Chapter 448

"What are you thinking?"

"Well, nothing."

"Where did you just say?"

"Speaking of MP3."

"Oh, yes, speaking of MP3."

Chen Yu nodded: "are you interested in our pear MP3?"

"Yes."

Liang Bo nodded: "I want to apply for the position of pear MP3 designer in your company."

"Sorry, pear MP3 has no plan to recruit designers for the time being."

“？？？”

Liang Bo is a little confused. What do you call me for?

"Don't be surprised, I didn't call you for MP3. Tell me what you think of mobile phones."

"Mobile phone, is pear technology going to be a mobile phone?"

"It seems that pear technology has never defined itself as an MP3 company."

"Sorry, sorry, I misunderstood."

Liang Bo slapped his head, right.

Pear technology does MP3 so well, why can't it be a mobile phone?

MP3 and mobile phones are common without any difficulties.

"I'm not a professional, and I don't know what to say."

"It doesn't matter. I'm not a regular electronics major, as long as you can deceive me. Let's talk about it. Waveguide ranked first in the domestic mobile phone market from 2000 to 2002. Why was it overtaken by Nokia this year?"

Chen Yu threw out a topic.

"I have a few opinions."

Although he is not a regular electronics major, Liang Bo is very sensitive to the changes of mobile phones in Huaqiangbei.

"In terms of data, Nokia is slightly better than waveguide, which can not be said to be completely better for the time being. However, from the trend, if waveguide does not make corresponding countermeasures, it will be overtaken by Nokia sooner or later. I think the reason for the slowdown in waveguide sales is the competition of various mobile phone manufacturers on the one hand and the backward technology research and development on the other."

"Not to mention Nokia, domestic Jinli, Jinzheng, Lenovo and other mobile phones also pose a great challenge to waveguide... In addition, hundreds of mobile phone brands are born in China every year, and the pressure on waveguide will still be huge in the future..."

Talked with Liang Bo for more than an hour.

Chen Yu is quite satisfied with Liang Bo.

Although Liang Bo is not a professional, he is the most sensitive to the market.

Of course, many of his views are not necessarily correct, but this is normal.

Not to mention him, even experts, a series of leaders in the mobile phone industry may not really see the market.

Finally, Chen Yu recruited Liang Bo into pear technology as a product designer.

Of course, Liang Bo is not the only product designer of pear technology.

Although Chen Yu is optimistic about Liang Bo, Liang Bo still has a lot of room for growth.

However, for the time being, the positioning of Tianyu series mobile phones is low-end, no, ultra-low-end.

Therefore, it is not particularly important in the design of the whole product. It more reflects a creativity and idea.

For example, Liang Bo has a lot of experience in the design of mobile phone product functions.

In his idea, he wants to develop a series of mobile phone functions as much as possible.

Chen Yu also recognized this.

Therefore, the first mobile phone in Tianyu series is a super invincible mobile phone integrating all functions.

Support mp3, support MP4, support recording, support radio, support photography, support Internet, support games,... Of course, there is a super standby function.

Especially the super standby function. This individual function is small, but the market acceptance is very high.

Such an ultra long standby function has been reflected in MP3.

Put it on the mobile phone, it caters to the pain points of users.

"I'll go, Chen Yu. This mobile phone has too many functions."

Holding the design drawing of Tianyu mobile phone, Wu Kai was a little excited: "seriously, I want to buy such a mobile phone. The Motorola I use doesn't have so many functions."

"Don't say you, I want to."

Zhou Yifei also nodded: "with so many functions, the minimum on the market is more than 1500 yuan. If it is a mobile phone like Nokia, the minimum is 2000 yuan."

"How much do we charge?"

"Not yet, you say."

"800."

"Too much."

"700 is OK."

"It's also a little expensive."

"600, it can't be cheaper."

"600 is also very expensive."

Chen Yu shook his head: "I did a survey on the Internet. More than 70% of people want the price of mobile phones to be 500 yuan."

"Users certainly hope that the cheaper the better. According to this function, our cost has exceeded 300 yuan."

"Isn't there still a big profit?"

Chen Yu said, "since so many people want 500 yuan, we'll order 500 yuan according to what they say."

"No, not 500, just 499 yuan."

Chen Yu confirmed the figure.

"Chen Yu, 499 yuan is too low. Although we still earn, apart from the cost and the price we give to the dealer, we can only earn 100 yuan at most."

"100 yuan is also very profitable. If we sell 100 million units a year, we won't make 10 billion."

"No, you fooled me last time. How could you sell 100 million units?"

Wu Kai shook his head.

Wu Kai was excited for a long time when he heard what Chen Yu said about 100 million units last time.

But then I thought, NIMA, it's impossible.

Only about 200 million mobile phones were sold in China last year.

Although it has increased a lot this year, if you account for 100 million, you must not account for half of the domestic market.

If this is really done, other mobile phone manufacturers must not go crazy.

"Really, I don't believe we'll try."

If calculated according to normal conditions, it is basically impossible to sell 100 million units.

However, Chen Yu knows that the domestic market is far from being developed.

As for the reason, the most important reason is that mobile phones are too expensive.

At the price of 1000-2000, how many people can afford it and how many people are willing to buy it.

But if you kill the mobile phone directly to 499, its potential will be like a volcanic eruption.

"Wu Kai, have the parts suppliers talked?"

"Agreed, but the price has only decreased a little for the time being, not too much. In addition, they also want us to pay a third of the deposit."

"It doesn't matter. We've just made mobile phones. Naturally, these suppliers can't reduce too much. As soon as our mobile phone production is high, they will naturally reduce the price to us. Even, we only need to pay a small deposit at that time."

Everything is difficult at the beginning, but Chen Yu is full of confidence.

Moreover, if future production increases, it can further reduce costs.

The current cost is about 300 yuan, and it can be pressed to 200 yuan or even 150 yuan in the future.

Don't think it's impossible.

In the future, with the development of technology, the scale of industry will increase and the cost will be lower and lower.

If you really sell 100 million units a year, you can kill them just by fighting a price war with other mobile phone manufacturers.

This is why there were hundreds of mobile phone brands in the previous life, but there were only a few oligarchs behind.

It's not how awesome their technical level is. He's totally fighting a price war.

Of course, other mobile phone manufacturers can also fight the price war.

But the problem is that if there is no terrible sales, his cost can't go down.

The cost cannot be reduced. This price war only needs to be fought for one or two years, and the capital flow of the whole company has to be cut off.

Mobile phones are not the Internet.

Although the Internet is bottomless, it is relatively good. There is no hope to cut it off directly.

To be honest, the manufacturing industry is the bottomless pit.

Moreover, this bottomless hole is not available to small-scale players.

Once the market is controlled by some oligarchs, all players in the whole market can be cleared every minute.

This is how the previous domestic smartphone market played.

Very realistic and cruel.