Chapter 513

Fang Zhe's affirmative words made Zhang Yiming and his partners more confident in today's headline project.

Two hours later, when Fang Zhe and Fu Xinming left Cuigong Hotel, Fang Zhe's inner evaluation of Zhang Yiming had risen several steps!

Although Fang zhe knows that Zhang Yiming can create a series of exploding products such as tiktok and jitter, and his product ability and vision are quite strong. But this kind of severity is still beyond the expectation of Fang Zhe. In terms of Xinming, such people are born entrepreneurs and entrepreneurs.

In the round a financing of byte beat, Zhongying capital, as the exclusive investor, invested US $2 million to win 10% shares of byte beat with a valuation of US $20 million. This valuation is very high for a startup company whose products are just ready to go online. It can be seen that Fang Zhe and Zhongying capital are optimistic about byte beat.

It is often seen. Many of the companies that used the big data mining methods in today's headlines were common in many enterprises including Hui and Hui, including the various official account numbers on WeChat. The data recommendation algorithm used is far more complex and profound than today's headlines.

However, after Zhang Yiming founded the company, Fang zhe still chose to let Zhongying capital invest in it, even if its business model competes and conflicts with the news and information services inside wechat to a certain extent.

Standing at the height of Fang Zhe, this is not a fight between the left and right hands, but to control all variables as far as possible. Even if the Huai people hatched the tiktok and the jitter, they would not be able to guarantee that such outstanding entrepreneurs would not be able to adapt themselves to any other projects and make other outstanding projects.

This strategy is somewhat similar to Tencent's horse racing mechanism, but Tencent's horse racing mechanism is only within Tencent, while Fang zhe regards the world as his own Racecourse!

As an entrepreneurial project favored and invested by win-win capital, as expected, today's headlines have attracted the attention of the whole industry as soon as they go online. This attention also makes today's headlines quickly spread and popular throughout the network since they go online.

"What you care about is the headline!" in less than half a month, the slogan of today's headline spread on Internet platforms large and small.

During the period when the headlines became popular on the Internet today, Fang Zhe, at the invitation of President Xiaomi Lei, went out with him, Lin Xiaobin and other Xiaomi executives to India!

There is no doubt that the purpose of Xiaomi's high-level flying to India this time is to explore the Indian market as the first step for Xiaomi's internationalization.

Needless to say, the reason why Xiaomi's first stop at sea was selected in India was mainly driven by Fang Zhe, Xiaomi's chief consultant!

A few months ago, when the sales volume of Hongmi 1 mobile phone exceeded 10 million less than two months after its release, Lei and Xiaomi executives finally realized that the domestic low-end mobile phone market had reached an unprecedented outbreak and prosperity.

Lei Zong and many Xiaomi executives felt a burst of happiness and fear. If they had not made up their mind to enter the low-end mobile phone market last year, but delayed for another two or three years, I'm afraid this market would have been occupied by other mobile phone brands. Xiaomi would have lost tens of millions or even hundreds of millions of mobile phone sales than others!

Also because of this understanding and the sweetness in the domestic market, President Lei began to plan to go to sea with Fang Zhe and other Xiaomi executives to go to the international market. In President Lei's words, "if you don't go now, the market will be occupied by others in two or three years!"

How to go to sea and where to choose the first stop to go to sea will become very important!

It has been less than three years since Xiaomi was founded. There are no channels and sales chains overseas. If you want to go to sea, you can only copy the domestic online sales model first, accumulate reputation and open sales with excellent products and cost performance!

No matter Fang Zhe and Lei Zong, or other senior executives of Xiaomi, they have no objection to this. However, in the choice of the first stop at sea, from Fang Zhe to Lei Zong, and then to other senior executives of Xiaomi, they have their own choices and reasons!

"Southeast Asia, Southeast Asia is the nearest market to our country. When our domestic enterprises go to sea, they generally choose Southeast Asia for the first stop, so I think we should also choose Southeast Asia for the first stop of Xiaomi. In this way, it is very advantageous in exploring the market or talent recruitment!"

"I choose Russia. Russia has a population of more than 100 million. The overall consumption level is not much different from that in our country. Moreover, there are no relatively large smartphone brands in Russia, which is just conducive to our rapid opening of the market!"

"India, India's population is similar to ours, and the market potential is very large!"

"India is too poor. I think our first stop should be the Japanese market across the sea. Japan has a population of more than 100 million, a developed electronic product market and a very high per capita consumption.

The wind direction of Japan's mobile phone market is not different from that of developed countries. As long as we can open the Japanese market and then enter the markets of Europe, America and other developed countries, it will be much easier! "

In the voices of the executives debating, President Lei once again made a big move and invited Fang Zhe to speak. There is no doubt about Fang Zhe's authority and foresight. President Lei believes that the answers and reasons given by Fang zhe will be able to convince most of the executives present!

"I choose India!" Fang zhe gave his own answer as soon as he opened his mouth. This answer was beyond the expectation of most Xiaomi executives present. Even President Lei frowned. The first answer in his heart was Southeast Asia. He thought Fang zhe would have the same view.

In the puzzled and eager eyes of the executives, Fang zhe slowly gave several reasons:

First, India has a large enough population, which means that it has a very large consumption potential and market space, which is enough to support the rapid growth of Xiaomi in the overseas market for five to ten years. No matter Russia, Japan, Thailand or any country in Southeast Asia, it does not have such long-term growth potential!

Second, although Southeast Asia as a whole is a huge market that can not be ignored, the whole Southeast Asian market includes too many countries, and each country has different aspects from market, tariff to investment policy.

Even if we enter Southeast Asia, we have to come country by country. This process takes several years. Therefore, our first stop is not suitable for Southeast Asia.

Third, everyone may think that India is poor, but on average, for India, which has a population base of more than 1 billion, its middle class is also very large and growing rapidly. It is precisely because the market is large enough that we have to explore the market earlier.

Fourth, our Xiaomi and Hongmi brand mobile phones have taken the cost-effective route, which should be very attractive to India, where the consumption level is not high.

Last year, the sales of mobile phones in India exceeded 200 million, of which smart phones accounted for less than 20 million. Therefore, I judge that the Indian mobile phone market, like the domestic market, will usher in a rapid outbreak of smart phones, especially the low-end smart phone market. In this regard, our Hongmi series mobile phones have strong competitiveness.

Fifth, the Indian mobile phone market also has no excellent local brands. Like the domestic market a year or two ago, it is mainly dominated by Korean brands such as Samsung and LG. Therefore, in my opinion, entering the Indian market is nothing more than a copy of the domestic market!