Chapter 766

Zhang Ke also felt a headache. All the tourists in the rest area turned their eyes to this side. He didn't even know the real name of the girl sitting on the floor crying. It was really a headache. Li Xinyu didn't know how to handle it. She squatted down to help the girl up and sit in a chair, but she couldn't pull her.

Lin Liwen, the Japanese translator who had been following Fu Jun in the distance, walked quickly over and squatted down to hold the girl who had turned into a crying state: "Yanning, what's the matter with you..."

"Do you know her?" Zhang Ke asked Lin Liwen.

"She is a Shanghai girl named Xiao Yanning, studying at Chiba University. After I came to Tokyo, I met at a hometown party. The company recruited Japanese translators, and she also applied in the past, so I know..."

"Oh..." Chinese students studying in Tokyo are originally a small circle. Zhang Ke remembered that Lin Liwen is from Huzhou. Huzhou is very close to Shanghai, and the dialect is similar. After going to a foreign land, the relationship will be closer. Looking at Lin Liwen's eyes, Zhang Ke is a little wary. He can only smile helplessly. He just hopes that the Shanghai girl on the ground can stop crying, If there's anything you can talk about outside, it's embarrassing to stay here. I didn't expect that the girl had applied for a job in the RB subsidiary.

"It would be unbearable for a girl to let you say that," Li Xinyu whispered in Zhang Ke's ear. "You seem to mind her Chinese identity? If RB girls or Hg girls, would you quietly * * with them instead of such a severe tone?" then she gave him a coquettish look.

Zhang Ke smiled awkwardly. Unexpectedly, there was something sharp in Li Xinyu's temperament. When I left the bar yesterday, I heard Xiao Yanning subconsciously say a Shanghai dialect to the other girl. Zhang Ke just left indifferently. Since it is fate to meet again, I can also feel that she may have just set foot in the fallen world of Shinjuku song and dance town. If possible, I hope to give her another choice. If RB or Hg girls don't have any friendship, they will really tune * * as Li Xinyu said.

Li Xinyu and Lin Liwen picked up Xiao Yanning, who stopped crying, and went to the rest area of exhibitors behind the Convention and Exhibition Center. The rest area of exhibitors would be lively at noon. At this time, few people were still there. Xiao Yanning is also wearing a silver nylon promotional suit of Biniki style. She won't feel anything in the exhibition area - the promotional ladies shuttling through the exhibition area wear it like this. When she walks out of the exhibition area, she feels a little strange. Zhang Ke takes off her coat and asks her to wrap it around her waist.

In order not to embarrass Xiao Yanning, she sat in the rest area of the exhibitor. Everyone didn't say anything, waiting for her to gradually clean up her sadness.

Lin Liwen doesn't know Zhang Ke's identity until now. She only knows that she is from the company's headquarters and doesn't feel much mystery and power. This has something to do with the start-up of the overseas operation Department, and the scale of the RB subsidiary does not exist. For many things, Xiao Jin Chengdu should do it himself. As the president of the overseas operation Department, he does not enjoy any privileges, but gets along well with the employees of the RB subsidiary. Even if Xiao Jincheng shows great respect for Zhang Ke, he will not let the ordinary employees of the RB subsidiary think how great Zhang Ke is.

After Xiao Yanning's mood was slightly stable, he wanted to return the coat at his waist to Zhang Ke: "I have to go back to work. If I leave for too long, I have to deduct my salary..."

Zhang Ke didn't know what to say. Lin Liwen said, "it's almost time for lunch. You can have lunch with us. Later, you can say that the exhibitor had to leave after asking you for advice..."

Xiao Yanning was still embarrassed and insisted on going; Zhang Ke and they couldn't force her to stay, but let Lin Liwen go with her. Zhang Ke didn't need a translator. Besides, Lin Liwen has just arrived RB for half a year and is not qualified to be a tour guide. Li Xinyu has lived in Tokyo for a long time. She is a good tour guide, but it's inconvenient to make such rude demands.

Zhang Ke invited Li Xinyu to have dinner in the western restaurant in the Convention and Exhibition Center, and then went to the booth of Jinhu. On the way, Zhang Ke asked Li Xinyu with great interest: "do the staff in the Samsung exhibition hall know that you are here?"

