Chapter 791

Bao Zixuan and Akio Morita had a delicious lunch at Ono Erlang sushi restaurant. There is no empty man under the reputation. The taste of sushi is really first-class. Before leaving, baozixuan was stopped by Ono Erlang and the two sides exchanged a few words.

This makes Akio Morita feel incredible. You know, Yoshiro Ono has always been arrogant. How many dignitaries and dignitaries didn't get into his eyes. What magic does baozixuan have. The old man treated the old man like this for a meal. You know, he invited the meal.

In fact, baozixuan didn't expect that Ono Jiro would stop him and give him a privilege. The next time you come to Japan, you can call the other party in advance and will reserve a seat for him. You know, the old man is very principled. I can't imagine such treatment.

After the two left, the staff next to them didn't understand. Yoshiro Ono smiled and said, "our work looks boring, but we must persevere to become a master / if you don't have courage and determination, don't engage in this job. Even if I work at most, I'm just a cook. I can't be a master at all. "

"Baozixuan is one of the most famous rich people in the world, but he doesn't look down on anyone. On the contrary, he respects everyone who has achieved success in their respective posts and highly recognizes the craftsmanship spirit. Of course, it may have something to do with birth. It's very rare that you can still keep your original heart when you become famous. "

"Before, many dignitaries just liked to eat the food we made, not with respect and admiration. It's very difficult for a person to recognize, especially when the other person is noble and sees you for the first time. "

Employees also know a little, at least not yet. May be recognized by customers, then it is enough.

The two people came to the exclusive store of heiyun group in Ginza, which can be said to be one of the largest stores in Ginza mall. Black cloud group spent a lot of money to buy and renovated the store, making it very sci-fi.

Seeing the black cloud store, I thought of the Sony store not far from the narrator. Akio Morita is ashamed that this is Japan, and his store is not as elegant as an outsider. Not only Sony stores, but also other Japanese brands do not have such cool stores. It seems that Japanese enterprises really need to reflect.

Many female employees are very curious when they know the boss is coming. Fortunately, there are still some basic professional qualities, otherwise there must be trouble.

Steamed stuffed bun Xuan said with a smile: "the shops here are really too expensive, and there is no transfer in the next store. It's still not big enough to show all the products of heiyun group. "

Akio Morita almost fainted when he heard this. The whole Ginza belongs to your big store of heiyun group. Isn't that sarcastic! But now the form is like this. Sony still has a long way to go.

Akio Morita smiled and said, "if Bao sang is not satisfied with the store, we local entrepreneurs really want to hit the wall. You know, the black cloud store is the largest, best located and most product rich store in Ginza. If this can't satisfy Bao sang, I really don't know what to say. "

In fact, baozixuan just wants to explore Morita's real ideas. After all, the cooperation involved is still very interesting. But at the same time, I'm also very worried. You know, Sony's strength is not weak at all. If we get the latest technology of black cloud, we will become a great enemy in the future.

The U.S. Department of Commerce's antitrust investigation into black cloud has not stopped, and it is inappropriate to do nothing. After all, the U.S. Department of Commerce dares to engage in companies like IBM, not to mention a Xiangjiang enterprise.

It is estimated that Akio Morida can be so confident only by seeing this. Black cloud wants to get rid of antitrust investigation, and few enterprises can cooperate. Sony is undoubtedly a good choice. Some conditions such as strength, scale and nationality are very appropriate.

Bao Zixuan: "Mr. Shengtian just said that he wants to cooperate with heiyun group. Ono sushi restaurant is not a place to talk. Now in our own territory, we can discuss some ideas with each other. Black cloud group also intends to increase investment in Japan and cooperate with Japanese enterprises. "

"It is impossible for a person or an enterprise to finish all business in this world. In the end, the unlucky person must be himself. He is saying that I am not a person who eats alone. "

Akio Morita thought, your boy is not a solitary eater; Then there will be no one who eats alone in the world. However, since you intend to cooperate, you should also save face for each other.

