Yang Rui's concept of marketing comes entirely from books and film and television works. His only practice is to put up small advertisements everywhere, and he was hit by them.

Although Yang Rui is optimistic about the coenzyme crystal of Xijie pharmaceutical factory, he doesn't think it can sell at a high price. After all, it's not a drug directly for consumers, it's sold to the preparation factory. In view of the purity and quality, the preparation factory may raise the price a little, say 10% or 15%, but that's all.

Therefore, Yang Rui can't understand Cooper's excitement at all.

As always, he showed the mature crystal of coenzyme Q10 and discussed the crystal structure with Trapp.

Having carefully studied the crystallization of Xijie factory, Trapp was more concerned about the uniformity of the products. He quickly selected several batches and asked people to send all the products.

In a short time, beautiful orange crystals filled the table.

"The output has increased a lot. I envy you now, Mr. Yang Rui." Trapp, in a slightly exaggerated tone, said and watched.

Yang Rui smiles but says nothing.

The latest batch of coenzyme Q10 has increased to more than 400 grams each time. In other words, the original standard of 30 kg per month is likely to be raised to more than 40 kg.

The annual profit in Yang Rui's hands will also increase from nearly one million US dollars to 1.5 million US dollars.

For the remaining two months of this year, Yang Rui will get at least $300000.

The capital of jerichon will be recovered by the middle of next year. Obviously, both Jielikang and Guoyi foreign trade underestimated this technological innovation.

As the chief technology officer of Jericho, Trapp can not get such a huge salary. It is not pure ridicule to say that he is envious.

Cooper did not give up his marketing strategy, while the two chat gap, said: "Mr. Yang Rui, if you use my way, you will make more money."

"Why do you want to persuade me? I don't care how I sell it. " Yang Rui replied a little strangely.

Cooper straightened his shirt and said, "I need a shareholder to pass on the message. Xijie's coenzyme Q10 is likely to be sold in Europe and America. In that case, my proposal will not be submitted."

"How do you know I'm a shareholder?"

"I checked some public information of Huarui pharmaceutical, and then asked a few friends." "I still have a few friends in the Asia Pacific region," Cooper said with a smile

Yang Rui estimates that his information will not be strictly kept secret by Jielikang. The two sides are just ordinary cooperative relations. Some members of the negotiation delegation may sell themselves after drinking and chatting. I'm afraid it's thanks to the strict control of public opinion that there is no gossip in China.

Thinking of this, Yang Rui asked: "you want to convey information through me, but I have no marketing experience. How can I judge whether your plan is worth conveying?"

This question baffled Cooper. He thought for a while and said, "if my plan succeeds, your revenue will increase greatly. If it fails, the sales of coenzyme Q10 will not be affected. Please believe me, this is the right decision. "

"It would be embarrassing if the scheme adopted by the person recommended as a shareholder failed. What's more, there should be costs to implement your plan. " Yang Rui was not convinced by Cooper's "traditional Chinese medicine theory". It's no harm to eat. Maybe there are many good things, can they be put into his mouth?

Cooper looks at Trapp in embarrassment, probably for help.

"Cooper is a bit of a celebrity in the company. Maybe you can listen to his plan," said Trapp, shrugging

Cooper breathed a sigh of relief and said, "my bonus last year was 450000 dollars. Two new drugs have taken my plan, and the sales volume exceeds the forecast. My plan will not make you lose. Coenzyme Q10 is in short supply in the current market. What we need to consider is whether it can be sold more expensive. Therefore, even if my scheme fails, it will not prevent the company from regarding it as normal sales. Of course, there is a cost of sales, but I think the risk is worth it. "

Yang Rui is not like an 18-year-old middle school student, but more like a student. He looks at Cooper and immediately says, "OK, tell me about your plan."

Cooper sat up straight and said, "I'm going to show you the crystal of coenzyme Q10 you produced."

He said excitedly: "we can advertise the function of coenzyme Q10 in various media, and at the same time instill the concept that" big "means high purity into consumers. Then, we can give the original crystal, that is, they, to every drugstore and sales point, decorate them with exquisite glass frames and light them, It's like a diamond on display. What do you think will happen then? ""A sharp increase in the cost of sales?" Yang Rui is a bit humorous.

