Chapter 1103

Lianxin and Unicom have been secretly negotiating on the cooperation of mobile phone customization business for a long time. They spoke with Zhang Ke in advance and only said hello to Jinhu before officially testing the water customization business.

On January 12, the third day of Zhang Ke's visit to Beijing, China Unicom's Beijing Branch officially launched the New Year gift package activity of recharging and delivering mobile phones at the end of the year. Previously, the confidentiality work was done very well, the activity was officially carried out, and it was publicized through Beijing Television, Beijing Morning Post and other media.

That night, China Unicom Beijing Branch also held a special celebration banquet. As the leader in charge of relevant business of China Unicom, Yang Rongping invited the senior management of Jinhu in Beijing to attend the celebration banquet through Xiao Ruimin. He also knew that Zhang Ke was in Beijing and hoped to take this opportunity to have informal contact with Zhang Ke.

Su Jindong left Beijing early. Zhang Ke, Chen Xinsheng, Liu Mingfeng and Yao Jian went to the banquet. They also wanted to contact the senior management of China Unicom through this opportunity.

To tell the truth, Zhang Ke didn't expect that Lianxin and Unicom would move so fast before. It's relieved to think about it. Xiao Ruimin is still a very thoughtful person after all. Lianxin cooperates with Jinhu and even relies on Jinhu technically, but it doesn't mean that Lianxin has to be a vassal of Jinhu.

Zhang Ke is still worried that Lianxin and Unicom will be too hasty.

Time has just turned to the first page of the new millennium. For ordinary citizens, mobile phones are still luxury. In addition to the high price of mobile phones themselves, the high communication charges are not affordable to ordinary citizens.

China Unicom Beijing Branch launched a new year gift package with a phone charge of 2400 yuan and a Lianxin mobile phone, which can indeed attract the attention of ordinary citizens.

Because Lianxin and Kewang high tech launched low-end ess mobile phones in November without any publicity, in the impression of ordinary citizens, a mobile phone costs 1000 * * 100 yuan no matter how cheap. Participating in this activity of China Unicom is a real buy one get one free activity. Even if you know about Lianxin mobile phone, you know that the market price of Lianxin mobile phone of the same specification is 1380 yuan. After deducting the mobile phone cost, the phone charge is only 40% off. The only restriction is that the recharge phone charge has a 12-month service time limit.

At a time when high mobile communication charges have become the main factor to prevent the continued rapid expansion of the mobile phone market, even if there is a 12-month service time limit, the 40% discount rate of telephone charges is also exciting. In addition, the current mobile communication generally has high rates, and the telephone fee of 200 yuan per month needs to be saved. Naturally, the activity of China Unicom Beijing Branch is easy to make people generous.

Due to the excellent confidentiality work done by China Unicom and Lianxin before, the initial water test was only limited to the market in Beijing. On the first day, the market had no time to react to such a heavyweight activity launched by China Unicom. At this time, it is impossible to accurately predict how much impact this event will have, but the feedback from all business outlets of China Unicom Beijing Branch was quite enthusiastic that afternoon.

Maybe Yang Rongping knew that Zhang Ke had the habit of avoiding the media, or maybe Xiao Ruimin greeted Zhang Ke. The celebration banquet held by China Unicom headquarters and Beijing Branch in Wangfu hotel only invited internal personnel. It was somewhat abrupt for some senior executives of northern company such as Zhang Ke, Chen Xinsheng, Liu Mingfeng and Yao Jian to attend as nonvoting delegates, Take Zhang Ke's greetings when he first met Yang Rongping: "it's useless to come to the banquet..."

Lianxin secretly provided customized mobile phones to China Unicom Beijing Branch. Jinhu only knew the specific news three days ago. It can be said that it did not make any contribution.

As early as Chen Xinsheng was the president of Deyi China, Yang Rongping had contact with him. They were not strangers to each other. Zhang Ke met for the first time. Take his words: "I've been longing for today's meeting for a long time..." he was very clear in his heart. People at some levels in the circle were very clear in his heart. It was easy for IDA to compete for the top of the electronic top 100 list. Aida seems to be very concerned about taking care of the face of Huaxia electronics and other state-owned enterprises. In addition to the independent accounting of Aida electronics and the integration of the group's overseas business into Jinhu commercial, Aida also * * the finance of the components department in 1999, barely controlling the sales of Aida group within 20 billion in 1999. I really don't know if the annual sales of Aida group will exceed 50 billion when Aida group merges the disc player business, overseas business and component departments of Aida electronics into the group's finance? The annual net profit may not be much worse than that of the mobile communication bureau and its subordinate provincial and municipal mobile companies? At the beginning of Zhang Ke's creation of such a strong economic empire, he was just a teenager in high school. For Yang Rongping, who knows some details, watching the rise of Jinhu is like watching a stirring legend.

