Suddenly, like the spring breeze of the night, thousands of pear trees bloom.

Suddenly overnight, "Wuxia" became the most popular IP and was watched by countless people!

The audition for the actors of the great movie "the storm in all directions will meet the capital" and "Xiaoao Jianghu" is going on in the capital swimming pool. The resulting "great challenge" program is also broadcast on CCTV's second variety channel. The first episode won 5.78% of the audience.

Although the brand of CCTV variety channel is famous and the ratings of the program are basically not too bad, the influence of Xiaoao Jianghu is the key to obtain such high ratings in the first episode.

This should be said to be a talent show for the big film Xiaoao Jianghu. In the view of many people in the industry, it is destined to be a fire. There is no possibility of failure because of CCTV's inside information + Lu Chen's signboard + the fame of Xiaoao Jianghu + novel program creativity.

Many local satellite TV stations have been gearing up to copy this model in the past. Even if there is no stunt of talent show, it is attractive enough just as an entertainment program. On this basis, they can even add content, expand the scope of contestants and set up more and richer breakthrough rewards

The manufacturer who customized clearance equipment for Chenfei media was hit by a big pie falling from the sky. This year's orders are all full, and there are an endless stream of consulting calls!

However, compared with the follow-up in the film and television industry, it is nothing at all.

Today, even laymen can see that Lu Chen is going to show his strength in "martial arts". The big film "Xiaoao Jianghu" is the beginning of his strength, and 100% will bring a martial arts fever this year.

If it were someone else, we may not be so sure, but who is Lu Chen? Who has ever seen him fail!

Lu Chen's singing created the campus ballad and brought up the new folk style in the pop music world.

Lu Chen filmed, and the urban trilogy became a classic. Those who followed in the same type of TV dramas were very happy.

Lu Chen plays variety shows, and the copyright of "good voice of China" has been sold abroad!

In the early days, Lu Chen had the reputation of "golden hand" in the circle. Now he bet on "martial arts". How many people can bear not to bet?

For a time, many followers!

First of all, original novels with martial arts themes have become popular. After Xiaoao Jianghu, the copyright fees for film and television adaptation of many so-called new martial arts novels in China have risen to an amazing level.

At the end of last year, a young amateur writer wrote a book "young people's travel in the Jianghu". The two volumes have a total of 500000 words. The sales performance is very good. At present, it is still on the weekly sales list of Xinhua Book Company.

As a result, the film and television adaptation copyright of this book started at $5 million, and then after fierce competition from many parties, it was finally won by Marriott pictures at a sky high price of $12 million. At the same time, it was announced that it would start shooting this year with a total investment of $150 million!

Marriott pictures is a subsidiary of Marriott real estate, and Marriott real estate is one of the top ten real estate developers in China. It can be said that Marriott real estate is powerful and powerful. It is undoubtedly very optimistic about this market to seize the copyright of "young Jianghu".

As a new troublemaker, Marriott film dares to bet. Of course, the established companies in the industry are not willing to show weakness. Just after the Spring Festival, five film companies have announced corresponding shooting plans, all running for the popular martial arts IP.

In addition to movies, many are preparing to shoot martial arts TV dramas this year. As a result, this IP is becoming more and more popular. Many writers and screenwriters in the circle are eager to try to write the same type of themes.

At the same time, many film and television stars have revealed on their blogs that they have taken over the roles of so and so martial arts films or martial arts dramas, adding fuel to the flames!

"A big tree catches the wind..."

In the elegant teahouse of Jingyuan private club in Beijing, Chen Guozhi smiled and said to Lu Chen, "you are a real big tree now. Do you feel a lot of pressure?"

The owner of this high-end private club is a friend of Chen Guozhi, so the big director often meets with friends here, sipping tea, chatting or talking about business.

Of course, not everyone is qualified to get his invitation, and Lu Chen came for the second time.

Naturally, the discussion was about the shooting of Xiaoao Jianghu.

After directing the CCTV Spring Festival Gala, Chen Guozhi officially became the director of the big film "Xiaoao Jianghu", but he only promised to direct "Xiaoao Jianghu sword out of Huashan", that is, the shooting of the first film.

Lu Chen decided to direct the latter two films, invincible in the East and the final decisive battle, and he will be the action director of sword out of Huashan.

What Lu Chen didn't expect is that before the shooting of Xiaoao Jianghu, so many industry giants are eyeing it. It is estimated that when Xiaoao Jianghu sword out of Huashan is officially released, it will encounter many competitions and obstacles.

Chen Guozhi also pointed out the key and gave a kind reminder: "remember to pay attention to the confidentiality of the script. In addition, the company should also strengthen management, especially focus on the crew, improve the contract on the actors, and don't overestimate the moral standard of some people."

As a well-known director, Chen Guozhi has been ups and downs in the film and television industry for decades, and he knows the way too well.

You should know that the current big film investment is often $100 million or $200 million, the market scale is expanding year by year, and the competition is extremely fierce. In order to crack down on competitors, many people are not afraid to use outside tricks.

No matter how famous Lu Chen is, he can't guard against evil people in the face of realistic interests!

Although Lu Chen has made a ghost of a beautiful woman before, the situation in Xiangjiang is very different from that in the mainland, so Chen Guozhi can't help worrying.

Lu Chen humbly accepted Chen Guozhi's suggestion: "I will pay attention. Thank you for your reminder."

Chen Guozhi smiled and said, "just pay attention. I can tell you that someone offered 100 million to break the contract with you and make their play instead!"

a hundred million!

Lu Chen was also surprised. Unexpectedly, the competition of domestic films was so fierce.

Chen Guozhi is the top director in China. The external film remuneration quotation is about 50 million. In addition, plus the share, he took the friendship price for the shooting of Xiaoao Jianghu, 30 million + 5% of the box office profit share.

As for the liquidated damages of the contract, there is only a symbolic 10 million.

But the one hundred million film pay is really a test. Deduct 10 million liquidated damages and 90 million!

Lu Chen didn't think that Chen Guozhi was making up a story to raise his value. He also understood the meaning of the latter and said with a smile, "why don't I terminate the contract with you and let you earn this 100 million first?"

Chen Guozhi laughed: "I think so. Unfortunately, this old face can't be pulled down, so I expect Xiaoao Jianghu to sell him a billion and two billion box office, and then I'll make it all back!"

Lu Chen raised his glass and replaced wine with tea: "happy cooperation!"

---------------------