Bili Bili want to spend so much money for a national music festival?

With the wisdom of Chen Shuyi, chairman and President of Bili Bili, it is impossible to make such a loss business!

That's to say... There's going to be a big move in Bili Bili!

This matter, it is necessary to inform their immediate superior!

Think of here, on the face of the vice president of every video website present, appeared the expression of thoughtfulness.

Looking at the people who were lost in thought, Liu Zixia laughed and said:

"Now that the partner has been selected, I'll go and talk about the details with Mr. Chen. Don't hurry. I've already ordered a hotel. When we're finished talking, let's have a snack together!"

"Mr. Liu, the company is still waiting for my reply. I won't eat with you. Next time I have a chance, I'll be the host and invite you to dinner!"

"Yes, Mr. Liu and Mr. Li are waiting for my reply. Today you and Mr. Chen will get together. I'll go first."

"Mr. Chen, congratulations on obtaining the network copyright of this program. I must accompany Mr. Liu today..."

Hearing Liu Zixia's words, the people present politely promoted the dinner. It's not that they don't want to have dinner with Liu Zixia. After all, it's a good opportunity to get closer to each other.

But now, because they don't know what BiliBili is going to do next, it's better to tell the boss of the company this news as soon as possible.

"Well, that's OK!" Liu Zixia shook his head and said, "let's get together again when we have a chance."

"OK, Mr. Liu, I'll leave first..."

All of them said goodbye to Liu Zixia and general manager Chen.

When everyone was gone, Liu Zixia looked at Mr. Chen standing beside him and said, "please, Mr. Chen, let's talk about it in another place!"

……

BiliBili spent a lot of money to buy the network broadcast copyright of "National Music Festival" from xiayue studio.

This news, like a tornado, swept the entire Chinese network, and spread to the public.

Maybe people born before 1980 think it's nothing but a new Video Broadcasting website.

But as the main flow of BiliBili, the young people after 80, 90 and even 00 know that this is a deep-water bomb!

Baidu Encyclopedia's positioning of BiliBili website is very clear: "young people's trend cultural entertainment community".

Compared with other video websites, its content partition is not only the same in part, but also unique in some aspects, such as:

Fan drama, game, ghost animal, fashion, screening hall and other content areas, and even set up live broadcast, game center, surrounding business sections.

There is not much content in the entertainment area, and netizens are used to the content classification of BiliBili.

Website suddenly began to step into the entertainment area, for these netizens, is a very incredible thing!