Akio Morita: "what Bao sang said is very reasonable. Cooperation can achieve greater success. Although heiyun group has obvious technical advantages, the world's mainstream market is now in the United States. You know, Americans are not easy to get along with, especially the American business department. At that time, IBM was very miserable, otherwise there would be no other computer companies. "

"At present, black cloud computer company, black cloud toy company, black cloud animation company and black cloud game company are all involved in monopoly. You know, these are the most profitable branches of black cloud group, and the U.S. market is the largest market in the world. For a long time, it's not a good thing for black cloud group. If you want to break the deadlock, finding someone to cooperate is the best choice. "

"Black cloud group authorizes Sony to produce the products of these branches and use the IP of these companies. This will reduce a lot of pressure on the black cloud group and get a considerable licensing fee. "

This is also not a solution. The products of the four branches have been greatly affected in the United States. In fact, American companies have come to negotiate before, but their scale and strength are limited. At present, only Hasbro has been authorized for some products, but it has not formed a scale.

In terms of electronic products, American enterprises have no advantages, and even authorized production can not achieve much effect. Although Apple has begun to produce notebook computers, the output is limited; In addition, the process quality control is not very good, which can not impact the black cloud market at all.

Bao Zixuan: "why Sony? You know Sony is a powerful opponent. Moreover, Mr. Morita is not a subordinate entrepreneur. Sooner or later, he will develop more advanced products. At that time, I am training competitors, which is very unfavorable to the future development of heiyun group. "

Of course, Akio Morida knows that baozixuan will not easily agree, even if there are many enterprises that can choose to cooperate. Japan alone has Sony, Panasonic, Hitachi, Toshiba and other companies; Compared with these companies, Sony has no advantage at all.

However, Sony also has advantages that other companies do not have, and Akio Morita is still very confident in this.

Akio Morita: "Bao sang is only 24 or 5 years old this year, and I am already in my 60s. Are you still worried about whether I'm too nervous as an old man. Even though I don't want to be subordinate, I'm old. It's impossible to support the enterprise to grow again. I just want to leave a foundation for my successor. "

"It is not very convenient for Panasonic to cooperate with heiyun because of Panasonic snow. Mitsui family is the top three family in Japan. Panasonic should take into account the face of Mitsui family. "

"Hitachi's scale is limited, and its advantage is in the field of home appliances. Even if heiyun supports it, it is difficult to cultivate it. Toshiba's official background is too strong, involving all aspects of interests. It takes a long time to balance interests alone. Bao sang likes to do business simply and directly. You certainly don't like Toshiba's style of doing things. "

"According to comprehensive analysis, only Sony is the most suitable. And Bao sang already has the answer, otherwise he wouldn't have talked to me for so long. "

The God of management really didn't cry in vain. Ordinary people are not opponents only in analytical ability and eloquence. And what I said is very reasonable. It seems that we should strengthen our own learning.

However, Bao Zixuan also has his own ideas. Black clouds must account for the majority of profits. At the same time, we should speed up the research and development of new technologies and maintain technical advantages.

Bao Zixuan: "in principle, I don't object, but my brothers should also settle accounts clearly. Black cloud group has more choices, while Sony has little operational space. 12% of the sales amount is used as patent royalties, which can also be regarded as reducing the burden for Sony. "

Hearing such a high distribution ratio, Akio Morita thought it would still reduce the burden on Sony. If you agree, Sony will only be the OEM of heiyun in the future.

Akio Morita: "this proportion is too high. Not only Sony, but I don't think any enterprise in the world will accept it."

"We are acquaintances, and Bao sang is very forthright in doing business. 6% is the best sincerity Sony can show. You know, our products can't be higher than the sales price of black cloud. "

Finally, after bargaining, an agreement was reached with a sales share of 8%. In other words, Sony will pay black cloud $8 as technology and patent royalties for every $100 of black cloud licensed products sold.

Steamed stuffed bun Xuan knows that he may feed the tiger. At present, there is no good way. The American antitrust investigation is no joke. Only by transferring risks can we maximize benefits.

Black cloud town needs too much capital, and the U.S. market can not achieve the expected results. Then it will involve the whole black cloud system, and there is no way to authorize Sony to produce.