Chapter 532

The activity of wechat five blessings has been bustling throughout the Spring Festival. Because it is so hot, Tencent has spent a lot of money to buy the naming right of the Spring Festival Gala.

Anyway, it's no wonder that wechat was the pioneer last year. Although many people downloaded or opened mobile QQ that they haven't logged in for a long time to grab red envelopes, after grabbing red envelopes, they found that no one in the full QQ list could chat and turned back to wechat!

President Ma of Tencent vomited blood angrily after a few days of happiness. The popularity of QQ is like a flash in the pan. Except that it was hot when grabbing red envelopes in the Spring Festival Gala, it was cold again after the Spring Festival.

Although there are more than 20 million new users, the operation background statistics found that many of them are trumpets registered by the professional wool party. After receiving the red envelope and transferring it to the trumpet, they never log in again!

Fang zhe can't see the depression of Tencent. On the first working day after the Spring Festival, his first concern is several key data such as the number of new wechat payments and the number of wechat payments used online and offline in the five blessings activity.

There is no doubt that wechat's five blessings gathering activity is mainly to transform wechat users who have not opened wechat payment. As for pulling new, it's just by the way. The volume of wechat has determined its snowball effect.

The bigger the snowball, you can touch many new users if you roll it casually. No, less than a month before and after the Spring Festival, wechat has added 22 million new users in China, which is slightly better in quality than the users from QQ activities next door!

Thanks to the sustained and rapid growth of global smartphone users, the global mobile Internet has gradually entered a period of prosperity, and the growth of new users of wechat is also increasing.

Over the past year, the global users of wechat have increased by more than three billion, and the total number of global users has reached 970 million.

Among them, 140 million Chinese mainland users added WeChat, and Chinese mainland WeChat has reached 360 million. No matter how other social software catch-up and compete, WeChat's siphon effect has been formed, and the status of mobile social hegemony has been laid and firmly established.

Whether on the IOS app store or the major android app stores, wechat has long maintained the No. 1 position in the free list.

"This year is a very important year for our company. The first thing is that according to the current growth rate of wechat, the global users of wechat will exceed 1 billion at the beginning of next month at the latest, which also marks that Huizhong officially began to sound the horn of victory in the field of global mobile social networking!

Second, according to the statistics of IDC, an authoritative organization, in the past year, the global shipment of smart phones was nearly 700 million.

According to the global average depreciation rate of 31.2%, 480 million new smartphone users have been added in the world, while 340 million new users have been added in wechat in the past year, accounting for 70% of the new users.

According to the production time of registered wechat equipment, regardless of the equipment models produced a year ago, it is finally concluded that it accounts for 57% of the number of new users, an increase of 7 percentage points over last year.

This shows that for every 100 smartphones sold in the world, 57 smartphones will install wechat within one year. Our goal this year is to increase this proportion to 62%!

Third, according to the prediction of IDC and several other authoritative data institutions, the global smartphone shipment will exceed 1 billion this year, and our domestic market alone will exceed 350 million, an increase of more than 40% over last year.

According to this growth rate, the number of new smartphone users in the world will reach more than 650 million. According to the target of 62%, the target of new users of wechat this year is more than 400 million!

The fourth thing, the most important and least important thing, according to the agreement, our company will be listed at the end of this year, and the specific listing time will be determined at the mid year meeting of this year.

The listing place is NASDAQ or NYSE, and only these two exchanges in the world can accommodate our volume and finance enough funds. However, NYSE is not interested in the concept of technology stocks, so we have a greater probability to choose NASDAQ.

The reason why this matter is important is that after listing, we will finance a huge amount of development funds. Huizhong will enter a period of rapid development again with its current volume and do more things we originally wanted to do but did not dare to do.

At the same time, Huizhong will officially go from behind the scenes to in front of the stage on the global stage. More ordinary people around the world will know that wechat wechat is a software developed and operated by a Chinese company, which not only brings us great popularity and influence, but also may bring us more trouble.

The reason why this matter is not important is that listing is only a natural thing for us. The only thing we have to do is do the work at hand.

Don't think that when we go public, our mentality will drift away. We start to tell what to do and catch up with a bunch of problems of multinational companies. Going public is just the beginning. Next, we have to do more exciting things! "

At the first high-level meeting after the new year, Fang zhe said four major events of Huizhong company this year. The first three are for Huizhong's core pillar product wechat, and the last is the natural listing arrangement. In contrast, whether it is the continuous layout of Pan entertainment or other actions, they are carried out around these core events.

On the second Thursday after the new year's meeting, the news of Pan entertainment layout, which had been silent for more than a month, began to bombard the domestic and even the world Internet industry.

First of all, Huizhong successively invested in music platforms kugou, KuWo and zhongwin capital, and invested in emerging music sharing platforms such as Himalaya and litchi. Then, Huizhong announced to invest in overseas popular music platform spotify and film and television platform Netflix!

Several big deals have caused a shock in the domestic and even global Internet industry. There is no doubt that peers believe that this is Huizhong's online entertainment layout last year before listing.

Kugou and KuWo music platforms are only domestic companies. It is easy to win them with Huizhong's strength in China, but it is obviously not so easy for overseas Shengtian and Naifei!

The former soundfield is a music platform established in Sweden in 2008. With the support of Warner Music, Sony, universal, EMI and other top record companies in the world, soundfield has risen rapidly through the outbreak of the mobile Internet era.

In just a few years, it has occupied most of the mobile music platform markets in European and American developed countries. Whether in IOS app store or 91 assistant overseas android app stores, soundfield is the music software with the top three downloads, except for the Chinese market.