Developing the manufacturing base of consumer electronics and paper industry in Haizhou, the manufacturing base of white appliances in Huishan and the high-precision technology R & D base in Jianye are the established development strategy of Jinhu. Even if there is any adjustment, it is timely adjusted according to Jinhu's own needs, and will not give up its * * and independent decision-making rights for individual factors.

Whether Li Yuanhu, Luo Jun or Zhao Yang at this time, Zhang Ke will express this attitude tactfully - in fact, he is not tactful towards Li Yuanhu at all. Jinhu's tough attitude towards Li Yuanhu at the beginning of the year is undoubtedly an adventure; However, such an adventure is also beneficial, so that others such as Luo Jun and Zhao Yang will not easily test the bottom limit of Jinhu.

Zhao Yang can only expect Jinhu to maintain such a neutral attitude. It was only after sun Shangyi came to Huishan that he learned that the Ye family, Jinhu and Haiyu are also closely intertwined in business through the cross injection of Ye family's capital into Yuexiu holding in Hong Kong and Yuexiu holding's capital into Ye family's Shengxin global, Even sun Shangyi, whose family moved to Hong Kong in the mid-1980s, has many old friends in the East China Sea.

I don't know when Jinhu has been a behemoth.

The wind outside the purple bamboo garden blew through the bamboo forest, and the broken leaves like mulberry leaves were spread indoors. After the banquet, some people left. Tao Xingjian went to the hot spring in the purple bamboo garden first. Zhang Ke will keep them. He doesn't have much time in Huishan. Now that he has come, he still needs to have a good exchange.

Zhang Ke and sun Shangyi accompanied Zhao Yang to the elegant room to cook tea and talk. They were not demanding. It was always easy for the guest and the host to meet.

Those sensitive topics were all understated, and no one mentioned them again. After all, when we came to Huishan this time, we still had to talk about the business of Zixiang Xuehai. Zhang Ke did not hide it and said: "The financial turmoil in Southeast Asia is better in China, but export enterprises have also been greatly affected. IDA electronics has business in Southeast Asia and feels it. In the next stage, Rb, h, Taiwan, Singapore and other places will face greater pressure. The economy of these regions will be frustrated to a certain extent and the devaluation of currencies of various countries will also be a general trend. On the other hand, Currency devaluation can take advantage of the export of domestic products. The markets of the whole Asian region, Southeast Asia and East Asia will shrink to a certain extent. A considerable part of the exports stimulated by currency devaluation and the products spilled from other shrinking markets will enter the mainland market, and the competitive pressure of domestic enterprises will naturally increase day by day... "

Zhao Yang listened attentively to Zhang Ke's opinions. The boy can manage Jinhu into today's behemoth in just a few years, which has made people ignore his age.

"... Huishan's supporting production capacity of household appliances ranks among the top in China, but the competitiveness of these enterprises is much lower than that in the early 1990s," Zhang Ke continued, "I don't know what measures Huishan will take, but I think if we don't take positive measures, the competitiveness of these enterprises will further decline in the next two or three years. Maybe they will be eliminated from the market soon..."

All localities are experimenting with the reform of the state-owned enterprise system, and the cities along the southeast coast are more radical. For example, in recent years, Haizhou has basically ploughed all the municipal state-owned enterprises, and Huishan is naturally doing it. However, the focus of Huishan's development in recent years is not on this, and the scale can not be compared with Haizhou.

Zhao Yang said with a smile: "Haizhou has rich experience in improving the competitiveness of state-owned enterprises, which is also the foundation laid by your father. I think you can teach me some things..."

"I'm not qualified to talk nonsense in front of you, Secretary Zhao. What I said above is just to talk about what's relevant to Xiang Xuehai or what's beneficial to Xiang Xuehai," Zhang Ke said with a smile. "Will it seem too selfish?"

"How can I? I'm interested in listening to you."

"To improve the competitiveness of state-owned enterprises, some traditional economists in China even look forward to the transformation of national political thought; from a more pragmatic perspective, the government retreats from the field where administrative resources are not dominant, gives more development space to the non-public economy, and can better activate the local economy... This is a big aspect," Zhang Ke said, "From the perspective of xiangxuehai, we also hope to strengthen the supporting production capacity of three production lines, such as ice washing and air conditioning, and move several supporting factories in the city to Binjiang household appliance industrial park, which can also provide room for urban development in Huishan city... In order to do a good job in many aspects, Yuexiu will inject 800 million capital into xiangxuehai this time, and we can continue to invest in relevant financial institutions Financing... "

"Of course, I hope xiangxuehai's investment can be 'Han Xin ordered troops, the more the better'," Zhao Yang said with a smile. "The city can consider these things you said..."

In short, Yuexiu still needs to inject capital first. Zhang Ke does not insist in this regard. There is nothing to insist on. No matter whether the support in Huishan city is large or small, they will not slow down the development speed of xiangxuehai.

Talking about it very late, they went back to their rooms to have a rest.

In the early morning, the morning light on the forest tops was still green, and the forest was still dark. Zhao Yang wanted to take a car back to the city. Zhang Ke didn't disturb others and got up alone to say goodbye to Zhao Yang.