"I don't know," said Li Xinyu gloomily. "If I could, I'd rather never let them know my whereabouts." it's said that I left and separated from Zhang Ke after using Chinese food. Maybe I was too lonely in Tokyo alone, or I didn't have a decent guide when I saw Zhang Ke in Tokyo. Li Xinyu still walked with Zhang Ke. I didn't feel bad.

It should be the right choice for the advertising spokesperson. At this time, the booth with few new products is surrounded by curious people. Zhang Ke looks at Sony's Keiichi Watanabe and listens carefully to the function demonstration of the iPlayer by the staff in the booth. Of course, he can also hear questions like "what good products can be produced in China" from the crowd. Although such words are very angry, But I can only listen.

The marketing means for RB market is not only TV advertising, but also providing yer excellent publicity front. At least now, we should shape iPlayer into a consumer electronic product guiding the fashion trend. Soft text advertising and functional advertising in various fashion magazines are important means of publicity. In addition, we hope that RB dealer shimaru electric will actively cooperate, Of course, it is also a luxury to expect how much cooperation Shiwan electric appliance can have.

Jinhu will sell iPlayer during the exhibition, but it is almost certain that most of the sales at the exhibition are still bought for other electronic manufacturers. Zhang Ke is also looking for new electronic products at other booths.

Zhang Ke saw Kenichi Matsushima, the contact person of ishimaru electric, and Xiao Jincheng talking at the side of the booth. They saw Zhang Ke and Li Xinyu coming over and welcoming them first.

"I'll bring the final publicity plan for store sales this time. Please carefully review it, Mr. Zhang. If it's appropriate, we'll start publicity..." Matsushima said.

Each booth has * *'s office and goods warehouse. Zhang Ke took over the publicity plan from Xiao Jincheng, walked into the narrow office behind the booth, looked through the publicity plan, and didn't mind inviting Li Xinyu to go in. They all want the publicity plan implemented in the near future, and there is nothing to keep secret. Most of the publicity details have been communicated before, and there is no big problem. Shiwan electric always only confirms to test sell iPlayer in Qiushuiyuan and Ginza stores first, and the store sales promotion enterprise only aims at the sales plans of these two stores.

In the promotion stage, Shiwan electric asked Jinhu to provide a total of 2000 iplayers for half price promotion. Seeing here, Zhang Ke touched his chin and said, "for new products, even if half price promotion, consumers can't feel the benefits of promotion, and I don't like the invariable promotion mode..."

"But price reduction and promotion are necessary," Matsushima explained.

"I see. I just want to change the way. Don't you think it will be a little less peaceful if the sales are half price during the promotion?" Zhang Ke said the last sentence, looking at Li Xinyu's charming big eyes.

"It's a little dull," Li Xinyu didn't expect that Zhang Ke not only took her to the place where they discussed market strategy, but also asked her for advice. Unexpectedly, he asked questions at first, but his brain couldn't turn around. "But what else can he do?"

"It's good to keep the promotion period for ten days. We'll do well. During the promotion period, each store has a limited supply of 1000 iplayers. The market price is 10% off on the first day, 20% off on the second day, and 70% off on the third day... 10% off on the ninth day. On the tenth day, there are still iplayers for promotion, so they are free..." Zhang Ke knocked on the publicity plan and handed it to Xiao Jincheng, "Just change it as I said..." he smiled at Li Xinyu and said, "promotion can't be without attraction. Instead of selling it at half price, I'd rather give it away for free..."

"Even if iPlayer is not attractive enough, your way of promotion will make local people talk about it." Li Xinyu has received strict training in business since she was a child. Because there are only 1000 iplayers in each store, interested customers can't insist on waiting until the last day for free. As long as they are sold out before the fifth day, the overall price will be more than half the price. The most important thing is to fully mobilize the emotions of people interested in iplayers and make them happy every day The degree of attention accumulated. Maybe only a few dozen people paid attention to it on the first day. They won't buy it at nine prices. Their degree of attention can last until the next day. If they don't sell it at 20% discount, their degree of attention can last until the third day. It will accumulate day by day. On the fourth and fifth days, the degree of attention will accumulate to a considerable scale, which will attract more people's interest and attention More and more people are concerned and interested, and some people can't help making a move.

In short, it's much better than the usual half price sales. Li Xinyu tilted her head and looked at Zhang Ke, thinking that she was really a guy who soared in the Chinese market!

Zhang Ke smiled. He just put in a word. Others were so busy that they had to calculate the time to go to the bathroom.

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