Zhang Ke and Xiao Ruimin had said hello before, instead of making a big show to welcome them. Zhang Ke, Chen Xinsheng and others entered the box of the banquet hall in a low-key way, and Xiao Ruimin introduced them for his representative.

In Yang Rongping's eyes, Zhang Ke's temperament is indifferent and quiet. He looks more mature than his actual age. Before, he thought that he could achieve such brilliant achievements, perhaps because he was particularly lucky, but after meeting, this feeling immediately faded a lot. He can't help thinking: maybe this kind of character should really achieve such brilliant achievements! In addition, I thought: maybe it's too handsome as a man.

Before the banquet, Yang Rongping, Xiao Ruimin and the general manager of China Unicom Beijing Branch delivered speeches in front of the hall on behalf of the two companies. The hall is very lively with cups coming and going. Yang Rongping is the high-level representative of the headquarters. Even if someone goes to the box to toast and join the excitement, they won't persuade him too much. Zhang Ke and they are in the mood to taste good wine and food carefully.

Midway between Xi and Xi, the general manager of China Unicom Beijing Branch received a phone call and came to Yang Rongping's ear to say a word.

Yang Rongping beamed with joy and said to Xiao Ruimin, Zhang Ke and Chen Xinsheng, "we're standing here drinking and dining. Just now, there's good news. Just now, our customized mobile phones have sold the 1000th! Unicom has more than 18000 new users in Beijing today. Do we want to have a drink for this?"

In other words, China Unicom Beijing Branch launched the New Year gift package activity of recharging and delivering mobile phones on the first day, and the growth rate of users has more than doubled. No wonder Yang Rongping will be happy.

Zhang Ke and Chen Xinsheng also cheerfully raised their glasses to congratulate China Unicom on its success. Yang Rongping asked the general manager of China Unicom Beijing branch to report the latest news to everyone attending the banquet tonight.

Today is neither a holiday nor a weekend. The number of new users of Beijing Mobile on ordinary days is only a little more than 2000. No wonder China Unicom executives will be happy. Performance will always be regarded as the first. China Unicom will be listed in New York and Hong Kong at the same time. Before going on the market, China Unicom executives naturally want to come up with more beautiful performance data to attract investors.

The banquet was lively. According to the tradition of Chinese banquet characteristics, many people drank too much, fell under the table and supported each other to leave by car.

Xiao Ruimin ran over, looked at his watch and said to Zhang Ke, "President Yang of China Unicom hopes to find a place to get together again?"

During the banquet, cups came and went, and people kept coming in to toast. It was really not a good occasion for conversation, Zhang Ke nodded and said; "Just find a clean place..."

"I don't know whether it's clean or not. Let's listen to the host's arrangement." Xiao Ruimin said with a smile.

Zhang Ke and Chen Xinsheng followed Yang Rongping and Xiao Ruimin in the car and drove towards Shichahai. The wind and snow didn't stop. In downtown Beijing, wrapped in high-rise buildings, they didn't feel how cold the wind and snow was.

The motorcade stopped in front of a club called Xijing Yanmen nightclub. There were European and American luxury cars parked in the parking lot, and almost saw cars made in Japan and South Korea. Zhang Ke had heard of this club, but he didn't have the opportunity to come here to gain insight. Unexpectedly, the senior executives of China Unicom Beijing Branch were familiar with the light traffic here, or they might be specially arranged here to entertain them.

Yao Jian joked with Liu Mingfeng: "I'm embarrassed to say hello to others when driving RB cars here. If I'm a second-line little star inside, I'm embarrassed to hold my chest up..."

Zhang Ke smiled with Yao Jian and said, "I'll let you go home with your wife!"

Xiao Ruimin and Yang Rongping got out of the car in front and took the initiative to invite Zhang Ke and Chen Xinsheng to walk to the club.

