Chapter 376

Columbia film company is located at 10202 west Washington Avenue, Carver, California, and Columbia Samsung film company is responsible for distribution. It is a bit like Disney's Bowe international, but Bowe international is split and listed, and Samsung is an integral part of Columbia film industry.

Last year, Sina, the world's largest Chinese portal, officially signed a contract with Columbia film group to become a strategic partner. The strategic cooperation between Sina and Columbia film company injected a stimulant into the currently sluggish film blockbuster market. On the one hand, Sina consolidated its leading position in Internet content and entertainment services, On the other hand, it also creates a quite innovative way for the market promotion of introducing blockbusters in the future.

Therefore, Columbia film's distribution and promotion ability in China is quite strong. Iron man made a box office of 150 million in China in two weeks, becoming the first blockbuster to break through 100 million.

On May 17, after the grand ceremony of the global Premiere of the Da Vinci Code at Cannes Film Festival, the major local media were cold about the film, and there was a lot of criticism. Although this did not prevent the work from boiling all over the world last weekend, it will still have a great impact on the ticket room trend in the future.

Although the New York Post stated that the film has a tense atmosphere, excellent performance and proper scheduling, the more common argument is the negative tone. The opponents led by Rolling Stone magazine have different views, but they have a common understanding - the slow pace of the film and the super long size of 150 minutes make people feel like sitting on pins and needles. Originally, Adapting the original work with a huge amount of information into a two-and-a-half-hour film is bound to face such a problem. The comprehensive comment of the media is C +, and even mm is worried that this is another Poseidon or the disappointing professional secret service 3.

However, many things are unexpected. This week's box office champion is the dutiful topic masterpiece "the Da Vinci Code". This suspense thriller adapted from the best-selling novel of the same name has accumulated $82 million (more than 70 million predicted by the media) in the first weekend of the opening of 4030 North American cinemas, The income of a single cinema even exceeded 20000 US dollars. A series of amazing figures can be described as a warm start matching with various controversial events triggered by the film, and achieved the great task of detonating the summer file that "professional secret service 3" and "Poseidon" failed to complete.

The box office of the Da Vinci Code was in full swing, which made the cinema companies breathe a sigh of relief and finally met a reliable rare lineup of "Tom Hanks + Ian McLean + Jean Renault + Alfred Molina + Audrey Tatu + Paul betani"; Oscar group "director Lang Howard + screenwriter aziva gosman"; The original novel sells well all over the world; The Holy See denounced the content as absurd and untrue; Westminster Abbey rejects heresy; The Louvre is open to welcome the crew; The original author Dan Brown was involved in an infringement lawsuit... A series of religious disputes and gossip have become a big selling factor.

As one of the most watched movies this summer or this year, the Da Vinci Code, which was released simultaneously in the world, has made great achievements all over the world. In AMC cinemas and national entertainment cinemas, the audience lined up to buy tickets. The average queuing time for buying tickets is 25 minutes. There are people everywhere, bustling, crowded and unprecedented. This is after iron man, Extremely rare lively scenes.

Sure enough, the revenue on the first day of Friday exceeded $30 million and finally made a big profit of $82 million. The fact proves that the gold attraction of this film is completely consistent with the voice of public opinion in advance, or even worse. Since the beginning of the summer, the professional secret service 3, which served as the opening ceremony, flew at low altitude, and the Poseidon, the main force of the second wave of attack, unfortunately sank, The box office is silent, which makes countless "malicious idlers" who are noisy everywhere and hopeless in the downturn of Hollywood film market find enough rap space.

Today, the Da Vinci Code has finally made a bad breath for the blockbuster brothers, sweeping away the weakness of the previous two weeks. There are 16 films with a box office figure of more than $30 million in North America on the day of premiere, which have basically successfully climbed the local $200 million mark. The Da Vinci Code is no exception.

At the same time, the factor that must be considered is that the box office of explosive premieres often happens in sequel films. With the accumulated popularity, it ignites the cinema at one stroke, and DA is obviously not among them. According to this idea, looking back at the data of $30 million on the first day, it ranks the 12th in film history, but if the ten sequel works are excluded, Da is second only to spider man Iron man is the third best achievement in history. Given that spider man sold 400 million in beimi and iron man exceeded 300 million, DA has a bright future.

