At more than 7 p.m. on October 18, Yanjing time, the plane taken by Fang Zhe and President Lei landed at Yanjing International Airport.

Fang Zhe's nearly one week trip to India is mainly to help Xiaomi get into the Indian market, but he himself has a deeper understanding of the current market environment in India, which is very helpful for Huizhong's layout and investment in the Indian market in the future!

Xiao biesheng was newly married. On Si night, Fang Zhe, who had smelled the strange smell in India for several days, fell in love with Feng Xueji until late at night!

Early in the morning, when Fang Zhe, the big boss, was still sleeping in, a news about Huizhong, along with all kinds of morning news, quickly spread on the Internet, causing a hot discussion among netizens all over the country!

"Youku and Tudou merged into a new company, Youku Tudou. Huizhong invested 9.6 billion yuan in the company, accounting for 51%!"

Youku and Tudou are two well-known old video websites in China. They are tied with Tencent's own Tencent video and iqiyi supported by Baidu as the four major video websites in China. However, these two old video websites have announced the merger, and the newly established company has been controlled by Huizhong!

Such great changes have taken place in the two well-known video websites in China, which has naturally attracted extensive attention and hot discussion among netizens all over the country.

"Just got up to go to work, I saw such a big melon. First silently occupy the front row!"

"The front row sells melon seeds bench!"

"I don't understand how the two websites merged well. Will my Youku members be able to use it on potatoes in the future?"

"Tudou.com is a familiar name. I remember tudou.com was very popular a few years ago. Is it still used now?"

"I'm using iqiyi now. My membership for one year is only one cent. It's not in vain!"

"Darling, 9.6 billion. Who can tell me how much money Huizhong makes a year? As for such a rich man?"

"Has Huizhong finally reached out to the video website industry? Mr. Ma of Tencent can't sleep again!"

Ordinary netizens, for the merger of Youku and Tudou, just watch the excitement and eat melons. However, many practitioners and experts in the Internet industry and video website industry analyze the deeper meaning of this message from different angles.

Gong Yu, founder and CEO of iqiyi, headquarters of iqiyi company, North 1st Street, Haidian District, Yanjing, is having a morning meeting with several core executives.

"They finally announced the news. What do you think?" Gong Yu asked with a heavy face.

Although the news of the merger of Youku and Tudou was officially announced today, many people with a keen sense of smell in the Internet industry, especially iqiyi, a competitor in the video website industry, had long guessed and expected this.

First, the two companies were privatized and delisted six months ago, followed by frequent exchanges between senior executives of the two companies and fierce changes in senior management. People with a little brain can guess that major changes have taken place in the middle.

Gong Yu and other executives of iqiyi have long predicted that the two companies are likely to merge, or one party is acquired and controlled by the other, and made a variety of response plans and preparations for this.

However, neither Gong Yu nor other executives of iqiyi expected that Huizhong would promote and intervene behind the merger of Youku and Tudou. What's more, Huizhong even controlled the new company after the merger!

More than half a year ago, Fang Zhe's meeting with Youku CEO Gu Yongqiang was very secret. Since then, the merger of Youku and Tudou was also promoted by Gu Yongqiang and the senior management of the two companies, and Huizhong rarely intervened. It was not until the merger of the two companies was completed and a specific investment agreement was signed with Huizhong that the news was officially announced to the outside world!

At this time, Gong Yu's mood is as ugly as his face. The reshuffle of the national video website industry has become a trend. They love Qiyi, are also following this trend, and rely on Baidu, one of the four Internet giants behind it, to strive to be an industry reshuffle.

In his original prediction, even if Youku and Tudou merge to keep warm, it will be difficult to compete with iqiyi and Tencent video supported by Tencent. The final industry pattern is either the dragon and tiger struggle between iqiyi and Tencent video, or the two strong and one weak, a fragile tripartite situation.

But he didn't expect that Huizhong stepped in and just supported the weakest Youku Tudou. In this way, the situation of the tripartite confrontation will become more complex. Even with Huizhong's stronger strength than Tencent and Baidu, there may only be one winner in the industry, Youku Tudou.

Gong Yu has no doubt that this situation is likely to happen, because today, the domestic video website industry has become a game between several Internet giants. Only a few Internet giants can afford to play, whether it is the high video copyright or spending a lot of money to cultivate users' payment habits.

In other words, who has more money, who has more resources, and who has more advantages to win. Obviously, Huizhong, who makes money all over the world, has more money than several other major domestic Internet companies!

"Mr. Gong, I don't think we need to worry too much about Huizhong's entry. The payment habit of domestic users is not so easy to develop in a short time.

It took us more than half a year to open the annual fee membership activity for one penny, and we only accumulated less than 6 million members. Most users are not willing to spend one penny, let alone let them spend more money? " Geng Xiaohua, President of iqiyi operations, comforted.

"I think what Mr. Geng said is reasonable. In the past two years, the domestic video website industry has begun to reshuffle. All websites are losing money to attract users. Even if Huizhong throws money on it, it is impossible to hit too much.

Don't forget, according to the gambling agreement signed by Huizhong in round a financing, Huizhong must be listed by the end of next year at the latest. At this time, Huizhong can't carry too many losses and drag down the overall performance.

Compared with the overall development of Huizhong, I don't think boss Fang is likely to spend too much money for a small video industry, and if we spend less, we don't have to be afraid of him! "

The optimistic analysis of several executives eased Gong Yu's anxiety. Although Huizhong's entry made the reshuffle of the video website industry more complicated, iqiyi, supported by Baidu, didn't have to be afraid of him.

"Mr. Gong, since Huizhong has intervened in the reshuffle, do we also enhance our strength? I met with Mr. Liu of PPS a few days ago. Listening to his tone, many shareholders of PPS have the idea of quitting. After all, the whole industry is losing money and reshuffle. No one knows that this situation will last for several years."

Gong Yumei took the lead. Yes, if you can merge, can't I? Iqiyi has no money, but Baidu has!