The appearance of the club is not particularly wonderful. When you enter the hall, there are numerous flowers and bright lights, showing luxury, elegance and resplendence. Walking on the streets of Beijing at ordinary times, you may feel that the women in Beijing are not as gorgeous as those in the south. They are mainly black and gray. Looking at the celebrities and ladies shuttling in the hall dressed in fashion and heavy makeup, you know that the beauty of Beijing is actually hidden in the deep houses and courtyards. The melodious music is everywhere, the shadow of temples and the fragrance of clothes make people floating.

In terms of Lianxin, Xiao Ruimin and his assistant, a young man in his thirties, followed Xiao Ruimin and contacted Zhang Ke several times. They were not too strange. They warmly helped Xiao Ruimin entertain Zhang Ke and others to sit down.

In China Unicom, in addition to Yang Rongping and the general manager of Beijing Branch, there were beautiful women around the age of 30. After entering the box, she took off her coat and wore a light coffee suit in the office, which was no worse than those well-dressed women shuttling through the hall.

When attending the banquet, Zhang Ke didn't even hear the name of the general manager of the Beijing Branch clearly, nor did he see the woman appear. When he left the hotel, he didn't see the woman get on the bus. At this time, he saw her making trouble there. He didn't smell of dust and didn't know her identity. It seems that Xiao Ruimin and they know this woman.

"What wine does Mr. Zhang like to drink?" the woman took the wine list and ran to Zhang Ke first. She was warm and kind. She asked Zhang Ke's advice first. She bowed slightly.

Zhang Ke took the wine list and threw it on the dark brown glass table. He turned his head and said to Yang Rongping and Xiao Ruimin, "to support domestic products, we should set an example. If Zhang Yu drinks Zhang Yu, it's OK to drink Dynasty without Zhang Yu. It's OK to drink Jianlibao, not Jianlibao, it's OK to come to Wahaha. What do president Yang and President Xiao think?"

Here, if you drink foreign wine happily and spend more than one million a night, it's not strange. Zhang Ke will not feel anything if he pays for it himself. He just can't refuse Unicom to be the host tonight. It's too extravagant. He feels a little uneasy for others.

The woman was a little stunned. She just thought Zhang Ke was joking. She didn't know whether there was domestic red wine here, let alone Jianlibao and Wahaha drinks. It was just that Zhang Ke said this to Yang Rongping and Xiao Ruimin. She squeezed her smile awkwardly and didn't know how to reply.

When Zhang Ke said this, Yang Rongping and Xiao Ruimin both laughed. Yang Rongping said to the woman, "Xiao Cheng, just listen to Mr. Zhang's words and make such arrangements..." I also know that Zhang Ke is not hypocritical. I want to take Zhang Ke's wealth and I haven't enjoyed any luxury. Why should I be false polite to them?

When the woman went out to arrange, Yang Rong touched her chin with flat hands and said to Zhang Ke and Chen Xinsheng, "we only report good news but not bad news to the outside. In front of you, there is no need to whitewash peace. It's no use saying it. It can't hide your eyes. We can't cooperate fully until we are honest..."

"Mr. Yang, please say..." Zhang Ke didn't expect that Yang Rongping would come straight to the point. Chen Yi told the truth and leaned over to listen to him carefully.

"China Unicom plans to be listed in New York and Hong Kong at the same time before June, and will not forge data, but also hope that the data will be better looking, especially the increase in the number of new users that determine China Unicom's future growth is particularly valued by investors..." Yang Rongping frankly explained the fundamental reason for hastily starting the customization strategy and launching the recharge mobile phone New Year gift package at this time, He also knew that this kind of thing could not be concealed from Jinhu. If Jinhu had not studied the whole industry very thoroughly, it would never have been as good as it is today.

"From the actual performance of China Unicom Beijing branch today, the effect is very good!" Chen Xinsheng smiled. Yang Rongping wanted to show his sincerity, and Zhang Ke also cooperated to make a very moving and attentive appearance. He played Taijiquan there.

Xiao Ruimin has the most contact with Jinhu and knows that Yang Rongping's moving trick is useless in front of Zhang Ke and Chen Xinsheng; If you want to play with emotion, you shouldn't come to this luxury occasion. Coming to this luxury occasion is just a reminder that all cooperation of Jinhu is based on interests. In fact, there is nothing wrong with taking interests as the premise. After all, a win-win situation is not impossible.

Xiao Ruimin said: "today's situation is quite satisfactory, but the real difficulty is that Lianxin can only obtain 20000 sets of ESS baseband from Jinhu every month. Even if Lianxin fully supports Unicom in developing new users in Beijing, it is far from enough!"

