"President Fang, Richard called and hoped to make an appointment with you."

Secretary Li Wen knocked on the door of the president's office and told Fang zhe the news.

"Let him come to me on Thursday afternoon." Fang Zhe, who was busy with his official business, replied without raising his head.

Li Wen was about to go out. Fang zhe changed his mind and said, "forget it, let him come now, lest he have something in his mind these two days, which will affect his work efficiency!"

At 3 pm that day, Richard appeared in Fang Zhe's office.

This scene is not the first time.

Since Richard's tiktok CEO, he is pleased to move forward, especially on Li Chadou's voice. Li Chadou needs to report and discuss with Fang Zhe. Richard has some weakness in his work, but he also recognised this work pattern.

Yuedong future was originally the son of Fang Zhe and Feng Xue. Richard, the CEO, was nothing more than a senior worker. He had this awareness.

Moreover, he often met and communicated with Fang Zhe and listened to Fang Zhe's advice. Richard felt that he had made great progress. He was more and more confident. He could change from an ordinary professional manager to a top professional manager famous in China and even the world. Like Apple CEO cook, he could be a senior worker with an annual salary of tens of millions of dollars!

"Sit down! It's not the first time you've come. Why are you so formal!"

Fang zhe handed Richard a cup of tea. Richard leaned over and took the cup carefully from Fang Zhe's hands. Then he took two steps back and gently sat on the sofa.

"Tiktok, you must have seen the news. Google spent 1 billion 500 million dollars on the overseas competitor Reels.

Reels is the best development momentum and potential among tiktok overseas.

Reels has been registered overseas since the summer of last year, and has registered more than 30 million overseas users, more than twice the total number of registered users of tiktok tiktok.

Tiktok is now a tiger with wings added to the Reels. Now that Google has helped, I am worried that Reels will become more powerful and become the strongest competitor in the future.

Fang zhe smiled softly and asked:

"Have you used reels? How do you feel?"

Richard nodded and said:

China's tiktok is a tiring and hard experience. It has learned the appearance of the shaking in many places, but has not learned the essence. For example, his UI design is modeled on the Chinese version of the quiver. Actually, when we launched tiktok tiktok in foreign countries, we did a lot of simplified designs that conform to the Western custom of UI. I didn't expect Reels to be a body. A Silicon Valley company didn't even do such details well.

Tiktok is the most essential and core content of tiktok. In addition, it is the recommendation algorithm and content operation. Reels's recommendation algorithm is very general. At least when I play Reels, it is hard to produce the more brush and brush I want to play when I play the jitter, the more I brush the more excited.

What I have always been wondering is how the product quality of Reels will accumulate more than 30 million users in a short year, no matter whether it is domestic or overseas products that imitate the tiktok, none of them can have such a good result.

"If you don't understand, it's right. In recent years, the news of data fraud of various start-up companies is common. I'm afraid only they know whether there is water in reels data!"

"No, they got Google's investment, and with Google's ability, they couldn't see the problem?" Richard was a little incredible.

"From the beginning of shaking tiktok to a large area abroad, but in just a half month, Google is anxious to eat Reels meat, and it will inevitably ignore some details.

However, it doesn't matter whether there is water in their data. The important thing is that Google has provided them with sufficient ammunition this time. Even if they spend money, they can hit enough users! "

"Yes, that's why I came to you. As far as I know, reels has increased its advertising efforts in the whole network in the past two days. Reels' advertising can be seen from Google search to Google App store, Appstore, 91 assistant, and even wechat circle of friends in many overseas countries. Reels has also entered the top 20 in the ranking of app stores in the United States, Canada and other countries Name, and there is a trend to surpass tiktok! "

Tiktok said that Richard smiled awkwardly, and tiktok and Huizi were the father of the jitter. WeChat's answer was still answered, even if Reels was a competitor with a tremble voice. The same is true of WeChat.

Wechat receives the advertisements put by reels, not because it cares about the money that reels spends on advertising, but to avoid getting into trouble with antitrust.

Compared with Richard's worry, the seasoned Fang zhe was relaxed. Even if reels had Google's ammunition bonus, all enemies would be destroyed in front of Huizhong, the mobile Internet overlord!