This also makes Columbia Samsung proud. The media has always commented on their average distribution capacity, which is at the bottom of the sixth University, which is a powerful slap in the face.

The second in the top ten this week is the CG animated feature film "outside the fence" of DreamWorks, which is also released on a large scale in 4060 cinemas.

No matter whether the above allusion is a deliberate promotion by businesses or a strong evidence that the siege effect also exists in the animal world, "outside the fence" earned 37 million US dollars in three days, which is not satisfactory, but it is still an excellent number and promising. Of course, considering that it is less than half of the harvest of the rival "Da Vinci Code", and the scale of the painting is even larger than The Da Vinci Code is even more open (more than ten), which is a complete failure.

The summer before last year, "Shrek 2" beat the crowd and became the box office overlord in 2004; Last summer, Madagascar was extremely brave and good at fighting in front of a pile of super large works. With nearly $200 million, it wrote an unbeaten record in a row. Unfortunately, facing too powerful opponents this year, it suffered a considerable degree of inhibition at the beginning. However, it is too early to be pessimistic. Long-term vitality can be described as the unique advantage of CG animation. On the other hand, The situation of successive masterpieces will make animation the first choice for all-age audiences watching movies. The more visitors come to admire the name of the blockbuster, the more benefit "outside the fence" will benefit. If it can maintain a stable pace, 150 million US dollars is not far away.

But the problem is that in three weeks, Pixar's new work "flying car" will reign in the world. The film directed by John Lasseter, one of Pixar's big bosses of CG animation "the best time-honored brand in the world", is afraid to ruthlessly sentence the death penalty of "outside the fence". Therefore, according to a pessimistic analysis, the lifeline of "outside the fence" will only be in the next two weeks, The only opportunity is to take advantage of the rest assured stage and make achievements in the distribution as much as possible.

The third is iron man. Four weeks after the release, under the pressure of the two blockbusters, he still won 34 million US dollars at the box office. Beimi officially broke through 300 million. It took 26 days to officially become the first divine film of the year. Mark also became a very rare director with two beimi breaking 300 million.

The fourth is "professional secret service team 3" and the fifth is "Poseidon". With such a huge investment, the box office of such a divine film barely exceeded 30 million in two weeks, which is worse than "future water world".

The sixth is the new film "no disrespect" released by Lions Gate company, which tells the common story of serial murderers and guests tortured to death in the hotel. It's a second-rate plasma film. It's natural that ants try to shake the tree. After all, rare box office miracles such as electric saw scare the soul, On the one hand, lion gate is unwilling to give up its wild dreams, on the other hand, it is forced to make a corresponding compromise to the reality. Yourou's result is that in 1260 cinemas, it only gets $4.3 million, which is extremely bleak. It seems that the off-season of spring and autumn is more suitable for such films. Once there are tigers in the mountains, they have nothing to do with them.

Mm group's stock soared because of the amazing box office of iron man. It fell slightly these days, but the big sale of Da Vinci Code stimulated the market like a cardiotonic. The stock rose again, which can be regarded as a firm step at this price.

Major positive news is as effective as kidney element. Mm group is a new force formed by rapid M & A. the five parts are quite lack of cohesion and rich experience, such as egger. They just integrate them together. It takes time and their own corporate culture to unite them as a whole. Otherwise, it will be as contradictory and in hot water as AOL Time Warner.

Mm needs time, but the market and competitors won't give you time. They can't wait to crush it mercilessly, but Mark's leading production department has produced several popular and popular films, which has stabilized their pace and won a chance to breathe.

Both iron man and the Da Vinci Code gave mm a place in Hollywood and showed her muscles to her peers. In terms of TV dramas, grey intern set a record of 38.8 million for a single episode, the second in the history of drama viewing, second only to 39 million for the story of the emergency room, In the second quarter, the average audience of 24 episodes was 26 million, and the last six episodes were 30 million. Mm TV network has played the momentum of five of the seven TV networks. The large amount of advertising revenue has greatly alleviated the financial pressure of MM TV network. With such a divine drama, its status has also increased.

"Ugly Betty" was followed by "grey intern". The first episode broke through 12 million viewers, and another ace drama was born.

And the ratings of another trump program "supernova" began to rise.