Chapter 938

After the report of Daqian game, it's Daqian Entertainment's turn.

Speaking of Daqian entertainment, this is about the only super standard subsidiary within Daqian group, because Daqian entertainment is the only multinational international company.

However, there is no way, because the entertainment industry is somewhat special, and the main projects of Daqian entertainment focus on VCD, CD, cultural copyright and newly emerging films.

At present, the general manager of Daqian entertainment is Dong Mingzhu, the president of Daqian group.

"Chairman, the total revenue of Daqian entertainment this year is $1.2 billion!" dongmingzhu spits out, which is a shocking figure and the most profitable company so far.

First of all, Pokemon super dream's counter attack is really too rebellious.

Of the $1.2 billion, Pokemon super dream counter attack alone brought a share of $360 million. Even if the production cost of $100 million was removed, there was a net profit of $260 million.

This is the highest single income item of Daqian entertainment in 1995.

The second is the income brought by Jia Jiayue and Jia Jiafeng, which is as high as $100 million.

Yes, boss Jia's two sisters have been able to make $100 million for the group, which is of course the credit of Princess huanzhu.

With the amazing ratings of Princess huanzhu, the cost of the second round of replay alone will add up to more than 40 million yuan. In order to seize the exclusive replay right of the second round of Princess huanzhu, Nanhu satellite TV and Oriental satellite TV smashed the pot and sold iron, and all their wealth was smashed in. Finally, the two companies paid 20 million each before jointly seizing the replay right of the second round of Princess huanzhu.

However, the two satellite TV stations did not suffer. It is said that the advertising fee charged by Nanhu satellite TV alone in the middle of the second round of replay exceeded 50 million yuan, while Oriental satellite TV was not bad, with more than 30 million yuan. Anyway, they all got their money back.

However, from the figure of 40 million yuan, it may be seen that this is only a drizzle compared with us $100 million. The actors of Princess huanzhu are really valuable.

Just like the effect of returning the Pearl in the previous life, all the four stars of Princess returning the Pearl, including Jia Jiafeng, have instantly become a first-line top star in this life.

Jia Jiafeng, who plays the little swallow as a female star, has become the most popular among the four people. Just signing up to become the spokesman of Johnson & Johnson Group has earned Daqian entertainment a huge endorsement fee of 80 million yuan.

This is the time when Johnson & Johnson Group has just entered the Chinese market. Although various advertisements of Johnson & Johnson group fly, the effect is not very good. The Chinese people do not have high acceptance of Johnson & Johnson Group's products.

After three years of continuous advertising bombardment by major TV stations across the country, Johnson & Johnson group spent nearly 1 billion yuan on advertising and completely occupied the daily chemical market in China.

But in this lifetime, Johnson & Johnson Group has found a more effective way, that is to sign Jia Jiafeng, because Jia Jiafeng is now a top star in China. There are no people in China who don't know little swallow, including those old aunts in their 60s. This is the best spokesman of Johnson & Johnson group.

Originally, Johnson & Johnson group wanted to force Jia Jiafeng in front of him by virtue of its status as the third daily chemical brand in the world. It just wanted to spend a mere 3 million yuan, just like signing Jia Jiafeng.

What's more, the reason is that Johnson & Johnson Group is an international top daily chemical brand and the most famous brand in the world. If it can become the spokesman of Johnson & Johnson Group, it will be equivalent to becoming famous all over the world, from breaking away from China to the world and becoming the world's top star.

Therefore, when Johnson & Johnson group asks Jia Jiafeng to be its spokesperson, it is not Jia Jiafeng's publicity to Johnson & Johnson Group, but Johnson & Johnson Group's publicity of Jia Jiafeng. Even if they don't give a dime, there are a large number of people rushing to be its spokesperson!

Although the logic of Johnson & Johnson Group is extremely bullshit, this logic is very open in China. Until 2020, a large group of stars robbed their heads in order to get spokesmen for major international brands, such as Chanel and Hermes. Some female stars even pasted money and body to get the opportunity to speak.

It's like a global spokesman.

Unfortunately, Jia Jiafeng was not fooled at all. She came to talk with the representative of Johnson & Johnson Group in person. She asked faintly, "am I the spokesman of China or the global spokesman?"

"This, of course, is Chinese!" said the representative of Johnson & Johnson group.

"In addition to Huaxia, can my billboards be erected all over the world? What international TV stations will you broadcast my advertisements on? How many people can know me because you know me outside Huaxia?" Jia Jiafeng's one click three times made the representatives of Johnson & Johnson Group sweat.

Johnson & Johnson group just took a fancy to Jia Jiafeng, which is well known in China. At the same time, it is the only beautiful young girl in her early 20s who came to speak for Jia Jiafeng. After leaving the Chinese market, who knows Jia Jiafeng? How can Johnson & Johnson advertise Jia Jiafeng overseas.

"That's right. Put away your bullshit. You can't lose a penny of the 80 million yuan endorsement fee!" Jia Jiafeng said arrogantly.

"Only 10 million at most, or we'll turn around and go!" said the representative of Johnson & Johnson group. He was confident that no Chinese star could refuse the temptation of 10 million yuan!

"My brother is Jia Yapeng!" Jia Jiafeng said faintly, and the whole audience was silent.

Mom, who can compete with Jia Jiafeng and have money!

An hour later, Jia Jiafeng successfully signed a contract with Johnson & Johnson Group and became the Chinese spokesman of Johnson & Johnson group. No way, Johnson & Johnson group really can't find a more suitable spokesman than Jia Jiafeng!

However, Johnson & Johnson group did not suffer. With Jia Jiafeng's comprehensive advertising layout, the sales volume of Johnson & Johnson group increased by 1200% in one month. This growth rate stunned everyone of Johnson & Johnson group. Finally, he stubbornly signed a representative with a huge endorsement of 80 million. It is said that he was directly promoted to vice president of Greater China three months later.

With the example of Johnson & Johnson Group, many major international brands have also understood the importance of Jia Jiafeng, and Jia Jiafeng is also very selective for endorsement. Basically, they choose the endorsement of brands with excellent quality and will not damage their reputation, and these brands are often willing to spend money.

Therefore, within one year, Jia Jiafeng signed the endorsement of six major brands successively, earning a total endorsement fee of 220 million yuan for Daqian group, which can be called a humanoid money printer.

Jia Jiafeng is so. Although the other three stars can not reach Jia Jiafeng's height, they are not bad. Now they are all popular people in the eyes of advertisers, and the advertising posts are soft.

The three stars are all selected by the great director Jia Jiayue from the newcomers in the University. Of course, these newcomers can only sign with Daqian entertainment, otherwise they won't get the chance to play the leading role at all.

Moreover, they all signed the overlord treaty, which belongs to the kind of contract where 80% of the profits have to be handed over to the company and there can be no complaint.

Therefore, most of the advertising expenses held by these newcomers have become thousands of profits.

In addition, Princess huanzhu also sold a lot of peripherals and authorized a lot of IP. Anyway, finally, according to statistics, the TV series Princess huanzhu directly brought an income of 50 million yuan and an indirect income of nearly 500 million yuan. It is indeed a super money printer.