Why didn't Lianxin and Kewang Gaoke make any publicity when they launched ess mobile phone in November? It's not that I don't have much confidence in this mobile phone. It's really that the bottleneck of production capacity can't be opened at the moment. The low-end market is always the market with the largest absolute number. How can the output of 40000 sets per month be met? Lianxin and Kewang Gaoke dare not carry out publicity at all, and the distribution of marketing network is even selective.

Take Beijing as an example. Today is not a weekend or holiday. China Unicom will sell 1000 customized mobile phones and recharge and send mobile phones in the new year. It is sufficient to prepare at least 50000 or 60000 mobile phones before and after the Spring Festival in Beijing.

This is also one reason why Zhang Ke feels that Lianxin and China Unicom are in a hurry to test the water customization business. China Unicom's customized mobile phone stock is simply not enough to support such an important promotion activity. The stock can't keep up. When the activity is in full swing, it suddenly stops, which is not perfect. This is only in Beijing. If China Unicom promotes such activities in other regions, the stock volume will be huge.

This is also the reason why mobile phone manufacturers like to cooperate with operators. They can quickly increase the sales of products without paying much additional marketing cost.

Zhang Ke knew that Yang Rongping and Xiao Ruimin didn't fully predict today's situation, otherwise they wouldn't be in such a hurry. At the banquet, Zhang Ke and Chen Xinsheng knew that Yang Rongping and Xiao Ruimin would be entangled today when they heard that China Unicom Beijing had more than 1000 customized mobile phone users a day.

Since Xiao Ruimin mentioned this key issue, Chen Xinsheng glanced at Zhang Ke to see if he would pretend to be confused and push the problem of output onto himself. Unexpectedly, Zhang Ke touched the back of his head and smacked his mouth and said: "IDA's new plant in Haizhou can only be started in late this month at the earliest. Previously, it was planned to wait until after the Spring Festival. The ESS baseboard before the new plant was put into operation was divided between Lianxin and Kewang Gaoke..."

Zhang Ke means that he understands the plight of Lianxin and Unicom, and he also considers to start the new plant planned to be put into operation after the Spring Festival to the end of this month, but he can only do this... It doesn't seem to solve the current shortage of Lianxin and Unicom. Chen Xinsheng estimates that Unicom has prepared 10000 goods for Beijing, which can last up to ten days at most.

Chen Xinsheng knows that with the capacity of nearly one million components per month in the component department, it will not be a particularly big problem to coordinate the extrusion of 40000 or 50000 sets of baseboards for emergency. However, it is not in the interests of Jinhu to meet the requirements of Lianxin and Unicom too easily.

When Zhang Ke opened the golden mouth, Xiao Ruimin didn't expect that there was room for maneuver in Chen Xinsheng. In addition to finding a way from Jinhu, there was another way to deal with the shortage, that is, urgently transfer a batch of mobile phones of the same specification from Kewang high tech. Zhang Ke's words also implied that, but in this way, it was equivalent to actively pulling Kewang high tech into China Unicom And at this time, China Unicom took the initiative to ask Kewang high tech, which can even get more favorable conditions than Lianxin.

Xiao Ruimin is somewhat unwilling.

Under the same conditions, when choosing the cooperation object of mobile phone customization business, China Unicom was asked to favor state-owned enterprises, so it finally chose to cooperate with Lianxin. Yang Rongping knew very well, and many people knew very well that Jinhu was the best cooperation object of China Unicom. Lianxin ESS's mobile technology came from Jinhu. If it cooperated directly with Jinhu, it would have more cost advantages. However, many people, including many senior executives in China Unicom, did not want to see Jinhu become stronger, so they excluded Jinhu from the beginning. However, when Lianxin's production capacity could not meet the demand, China Unicom could not hang from a tree. Yang Rongping actually hoped that Zhang Ke and Chen Xinsheng would take the opportunity to propose that Jinhu directly participate in China Unicom's mobile phone customization business Please.

For a mobile phone using ess baseband, Lianxin controls the manufacturing cost at about 800 yuan per piece, and the purchase price of Unicom from Lianxin is 980 yuan per piece. For mobile phones of the same specification, the manufacturing cost of Motorola, Nokia and Ericsson will not be less than 1200 yuan, and the customization price to China Unicom will not be less than 1400 yuan. The procurement cost of cooperation with lianxun, Dongxing and other domestic mobile phone manufacturers will be higher. With a purchase cost difference of more than 40%, China Unicom can only choose Lianxin as the strategic partner of mobile phone customization business, that is to say, China Unicom actually subsidizes 980 yuan for each new account user in order to recharge the call delivery activity.