Zhao Zi, the owner's wife of the purple bamboo garden, was there, watching Zhao Yang's car disappear in the morning mist of the winding mountain highway, and then turned back. There was a delicate garden outside the purple bamboo garden, and the flowers, trees, branches and leaves were dipped in the crystal clear morning dew; Zhao Zi was a beautiful woman with a bright face and a quiet temperament.

"Why didn't Xu Si come to Huishan together?"

Last year, I lived in Zizhuyuan with Xu Si. Zhang Ke smiled and said, "she runs a designer studio in Hong Kong. In her spare time, she has to go to the university to study architect courses. I want to pull her over..."

Walking back to Zizhu garden, it may be the sound of Zhao Yang's car leaving the yard that startled the quiet morning in the mountains. Sun Shangyi, Tao Xingjian, Guo Jian, ye Xiaotong and others got up one after another and talked in the garden where they lived.

The garden of Zizhu garden is very unique. It's a little cold in the morning, but it doesn't reduce the interest of appreciating the garden. Breakfast doesn't open until seven o'clock. Zhao Zi greeted the people and went to do her business - no one else understands the secret identity of this bright woman. Zhang Ke went over and asked Ye Xiaotong about the marriage arrangement with Shao Xinwen. He joked, "it seems that I'm going to help you save a lot of money. At least you don't have time to spend your honeymoon..."

"With this awareness," Ye Xiaotong raised her eyebrows and brightened her eyes, "but the wedding you gave us can't be too thin..."

"Your Ye family has a big business and will still covet my small gifts?" Zhang Ke said with a smile. Instead of pestering Ye Xiaotong about this problem, he turned to other topics and asked Tao Xingjian, "what did you gain from your trip to Southeast Asia?"

Tao Xingjian, together with Chen Xinsheng and Jiang Wei, went to Southeast Asia to pick up fruit. This is the first time. It's not time for the fruit to spread all over the ground.

Malaysia, the Philippines, Thailand, Indonesia and other Asian Tigers have strong household appliance production capacity, and the gap between Malaysia with the best economic conditions and the mainland is not too large. It is very suitable to introduce its domestic surplus resources caused by the economic crisis into China.

In particular, with the introduction of human resources, xiangxuehai has developed rapidly. Like Jinhu, it has always been in a state of longing for engineering and technical personnel.

The senior management and technical personnel are better to say that Tao Xingjian directly hired several deputy factory directors with high salaries in Malaysia to strengthen the management of the factory; Intermediate engineering and technical personnel at a lower level are very difficult to introduce alone and need the cooperation of the labor service company there. In short, the common cultural background can greatly reduce the resistance in all aspects.

Tao Xingjian said: "If the supporting capacity does not come up, the blind expansion of xiangxuehai will have fatal defects. We have also contacted several relevant supporting enterprises in Malaysia and intend to encourage them to transfer all the assets of Malaysia to Huishan. The key depends on the support of Huishan city... There are complete supporting enterprises in the city and have accumulated a large number of engineering and technical personnel, which can be achieved through tripartite cooperation Strengthen the supporting capacity of Binjiang household appliance industrial park. "

"Yes, anything can be discussed with Huishan City, and there will be no rejection of things that are conducive to Huishan City," Zhang Ke nodded, "In addition to the 800 million yuan injected this time, xiangxuehai can also raise funds from relevant financial institutions. This time, we are working hard to enhance our comprehensive strength. The situation is very urgent, but there is also a buffer period of one to two years. Of course, we do not have to refuse the responsibility of tiger and wolf abroad. We must take xiangxuehai's own development requirements as the premise..."

"Are you considering building a technical training school?" Tao Xingjian said. "Since 1995, the national enrollment and talent training policy has changed greatly. Technical secondary schools are no longer the delivery place for excellent students; now I feel that there is a shortage of qualified technicians. In another two years, the situation may be more serious... I think xiangxuehai needs to prepare for this."

In 1998, with the expansion of college enrollment, educational resources will be further diluted, not to mention the sharp decline in the quality of students. The quality of education in middle and senior vocational training schools is also worrying.

Zhang Ke said: "there are some situations that IDA will face. We can consider them together..."

In this case, there is no need for xiangxuehai to take the initiative to prepare for this matter. Everything is waiting to cooperate with Jinhu.

Many resources of xiangxuehai and Aida can help each other, and the digital technology of household appliances is also the future development direction. This can rely on the technical resources of Jinhu and the Oak Park Plan, and the marketing and after-sales systems can also help each other. Finally, it is not very difficult to separate the marketing systems of the two groups and inject them into one company; Shengxin, etc It is also a good choice for global electric to continue to expand and leave the logistics business of the two groups to Shengxin.

Of course, there is still much to be done to form such a complex system and make it operate effectively.

The construction of Binjiang home appliance Industrial Park began. Zhang Ke has not visited it. In his own words, he can never be regarded as the boss of xiangxuehai. Since he came here this time, others always have to go around together. Zhang Ke reluctantly followed the past.

