However, as the saying goes, "a dead camel is bigger than a horse, and a hundred legged insects are dead but not stiff", although the traditional media has a declining trend, it is still the most powerful of all media.

Especially those above the middle class are more willing to believe in the propaganda of traditional media. Therefore, it is very important to master traditional media and let them speak for themselves.

Yang Xiaotian wants to master the traditional media and let them be used by himself. However, Yang Xiaotian is a big boss, so he doesn't have to do the work himself. Just leave it to his subordinates.

Yang Xiaotian is just providing resources, support and guidance.

Su ye did the specific things.

Su ye, though born in the army, is a man with strong ability. In addition, Su Ye is deeply influenced by Yang Xiaotian and is familiar with this set of shopping malls. Shopping malls are like battlefields. Su Ye comes from battlefields. If you are familiar with shopping malls, you will naturally have your own means of doing things.

For example, when she sent out an invitation this time, those well-known journalists had to take it or not.

……

……

North America, Washington.

Washington Post

It is one of the oldest newspapers in North America. Although its sales are declining, it can still sell hundreds of thousands of copies. Most of the readers who are still subscribing to the Washington Post are social elites above the middle class. These social elites have a great voice in the society, and their overall influence on the society is much stronger than that of the lower class people.

Although the general gossip tabloid yehuchan media has a large circulation and strong influence, the news it publishes is not convincing. The Washington Post, on the other hand, is "influencing influential people." the news it publishes and articles it writes can even be heard in heaven and discussed by Congress and White House think tanks.

The right to speak is very great.

Today, the most famous reporter of the Washington Post is McCarthy Lawrence, who has been in business for decades. He has worked as a reporter in flyover magazine, New York Daily and Time magazine. Five years ago, after he joined the Washington Post, he became the number one reporter of the Washington Post, a gold lettered signboard.

McCullough is fluent in writing, profound in thought, good at mining social contradictions, willing to explore sensitive themes. His biggest action took three years to investigate the scandal of child molestation by a priest of a big church in North America. At that time, the Washington Post carried out numerous reports on it, which shocked North America and the world. Even later, Hollywood adapted a movie called "focus" to pay homage to great journalists with conscience such as MCA Lawrence.

As a result, McCarthy Lawrence is well-known all over the world. All the articles written by him are read and praised by the social elite《 In order to retain MCCA Lawrence, the Washington Post has given the position of editor in chief to MCCA Lawrence.

After receiving Suye's invitation, MCA Lawrence was very disdainful. Su Ye's name is "CEO of Gemini group". Gemini group is very famous now, but MCA Lawrence thinks he is a journalist with conscience. How can he be a mouthpiece for such a capitalist?

"What's more, Gemini group is still a Chinese enterprise, not our American enterprise. If I want to show my eyes to Chinese people, will I still be mixed up in North America in the future?"

So says Micah Lawrence.

But then Micah Lawrence hesitated.

Because Su Ye attached a check as a fare.

The fare is not uncommon.

Reporters are known as the king without a crown. Their ability to accomplish things may not be so strong, but their ability to do bad things is first-class. When inviting reporters, many groups, stars and companies will pay them a certain amount of money, either to buy reporters or to buy an opportunity - at least if I have a scandal, you have to inform me. Don't let me be caught off guard. I don't even have a chance to do public relations.

This is already the hidden rule in the industry.

"This Suye, the fare is too rich, isn't it?"

Suye's car fare is the normal income of MCA Lawrence in one year. MCA Lawrence has never seen such a rich enterprise.

"But the more expensive the fare is, the more difficult their business is. I'm not the one who is short of money. I'd better not go!"

"This check must be returned!"

At the level of MCA Lawrence, it's no longer something that ordinary money can buy off. Although Suye's fares are very rich, MCA Lawrence is not willing to move, and he doesn't want to see Suye any more.

Since Su Ye is willing to spend so much money, it shows that what Su Ye wants him to do is not easy. All things in the world are based on the principle of equal value exchange. As much money as you take, you have to do as many things. As for taking the money and not doing anything? How can that be good?

Even if the great commander does not work with money, he will be greatly backfired.

So Micah Lawrence decided not to go.

But when MCA Lawrence made the decision, his boss, Molly Holmes, found him.

Morini Holmes is 70 years old and the largest shareholder of the Washington Post. He is not a well-known rich man. He has focused on one thing in his life, that is, running the Washington Post. This man is a respectable old gentleman with noble character.

One of the reasons why McCullough has great respect for Molly Holmes is that there was a lot of resistance when McCullough investigated the child molestation incident of church priests, and there were a lot of people against McCullough. For example, David, the former editor in chief of the Washington Post, thinks that the power of the church is too great. Exposing the scandal of the church will arouse the dissatisfaction of the church, which is not good for the Washington Post. It's better to turn a blind eye to it as if it never happened.

This kind of amiable idea was not rare in the Washington Post at that time.

However, the boss, Molly Holmes, firmly supported MCA Lawrence. Without Molly Holmes' support, the investigation of MCA Lawrence would have been impossible. At that time, there were even crazy believers in the church who were ready to directly exterminate MCA Lawrence. Fortunately, moraine Holmes used his relationship in the police station to specially invite the charge team in the police station to provide professional protection for MCA Lawrence 24 hours a day.

In Chinese words, Molly Holmes is the benefactor of MCA Lawrence!

The opinion of moraine Holmes is very important to McCarthy Lawrence.

"I hope you can accept Ms. Suye's invitation." Said moraine Holmes to Micah Lawrence.