If it could cooperate with Jinhu, Yang Rong estimated that China Unicom could take the opportunity to reduce the purchase cost of customized mobile phones to less than 900 yuan.

Don't ignore this small 80 yuan gap. At this time, China Unicom's net profit margin is even less than 6%. If China Unicom vigorously promotes customized mobile phone business to develop new users, the purchase cost of each mobile phone will be reduced by 80 yuan, which is expected to increase China Unicom's net profit margin by two or three points, which will be a great achievement.

China Unicom will be listed in New York and Hong Kong at the same time, and its performance will be the first consideration for China Unicom in the future. His personal feelings should be put behind. Yang Rongping did not expect that Jinhu did not rush to dig out the corner of Lianxin, nor did he mean to support Lianxin indefinitely. Zhang Ke's words meant that China Unicom could urgently transfer goods from Kewang high tech.

The waiter brought in the wine and drink tray, and the beautiful woman followed. Yang Rongping waved and asked the waiter to go out. The beautiful woman and the general manager of China Unicom Beijing Branch poured drinks for everyone.

Zhang Ke took the wine glass, looked at half a cup of dry red in the high foot wine bottle, took a sip and felt a little astringent. He picked up the drink bottle and wanted to mix sprite into it. The beautiful woman smiled and reminded him, "dry red is originally sugar free wine. If you mix sprite into it, it will become grape wine again..."

"Do you have any wine? I think Tonghua wine is very delicious." Zhang Ke said with a grin.

The beautiful woman stood there in embarrassment, with a pretty pink face. She inadvertently took Zhang Ke into the army, which would make Zhang Ke a little restrained. At least every man she met would try every means to look unpredictable and omniscient in front of her, and would never want to give her or despise others in front of her. Where did she think Zhang Ke would be so careless, I don't know if I really want to quit and help Zhang Ke find that kind of low-grade wine.

Zhang Ke ignored the embarrassed look of the beautiful woman, took the drink bottle and mixed sprite into the tall glass, smiled and said to Yang Rongping and Xiao Ruimin: "I don't expect to drink Tonghua wine here. I really can't bear to bother this lady to go outside to buy wine for me. I'd better rely on myself. If your blood sugar is not high and dry red is mixed with Sprite, it tastes better..."

Yang Rongping and Xiao Ruimin both took the sprite bottle with a smile. Chen Xinsheng was used to the taste of dry red. Yao Jian and Liu Mingfeng wouldn't join the fun. They didn't think they were qualified to flirt with such a beauty.

Zhang Ke took a sip of dry red mixed with Sprite, smacked his mouth, added some ice, took a big drink to quench his thirst, then put the glass on the glass table and said to Yang Rongping: "President Yang just told me something about Unicom at this stage in good faith, so I can't help but exchange some opinions with President Yang..."

If Yang Rongping believed Zhang Ke, he would tell him to see the ghost. However, after listening to Zhang Ke's words, he leaned over and said, "welcome, no one dares to boast that your opinion is more valuable these days!"

"Maybe it's not particularly pleasant to hear," Zhang Ke narrowed his eyes and smiled, "Today's performance of China Unicom Beijing Branch is very encouraging, but as far as I know, compared with the mobile company, the improvement of China Unicom g * * network construction is still insufficient. Even in Beijing, it is the most perfect area for China Unicom G network construction, and there are some communication blind areas. The bandwidth is also a problem. At this time, the scale of China Unicom's user group is limited and the bandwidth is narrow The question has not been fully exposed. Once the number of users increases sharply, how will China Unicom deal with this problem? "

“……” Yang Rongping didn't expect Zhang Ke to sharply uncover the pain of China Unicom at once. China Unicom even deliberately avoided this problem in the listing financing report. China Unicom wanted to hide its ears and steal bells, but it doesn't mean that other people's eyes and ears are really covered. Jinhu has the most profound understanding of the domestic communication industry. If Jinhu can see through China Unicom's painful feet, Yang Rongping won't be surprised, But he didn't expect Zhang Ke to put it forward directly. He hesitated a little and said, "this is really a difficult problem. Since Ke Shao raised this problem, I must think about it. I just want to ask you for advice..."