Binjiang household electrical appliance industrial park was established as early as 1994, but several state-owned household electrical appliance enterprises in Huishan have been weak and unable to build. Samsung intends to operate here as their manufacturing base in China, but it is a pity that things have been spoiled by Zhang Ke and them. After IDA electronics injected 300 million capital, Binjiang household electrical appliance industrial park was quickly started, raising another 50 million US dollars at the beginning of the year Put into this park, and then it begins to take shape.

On the opposite side of Binjiang household appliance industrial park is the instrument and electrical products manufacturing base of thousands of mu, which is known as the cash source of Chint Group. When passing by, Zhang Ke asked the car to stop for a moment, smiled and said to sun Shangyi: "this is the so-called 'it's not friends who don't gather'..." Looking at the large-scale manufacturing base of Chint Group, I think there is great room for the development of domestic instrument and electricity industry in the next ten years. With such a good foundation, it is extremely difficult to overthrow the Xie family at once.

Of course, the market capacity of instrument and electrical products is limited, and Xie family can not curb the desire for diversified development.

Sun Shangyi smiled. Chint Group is also a powerful enterprise, but compared with Jinhu, the pattern is too far away.

Tao Xingjian saw Zhang Ke's eyes staring high at the gate of Chint instrument and electricity, and said: "now Xie Wanshan is in charge of the affairs of Chint instrument and electricity. They have been in close contact with a refrigeration equipment factory in Huishan recently. I don't know if they have the intention to develop into the refrigerator manufacturing industry..."

"They put more than 400 million yuan into Kewang brand in a year. If they don't find more baskets to put eggs, they won't be afraid of me kicking the basket of their DVD player away?" Zhang Ke smiled jokingly. "They still have technical advantages in the field of traditional instrument, electrical and electromechanical manufacturing... They have reflection now."

It can not be said that Chint Group chose to follow up the disc player industry at the beginning. Their biggest mistake was to choose an overly radical market path. Kewang will pay 350 million advertising fees to CCTV alone this year. Excluding the investment in overseas markets, the advertising investment in domestic places will not be less than 100 million.

Zhang Ke could almost calculate the loss that Kewang would bear today. He smiled and didn't say much. He asked Fu Jun to drive the car to where they were going.

Xie Wanshan arrives at the factory here at 8:30 every day and sees Mercedes Benz turning into the tail of xiangxuehai factory door.

The lines at the tail of Mercedes Benz w140 are hard and easy to recognize. There are few cars in Huishan. Xie Wanshan thought: what noble people are attracted by xiangxuehai? I feel that xiangxuehai may have a lot of actions recently. I picked up my mobile phone and wanted to ask Xie Jiannan in Haizhou for information.

Before Zhang Ke left Haizhou, he asked Jinhu to lower the supply price to Xinyuan electric appliance. Until the 18th, he reached an agreement with scober, Deyi and Philips to lower the supply price of decoding chips and movement uniformly, and increase the turn back proportion according to the supply volume.

Before, Kewang and other disc player manufacturers put forward price adjustment requirements with these three component suppliers, but they didn't expect that the price adjustment would come so quickly. Xie Wanshan wondered if Xie Jiannan and Chen Jing heard Zhang Ke's phone call at the door of the bar. Would that be what they meant, not Xie Zhan's inappropriate words?

Many people believe that Jinhu has secretly formed a price alliance with scooter, Deyi and Philips in the supply of DVD player components. In this way, Xie Zhan has sacrificed for nothing?

Of course, no one will mention the matter of letting Xie Zhan come back again.

Xie Wanshan is not responsible for Kewang's business. In short, it is an industry within the system, so we should pay attention to it.

The collective price adjustment of several component suppliers has reduced the manufacturing cost of disc player by 10-15%, alleviated some pressure in the Southeast Asian market, and left some room for the reduction of sales prices in the domestic market.

The price is lowered, and the market capacity still increases to a certain extent; If the price is not lowered, the single machine profit will rise sharply, which is great good news for disc player manufacturers.

Of course, many manufacturers have the impulse to reduce the market price, and it is impossible to continue to maintain the huge profits of the disc player industry. Xie night originally thought that the time for manufacturers to reduce the market price would be determined according to the speed of inventory digestion.

No one expected that it would be Xinyuan electric appliance's latest reduction in the market price, which could probably judge that Xinyuan electric appliance might really get the goods directly from Jinhu at the new price after Zhang Ke's phone call.

Xinyuan electric appliance was established more than half a year later than Kewang. They have been rectifying the domestic market. They have not had time to explore the overseas market in Southeast Asia. Naturally, they have not suffered any losses due to the Southeast Asian financial storm. They also get low-cost yuan devices from Jinhu half a month in advance. Naturally, there is a conflict of cutting prices in advance to seize the market.

On the 18th, Xinyuan electric appliance uniformly reduced the market price, and other disc player manufacturers were forced to adjust the price closely. The loss of the price of inventory disc players was only to drop their teeth and swallow their stomach. There was no so-called consistent behavior in the fully competitive market.

What many people can't see through is that IDA electronics has adjusted the prices of several medium and low-end disc players. The prices of the two newly listed disc players only make a slight profit, which is much lower than that of similar disc players of other disc player manufacturers.

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