"You don't have to worry about this. I said long ago that big companies are always afraid of new ones and plagiarism. In the face of start-up companies, Huizhong rarely suppresses people by force, but this time, since reels copied it on us, I'll let them see what it is to suppress people by force!"

Richard looked at Fang Zhe's confident face. Although he didn't know what measures Fang zhe would take, he was infected with more confidence.

A week later, a large-scale version update was carried out for multiple versions of wechat worldwide (excluding the version in China).

The content of this update is to open the video number!

China's tiktok tiktok opened its video number in the Chinese version as early as the beginning of the Spring Festival. In just a half month, it had led millions of users to the jitter. Richard and the future voice group were the first to feel the horror of WeChat traffic.

Tiktok, who is opening up the video number around the world in the WeChat, is still feeling the feeling of rolling the competitors, whether Richard or tiktok is concerned about globalization. What WeChat can live in for the hold? Reels? Ridiculous!

Mike, who gets up in the morning in Brooklyn, New York, habitually opens wechat to browse the circle of friends.

Suddenly, Mike found a new column under the circle of friends, video number! Obviously, when I was sleeping, my iPhone had automatically updated wechat.

Mike curiously points into the video number.

On the page, there are short videos distributed left and right. At this moment, the short video in the center of the left side of the screen has begun to play automatically.

Three hot beauties danced, and Mike was boiling with blood.

Mike couldn't help but click in to enlarge the video. After the 15 second video was played, Mike still had endless aftertaste. On the page, he was prompted to slide up and down.

Mike's thumb on the mobile phone screen swipes up. A tall, blond beauty with a twisted waist walks forward step by step with her back to herself. When she turns back, Mike's brain is blank. He never thought that there should be such a beautiful woman in the world!

Lying in bed, Mike forgot the time. He kept brushing one video after another, either happy, excited, or fascinated!

Half an hour later, when Mike, who was fascinated by the brush, was about to continue to brush, the page prompted him to watch more videos. Please download tiktok and click download!

Mike did not hesitate to click the download directly.

Soon, after downloading the Mike with tiktok installed and logging in with wechat, he continued to brush the video. This time, even after three hours, there was no page to prompt and disturb him to brush the video!

Around the world, many users like Mike downloaded tiktok under the guidance of wechat video Number page.

Just one day after the launch of wechat video number, more than 80 million users have watched videos using wechat video number around the world, of which nearly one tenth, more than 8 million, Download tiktok through the guide page!

In one day, tiktok has more than 8 million new users worldwide, and tiktok has more than 20 million users worldwide!

Three days later, the total number of global users of tiktok exceeded 30 million!

Half a month later, the total number of global users of tiktok exceeded 50 million!

In less than half a month, tiktok's global user scale has rolled over and surpassed reels. Tiktok's ranking in major app stores around the world has also increased rapidly and ranked in the top five.

With the exposure of tiktok's list at the head of the app store, the sharing and forwarding of more than 50 million users, and the continuous diversion of wechat video numbers, the total number of global users of tiktok began to grow rapidly in the scale of millions every day!

Silicon Valley, "Innovation workshop" President's office.

Bang!

Ehrlich angrily threw the Mac computer on the desk to the ground.

"Fu * *, fu * * tiktok, fu * * Fang Zhe, fu * * Chinese, this is monopoly! It is illegal competition! It is bullying! Shameless! Despicable! Gan!"

Ehrlich, who finished his scolding, slumped in his chair like a pile of mud. He had never felt so powerless as he is today. The coming of wechat video was like a fierce flood, destroying the achievements of reels' efforts for a year!

"Ehrlich! Franz, a partner of Google capital, just called! He said that the investment cooperation agreement signed with us was officially invalidated because it was found that reels had falsified user data!"

Mary, who pushed the door in, brought Ehrlich some suffocating news!

"It's over! I'm going bankrupt!" Ehrlich thought of the riva63 yacht he had overdrawn the other day, a luxury house in New York and a Gulfstream V-shaped private plane. If Google's investment can be paid, or there is hope for the future of reels, his reels shares can also be used as collateral to buy these,

But now

Ehrlich passed out!