"How long does president Yang think Jinhu can maintain its manufacturing cost advantage in ESS baseband?"

"Ke Shao means..." After listening to Zhang Ke's words, Yang Rongping was really moved. When it comes to cost advantages, no mobile phone chip manufacturer can compete with Jinhu. Even if other mobile phone chip manufacturers adjust their product strategies, they also need to move their manufacturing base to China or areas with labor costs equivalent to China in order to compete with Jinhu in terms of manufacturing cost advantages. When it comes to technology, who knows Jinhu is developing Did you get the support of Deyi when developing baseband chip technology

"If China Unicom thinks that Jinhu's cost advantage on the ESS baseboard can be maintained for a longer time, Jinhu might as well make a gentleman's agreement with China Unicom. Within two years, Jinhu will not cooperate with the mobile communication bureau on the ESS baseboard to ensure that China Unicom can obtain sufficient cost advantage in its customized mobile phone business..." Zhang Ke took another sip of the wine glass on the table.

Yang Rongping's eyes stared round. Zhang Ke's promise to exclude movement almost made his adrenaline level rise sharply.

China Unicom adopts the mobile phone customization strategy to attract new users by recharging and sending mobile phones. It can be expected to have a good effect, but China Mobile will not let China Unicom compete for new users with this unconventional strategy.

For mobile, the best response strategy is to copy the same. In this way, mobile can still suppress China Unicom with more perfect communication network conditions.

Once Jinhu is determined to exclude mobile, if mobile wants to develop customized mobile phone business, at least at the low end, the procurement cost of customized mobile phones is bound to be 40% or higher than that of China Unicom. Unicom has more cost advantages to catch up with mobile.

For two years, it has been quite relaxed.

How can Yang Rongping remain unmoved by Zhang Ke's commitment? However, Yang Rongping also knows that there is no free lunch in the world, and Zhang Ke will not send good things to the door in vain. Jinhu really wants to exclude mobile, is to get angry with mobile, and bears a lot of risks.

"What does Jinhu need Unicom to promise?" Yang Rongping said with excitement.

"First of all, this cooperation should be win-win. At least, the mobile communication bureau should not feel strongly that the cooperation between Jinhu and China Unicom is deliberately aimed at them. Jinhu is also willing to cooperate with Lianxin to develop more mobile phone products with rich functions and excellent performance for China Unicom," Zhang Ke said with a smile, as if it was an understatement, "On the other hand, it takes a process to increase the output of Jinhu mobile phone chips. I don't think the expansion of Lianxin's production can be achieved overnight. Can China Unicom be a little patient in promoting customized mobile phone business, starting from the first tier cities with good communication network conditions, and don't rush to roll out the whole line for the time being?"

Yang Rongping understood Zhang Ke's words. It is said that Jinhu wants to interfere in China Unicom's internal affairs. He should feel very unhappy, but Zhang Ke's promise is too tempting.

To develop customized mobile phone business, China Unicom certainly will not only develop low-end mobile phone products. Medium and high-end mobile phone products can naturally choose to cooperate with other mobile phone manufacturers. For example, the types of gift package activities for recharging and delivering mobile phones can also be richer. As long as the water test is successful, China Unicom does plan to let its branches in all provinces and cities expand customized mobile phone business to develop new users across the board.

The biggest disadvantage of this is that in addition to the first and second tier central cities, other areas with poor communication network conditions and narrow bandwidth will lead to line congestion and reduced call quality due to a large number of new users.

Some problems need to be ignored temporarily for the purpose of listing and financing and giving investors more clear development data.

What is Jinhu's ambition?

Jinhu even asked China Unicom to change the established strategy of developing new users in the whole line, focus on the first and second tier cities with good communication network conditions, first promote mobile phone customization business and develop new users, and Jinhu cooperated with Lianxin to provide China Unicom with more and richer customized mobile phones. At the same time, it also made China Unicom's mobile phone customization business more closely bound with Jinhu.

In this way, in addition to gaining more cost advantages in customized mobile phone business, China Unicom can also concentrate resources, give priority to improving the g * * communication network infrastructure in the first and second tier central cities, and alleviate the shortage of communication resources in the third and fourth tier cities and rural areas. However, the growth rate of new users will be greatly reduced than expected, and the time to catch up with mobile in the scale of user group will be longer Will be postponed

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