"Good answer." Cooper chuckled twice and continued: "I think the choice of consumers will put a lot of pressure on pharmaceutical companies. As you know, the present coenzyme Q10 is in short supply and the price is very high. The people who can consume it and use it as adjuvant drugs must be rich people. If they have high purity coenzyme Q10 and feel better, I think they would rather spend more money than buy our products. In this way, as a raw material supplier, we have become a recognized brand in the end market. "

"That sounds good." Yang Rui has to admit that this is a feasible strategy. Although the implementation is a bit complicated, in Europe and the United States, jerichon has enough strength to cope with it.

"If you don't object to the plan, please sign your name and send it to jerichon headquarters. I will return to the UK tomorrow to persuade them." Cooper said, patting his head and saying, "the papers are in my briefcase. I put them in the dressing room."

"It doesn't matter. We'll sign it when we get out." Yang Rui can't tell whether Cooper's plan can really create profits, but it's worth recommending such an idea.

Whether it can be implemented or not is a matter for professionals.

……

Tian Shichang worked hard. He didn't raise his head until the 6 o'clock of Xibao meat factory rang. He confirmed that the production of the last batch of coenzymes was normal. Then he reported to the monitor he Haichuan and went to the dressing room to change clothes.

He is going to go home for a holiday one day. If he doesn't run fast, there will be no shuttle bus from Xibao meat factory to the town.

He Haichuan answered with a smile. He took Tian Shichang's record board and checked it. He found that there was no mistake. He stuffed it back and turned to do his own business.

The shuttle bus of Xibao meat factory is a truck with a canopy. There are two long plates along the longitudinal direction of the tire. It's a seat. The people who come early sit first, and the people who come late stand. It takes two or three trucks to go back and forth for several times every day to finish the work of the factory workers going to the town.

If there is satellite observation in the sky, all state-owned enterprises and factories are like military barracks. Every day, military vehicles painted green come and go, and most of the people sitting in them wear almost the same clothes.

Tian Shichang stood in the middle of the caravan, holding the steel frame in his hand. His body was shaking with the bumps of the car.

Hard work soon made him drowsy, and the noise in his ears was like thunder from the horizon. Although it was very loud, it could not attract his attention.

"Hello! Man One of them poked Tian Shichang with his finger and said with a smile, "how can I be so tired? Just sit here."

He was given his seat by a worker of the same age, wearing Khaki overalls, and some blood stains could be seen on them.

Tian Shichang waved his hand again and again. He was embarrassed and said, "don't sit. The station will be there."

"Isn't it all a station meeting? Sit back for you. I can't open my eyes. What are you doing? " The workers of khaki work clothes stood up and pulled Tian Shichang to the bench.

The workers on both sides kindly let Tian Shichang sit down.

"Thank you very much." Tian Shichang was a little embarrassed with his students' shyness.

There are also older workers in the car. Some people just move the Maza and sit in the back of the car. The whole carriage is crowded. But because they are all from the same factory, they don't feel uncomfortable. It's just the special flavor of the meat factory, which fills the nose.

"She Shide, have you heard Yang Jiajiang's storytelling? She is the daughter of Lao Tai Jun. My friends call me she Shitou, the one who divides the workshop. Where are you from? Why haven't you seen it? " The workers in Khaki yelled, with curiosity in their eyes.

Several people around also looked at it.

Tian Shichang didn't adapt to this kind of chat atmosphere. He rubbed his hands and said, "my name is Tian Shichang. I'm from Xijie pharmaceutical factory. I've only been working for three days."

"Joint venture factory? I said the clothes are as clean as new. They are new. Ah, I said, "it's said that your factory has high wages. Is that true?" She Shide's hand was holding the pole, and her body swayed freely from left to right.

Tian Shichang touched his head and said, "I don't know if it's high? I just went to work

"How much do you pay a month?" She Shide asked directly.

Not asking about salary, or how much money you earn, is the style of foreign enterprises, private enterprises and self-employed enterprises after they are popular. In the 1980s, everyone had a unit. People with the same seniority, academic background and professional title had the same salary. If there was a dime difference, workers could go to the finance department to pat the table. Therefore, in this era, asking about salary is equivalent to asking about industry salary, which belongs to the normal category of chatting.Tian Shichang also did not get the instruction that cannot say, say: "salary is about 50 yuan, bonus perhaps."

"How is it possible? How much can you take? "

"I'm not sure, because I didn't get a salary. They said 50 yuan a month, so that's about it."

Some of the people who heard it burst out laughing, while others became more curious and asked, "do you want to get 50 yuan now, or do you want to get 50 yuan when you become a regular?"

