Chapter 482

When it comes to microblogging, President Ma's face finally eased a little.

Perhaps because Huizhong wechat robbed the mobile terminal track, Tencent's strength on the microblog is particularly fierce in this life, and the results are also remarkable.

In previous lives, Tencent Weibo, as a driving product of wechat, has become neglected after the rise of wechat. In this life, Weibo has played an important chip in Tencent's transformation to mobile terminal. After Tencent has invested a lot of resources, Tencent Weibo is now inseparable from Sina Weibo. Compared with the dispute between one brother of the two weibos, the remaining weibos such as Netease and Sohu, Has become a running companion.

"In the past two years, we have invested a lot of resources in the mobile terminal. Microblog is a very important strategic product. Although it started later than Sina microblog, it..."

When Mr. Ma talked about Tencent's layout on the microblog, Fang zhe remembered the war and future situation of several companies in the previous life on the microblog product.

Undoubtedly, in previous generations, there was only one winner in the microblog product, that is, Sina, the remaining Netease Sohu, etc., all closed the microblog a few years later. Although the rich Tencent didn't close the microblog, it basically didn't maintain and update, and let it live and die!

Sina won in the last life, even better than Tencent, which also invested a lot of resources in microblogging. On the one hand, Tencent no longer paid attention to microblogging after owning wechat. On the other hand, it came from the excellent product development direction and excellent team operation of sina microblogging team, and Alibaba's strategic investment in early 2013!

Even after 2017, Sina Weibo has more development potential and commercial value than twitter, the ancestor of such products!

When Fang zhe was thinking, President Ma had talked about the current industry situation. He just smiled and said:

"Now I feel that we are actually fighting a resource war and a consumption war. Whoever can hold up to the end can unify the Jianghu and occupy the whole market! We have played a very good role in guiding the microblog through the existing relationship chain of QQ. I believe we can win the victory of the whole market in a short time!"

Fang zhe scoffed at President Ma's view, resource war? War of attrition? It seems that President Ma is still the same as in his previous life. He doesn't see the essence of microblog products!

Although Tencent no longer paid attention to microblog because of the emergence of wechat in the previous life, with Tencent's size at that time, the resources invested in microblog were still unmatched by Sina. In the end, Tencent microblog still failed until it was completely abandoned by Ma and Tencent and allowed to live and die!

In the final analysis, Tencent still uses its habitual social thinking of acquaintances to develop and operate the microblog product. In essence, microblog has strong media attributes, interest social attributes, stranger social attributes, etc., which determines to go further and further after the user bonus is exhausted, The defects and disadvantages of Tencent microblog in product design and operation will be exposed. I don't know if Ma can laugh at that time!

After President Ma finished speaking, Wu Ying turned the topic to Fang Zhe. Before he asked Fang zhe about o2o, President Ma poured cold water on him. I don't know if Fang zhe will also pour cold water on President Ma now!

Wu Ying asked, "president Fang, I remember that you Huizhong invested in twitter, an overseas product similar to microblog, a few years ago, that is, you should have been optimistic about this product at that time, right? But why didn't you do microblog later, and which of the current domestic microblog companies do you like best, and will you consider investing in the future?"

Fang zhe hasn't answered yet. President Ma of Tencent first fixed his eyes on Fang Zhe. Although his face is light and gentle, he has long been eager to know what Fang zhe thinks about microblog, and whether Huizhong will also plan to do microblog to further compete with Tencent.

Fang zhe nodded and said, "I'm really optimistic about microblog products. Let's not talk about the commercial potential. At least in terms of media communication ability, new media such as twitter and microblog are more timely and efficient than traditional media, and the cost is lower.

We didn't do microblogging. We mainly want to focus on wechat. As for these domestic microblogging companies, I'm most optimistic about... "

Fang zhe paused for a moment, and the audience and several people on the stage stared at him.

Fang zhe "pretended not to" looked at Tencent President Ma and said, "I won't say anything about this. It's man-made. I'm most optimistic about the one who makes products seriously!"

Although Fang zhe didn't say his position, his behavior was full of induced misunderstanding. He "pretended to be unintentional" and looked at President Ma of Tencent. However, most of the audience and several people on the stage noticed this pretend, but they didn't understand. Did he imply to see Tencent well or scruple president Ma's feelings until Fang zhe finally said: "The one who is most optimistic about making products seriously!"

At first glance, this sentence seems to have no deep meaning, but in fact, there is a classic mantra in the industry: "Tencent's products, Alibaba's operation, Baidu's technology, Huizhong's strategy!"

It's about why the four companies are strong and why they can become the four giants. Fang zhe said that he is optimistic about making products seriously. The "smart people" who knew this mantra at the scene thought that Fang zhe implied Tencent at the first time, and even looked at the smile that Tencent President Ma couldn't hide. I'm afraid he thought the same.

Only president Arima, who has a thoughtful face, and Fang zhe know that if I say that I am optimistic about serious products, I am optimistic about serious microblogging. If I can't do well microblogging, I'm not optimistic about it!

At least Fang Zhe's inner temporary answer is Sina, the winner of his previous life!

Fang zhe didn't answer the question of whether to invest or not. Everyone present thought that because the company was likely to be Tencent, how could it invest based on the relationship between Huizhong and Tencent? That's not the answer. But the main reason why Fang zhe didn't want to answer was for strategic confidentiality and jokes. I'm optimistic about which company to tell you. It's not to attract fire for it, Make trouble investing in it in the future?

After the question was over, it was finally the audience's turn to ask questions. The audience raised their hands one by one, hoping to draw themselves. In particular, many of them were fanatical fans of Fang Zhe.

In last year's question session, because Fang zhe put forward the o2o concept, Wu Ying specially arranged for him to watch quietly and low-key in this session and didn't give him a chance to answer. This year, the audience finally caught this opportunity!

From the eyes and eyes of many viewers under Wu Ying's stand, we know that they must ask Fang Zhe, but how can this be done? Can't you always ignore the other three big guys?

It can be said that Wu Ying found two eyes to look at ARIMA and Tencent's ma. He simply drew them first and asked them two questions.

It was a girl who asked President Arima. She asked President Ma when Taobao would launch the function of checking the same style through pictures. She said she saw some stars or models wearing particularly beautiful clothes on the Internet and hoped to buy the same style of clothes, but she didn't find a way.

President Ma showed great interest in this problem. He opened his eyes and said happily:

"Don't tell me, the question you raised is really thoughtful and creative. I think many people have encountered the same problems as you in reality. Not only do you see a star on the Internet and the clothes worn by the model are good-looking, but also you may see a passer-by wearing good-looking clothes on the road and want to buy the same clothes with her, but you're embarrassed to ask, right?

I think it's necessary for me to remember your question well and go back to let our R & D team study it. For example, most people have a mobile phone and have the function of taking photos. If you see beautiful clothes on the Internet or on the road, you can take photos directly with your mobile phone and upload them to Taobao. We analyze the photos through technical means to find the same model similar to it , I think this is very feasible. This idea is very good, really.

I remember your idea. If our team really does this function, I will empty your shopping cart for free! "

President Ma's great appreciation for the girl and his forthright promise to empty the shopping cart made the audience in an uproar, and then burst into warm applause.

The girl who asked the question looked even more excited. With her expected thanks, Wu Ying specially invited her to the stage and took a picture with Ma Zong, which made her feel like she had won the lottery!

"OK, you're better than me at pretending to be forced!" smiling at all this, Fang zhe gave Ma a thumbs up in his heart!