Chapter 352

The mobile phone press conference of Xiaomi MI1 ended. However, the impact of this press conference has just begun to spread online and the whole domestic mobile phone industry!

Many netizens who are concerned about Xiaomi's release of MI1 mobile phones also watched Xiaomi's press conference through online live video. Similarly, like the on-site Xiaomi fans and audience, when the live video audience saw that MI1 was equipped with various mobile phones and the starting price was only 1999 yuan, the price directly stunned the netizens watching the live video.

"1999" "666666" "Lei Zong is powerful and domineering!" "Xiaomi cow is forced!"

A lot of bullets praising MI1 and Xiaomi filled the screen of the whole live video!

At the same time, many media reporters who attended the press conference and mobile phone evaluation experts of major Mobile Phone Forums also issued press releases one after another.

"Cost performance! Cost performance! The most cost-effective mobile phone in China is coming!"

"1999 yuan! The acme of high configuration and low price of domestic mobile phones!"

"Single core 1GHz CPU mobile phone, only 1999 yuan!"

"Losing money or making money? Pass the MI1 mobile phone with a zero price of 1999 yuan, and the cost price is more than 2000 yuan!"

"Whether Xiaomi can become a subverter of the domestic mobile phone industry? We'll wait and see!"

"Xiaomi MI1 mobile phone will be open for online pre-sale on September 5! Are you ready?"

When there was a heated discussion on Xiaomi's release of MI1 mobile phone on the Internet, mobile phone peers across the country, without exception, paid enough attention to Xiaomi's release of MI1, not only because Xiaomi's founder was president Lei, but also because Xiaomi has a major shareholder, a Huizhong of one of China's four major Internet companies, Xiaomi's chief consultant and Fang Zhe, China's most dazzling entrepreneurial star!

"This millet, with such a high configuration, only sells for 1999. Isn't this nonsense? It's basically disturbing the industry order. How can we make money if he does so!"

In the conference room of cool mobile phone headquarters, CEO Liu Jiangfeng looked at the price of 1999 yuan on the big screen in the live video. Around him, several cool executives also watched the video and talked with him at the same time.

Peers are enemies. They can't go to the scene to cheer up Xiaomi, but they pay enough attention to Xiaomi's press conference, so they can only watch it through live video.

"Yes, Xiaomi's such a move makes it appear that the price of mobile phones in the country is too high, and it is inevitable to be criticized by the people. Xiaomi is an enemy of the whole industry!"

"I think we should keep paying attention and continue to observe that mobile phones are no better than other consumer goods. When users buy them, they always have to touch and have a look. Otherwise, there are one or two mobile phone one street e-cities in cities all over the country. They only sell them in the way of official online sales. Are there any users willing to buy and how many users are willing to buy, It's hard to say!

In case they don't win the trust of consumers, no matter how cost-effective their mobile phones are, they will just make a joke! "An executive in charge of the market deeply doubts the way Xiaomi uses the Internet to sell mobile phones.

For so many years, Taobao has become a well-known online shopping website all over the country. Even so, 3C electronic products such as mobile phones on the Internet are still tepid. The big reason is that 3C electronic products are generally not cheap. Consumers are not assured of product quality and after-sales rights protection. They prefer to spend more money to buy them in stores, I don't want to be greedy for that little bargain on the Internet.

However, with the rapid rise of Jingdong, which focuses on 3C electronic products, and with 3C electronic product manufacturers such as Xiaomi and Huawei opening direct stores on official websites or online shopping websites such as Jingdong, users who are worried about product quality gradually begin to have enough trust in online shopping of 3C electronic products. Otherwise, Previous generations of millet can not rely on this way of sales to grow rapidly!

There are not a few peers in the domestic mobile phone industry who have similar discussions with Coolpad executives. However, both Coolpad and several major mobile phone manufacturers in the current market, such as ZTE, Huawei, Lenovo and Meizu, all have the idea of keeping watching!

At present, these mobile phone manufacturers have occupied a certain market share in the market. Whether they are agents, distributors, distribution channels, specialty stores and so on, they are basically all over the country.

Xiaomi has no offline distribution channel since 0. It is understandable that it adopts the method of online direct sales, but they can't. building a building from the ground is far simpler and cheaper than dismantling a building and building another building. Moreover, Xiaomi doesn't seem to make much money at all, and they have no motivation to learn from Xiaomi!

Market is more important than profit!

This is a subversive business model brought by the Internet industry to all walks of life in China in the era of mobile Internet. After the commodity cost is formulated, the business model of traditional industries will basically consider the profit first and then the occupation of the market. However, in the Internet industry and all walks of life transformed by Internet, this model has changed.

In addition to Huizhong, bat, the other three Internet giants in China, lost money in the early stage. Alibaba didn't make a dollar until it was founded four years ago. In the previous four years, they spent it at a loss.

After the popularity of o2o in China, including companies established by Internet models such as meituan, hungry, didi and ofo, they spend money to cultivate and occupy the market. After the market matures, they harvest wool by raising prices. At this time, consumers are used to the services they provide and can only silently become slaughtered lambs!

When Xiaomi uses this Internet model to make mobile phones, it is doomed that the whole domestic and even the world mobile phone industry will be subverted!

After the Xiaomi press conference, the hearts of Lei and Fang Zhe and Xiaomi's founders were temporarily put in their stomach. The success of the press conference and the hot discussion of Xiaomi on the whole network undoubtedly made Xiaomi, a mobile phone startup company established less than a year ago, famous in China!

Even abroad, two or three sporadic media reported on Xiaomi's press conference. However, at present, Xiaomi's focus is first at home, playing the first war, and did not invite foreign journalists and media. Therefore, the voice of Xiaomi abroad is far less enthusiastic and noisy than that of China!

On August 31, the eyes of netizens and media reporters all over the country converged on Shenzhen, the most dazzling city in southern China!

Today, more than 50 Internet industry experts and celebrities, as well as the founders and CEOs of more than a dozen large domestic Internet companies, gathered at Tencent headquarters in Shenzhen and were invited to participate in the "diagnosis Tencent" seminar warmly held by Tencent!