"Now 50 bucks."

She Shide whistled, "don't you need to be an apprentice? It's so good. I'm only 24 in a month, and I'm only 30 years old now. "

Tian Shichang shrunk his neck: "I am an apprentice now."

There was a moment of silence in the carriage, followed by a riot of discussion and questions

"The apprentice's 50 bucks? Is it true or not? "

"How much does it cost to become a regular?"

"How long will it take to become a regular?"

"The old businessman's son is not striving for success and has suffered a big loss."

"Are you a first-class worker? How much is the fourth class worker

"People don't pay attention to this in joint venture factories, no matter whether they have a professional title or not?"

"No matter how much money? How much do you want to give? It's not a mess? "

Tian Shichang, who had experienced this kind of situation, was not afraid to blink when asked by several old women. One by one, he answered in a low voice: "I didn't say how much money I had to become a regular worker. I didn't ask about it for about a year. I didn't know if I had a professional title. The Hong Kong people's Congress has a tongue and can't hear clearly. "

The last sentence made some people laugh. She Shide was even more curious and touched him with her feet: "Hey, what other benefits? Tell me all about it? "

"I didn't say welfare. Sometimes there are bonuses. I can't say that." Tian Shichang was asked with a bitter look on his face.

"How much is the bonus?" She Shide asked.

"I didn't know how much, so I sent it once and gave it 50 yuan." Tian Shichang covered his pocket for fear that the money inside would run away.

"Once..." she Shide thought it was wrong, and asked: "you work for three days, and you give 50 bonus? Brag, right? 50 yuan a month is also very powerful. "

80 At the beginning of the s, many state-owned enterprises and factories were still very prosperous. When production was good, the monthly bonus was more than the salary. There are times when the welfare value of new year's day can catch up with the salary. It's not surprising that Xijie pharmaceutical factory was newly built and paid a bonus of 50 yuan that month.

However, after working for three days, they give 50% bonus, which must be non-state-owned. In the state-owned enterprises, we have to calculate again, and then when it comes to the payday, we will give it all together.

Tian Shichang was said to blush and argued: "no... it's because the leaders visited and said that we had performed well, so they gave us a bonus."

In order to avoid being said to be boastful, Tian Shichang turned his pocket and took out the five pieces of Da Tuanjie, saying, "look, I'm going to the town to cut a few kilos of meat and buy some sugar to go home."

She Shide took a cool breath and looked at five big unity for a long time. A kilo of fat pig meat is only more than one yuan. Few people who go out to the street take two tickets. For young people, saving money for one year may not save 50 yuan.

The woman next to Tian Shichang quickly shoved his hand back and said enthusiastically, "when you get out of the factory, you should be careful of others. Now there are a lot of thieves, and there are people stealing money on the street. You need to buy things, take some change and put it outside. When you run out, find a place in the toilet and take out one. You can't take it out like this again."

"Yes, yes..." Tian Shichang nodded and carefully put the money back.

She Shide was envious and muttered: "I would have signed up for Xijie factory if I had known. If I had chosen, I would have been comfortable."

She said with a smile: "who do you know? You can't choose if you go... By the way, are you going later? How much do the people who go to our factory take in a month? "

Later, I asked Tian Shichang.

"The salary is the same as ours, no bonus." Tian Shichang lowered his head, straightened his clothes and said something. Suddenly, he found that the voice in the carriage was gone again.

She Shide looked strange and asked, "is there really no bonus? Why? "

"It's said that the bonus is only given to the front-line workers. A few of them are office workers, but they don't have it." As Tian Shichang spoke more slowly, the expressions of the people beside him became more and more strange.

She Shide asked again, "will you not send it later, or not this time?"

"I can't say. Yang Rui means to train first. After training, those who are willing to go to the front line will be sent. Those who sit in the office will not be sent." Tian Shichang knows a lot about it, and they have discussed it for quite a long time.She Shide "Puchi" gave a laugh, scolded: "let Li Xin they boast again, sitting down 50 yuan in the office, butt enough gold."

There was laughter in the car. The workers never hide their contempt for the office staff. Although most of them are willing to sit in the office when they have the opportunity, this time, almost all the children of the factory leaders can enter Xijie factory. Some old workers have been scolding in the administrative building for a long time, but they have not solved the problem.

Hearing that the office workers in Xijie factory are not doing well, we are more or less relieved.