Chapter 1133

"I'm just a studio, not a film company. What kind of CO producer do I do?" Yin Xi said, "anyway, I have a brand in my hand. It's not good to sponsor and advertise the brand? Works out, good or bad does not affect the reputation of our brand itself, there is no risk! "

"This brand has half of you!" Yin Xi looked at Xiao Yao and said, "how long have you not been in charge of our brand? Every time I go there, I record songs. It's not that you're not allowed to record songs, but you're also concerned about the brand, OK? You don't care, I have to do more? "

"When we first set up the brand, didn't we all say that I didn't care?" Xiao Yao said with a bitter smile, "if you really don't like me, I'll quit and sell you the half ownership!"

"Beautiful idea!" Yin Xi stares at Xiao Yao and says, "we agreed at the beginning that you don't have to take care of the business, but you have to care about the publicity and design, right? You are a star, and you still have the title of design director! In the year when the brand was first established, when you went to "fast book" and "singer", you still knew how to publicize the brand, especially in "singer". The effect was really good, but in the following few years, why didn't you care at all? "

"At that time, the brand was just established," Xiao Yao said. "With a personal brand, I wanted to advertise and publicize everywhere. It's understandable. But if you only sell your own brand all the time, it's very annoying! As for the design director... "

"How dare you quit the design director?" Yin Xi points to Xiao Yaodao with chopsticks.

"Isn't design director the title you forced on me?" Xiao Yao said, "even if I don't quit, the design director only looks at the designer's works, and doesn't have to be responsible for designing clothes?"

"You don't have to be responsible for designing clothes. You should help out with ideas." Yin Xi said, "our first feature series is lighting clothes. That's your idea, using your patent. In the year when the brand was founded, you also gave the idea of the second series of loudspeakers, and the designers also developed them according to your idea. Although not as amazing as the first series, there is a certain market among those hip-hop lovers. It's been two or three years now. What about our third series? "

"Well, creativity doesn't just exist. What are they all for? They all point at me? " Xiao Yao said helplessly, "you know my situation, don't you think I have enough things to do?"

"I didn't point at you," Yin Xi said. "It's not to assign tasks to you. It's just to let you think about it occasionally when you're OK!"

"obviously I make complaints about her, so I became trained." Xiao Yao tilts his head and whispers to sun Tingting.

"Who let her be your sister?" Sun Tingting also whispered with a smile, "do you really want to compete with her to win her?"

"Also," Sun Tingting whispered, "you account for half of the brand, how much of her studio do you account for? Do you mean to talk about her? "

Xiao Yao listened to sun Tingting's words, instantly understood and nodded.

"What are you muttering about?" Yin Xi said, "in front of me, I still whisper!"

"Nothing!" Xiao Yao immediately bowed his head and said, "Duo er said you are right. Let me listen to you! I think both of you are right. When I have time, I will pay more attention to the brand. "

"Well, that's about the same!" Yin Xi nodded with satisfaction.

After the meal, Xiao Yao didn't change his focus of work. He put much energy into fashion brands. He still focused on the theme song and post production.

Xiao Yao is developing very well in film and music. Yin Xi doesn't want to, and knows that it's impossible to trap Xiao Yao in the brand business. What he wants is only a verbal attitude of Xiao Yao at that time. She knows that Xiao Yao's main job at present is the film he made with sun Tingting, and she doesn't care about his "Yang Fengyin disobeying", so she doesn't bother Xiao Yao again.

When Xiao Yao was in the late stage of the film "donkey gets water" in Shencheng, Zhao Rui and Zhu Zitong were also busy in Yanjing, where they worked as filmmakers. Their Yandian graduate film is much ahead of Xiao Yao's in progress.

In less than a week, the review result of the film's theme song change came out. Of course, it passed without accident. In this period of time waiting for the results of the second audit, Zhao Rui has already determined the issuing company to cooperate with. As soon as the results of the second audit came out, Zhao Rui and the distribution company made an appointment with the cinema representatives for a film viewing meeting.

Although it's a film made by almost all the newcomers, the cinema representatives are still satisfied with the quality and the box office prospects. Finally, the three parties are confident that the release date of the film will be around New Year's day.

On New Year's day, film publicity will start in November. Xiao Yao said that if he only participated in the premiere ceremony, the publicity activities of these films naturally had nothing to do with Xiao Yao. In addition to helping his company produce the films on Weibo and yelling twice at the films produced by his brothers, he continued to devote himself to the post production of his films.

The post production time of a film and television work is not necessarily. It can be done for several years in a long time, and it is not impossible for a few days in a short time. Subjectively, it is related to the requirements of the director and the producer. Objectively, it is related to the amount of shooting materials, the length of the film, the requirements of special effects, etc.Xiao Yao's this "donkey gets water" is from the previous life's movie foundation revision. His film is only over 100 minutes. With the finished product in mind as a reference, the shooting material is not too much, which is one of the reasons why they only finished in less than two months.

In terms of editing, there are not too many materials for the film, so the workload of later editing is naturally much less.

In terms of music, there are not many places with background music in the film, and in terms of songs, there is only one song with the theme song "I want you".

In terms of special effects, the film hardly uses special effects, and there is almost no work in this area.

All in all, the post production work of this film is much less than that of ordinary films. In addition, Xiao Yao already has a finished product in mind as a reference, which makes it much easier to make decisions and reduces a lot of repetitive work to test the effect back and forth, so the post production cycle is not long. In about a month, Xiao Yao finished the later work of the film and made a sample film.

It was in the middle of December, and Zhao Rui's film had not been shown yet. If we hurry up, maybe Xiao Yao's film can be shown in front and back with Zhao Rui's film, and there is some overlap in the release date. However, after Xiao Yao sent the film for approval as usual, he was not in a hurry to carry out the follow-up work.

Xiao Yao doesn't want to have two films produced by his own company showing at the same time. Even if one is at the end of the release period, one is just at the beginning of the release period, one is about youth campus theme, and the other is a comedy with black humor, it is different in the release period and film type, and has limited influence on each other's box office, so Xiao Yao doesn't want to.

Zhao Rui's film was selected on New Year's day. When the film is released, it will be February next year. February is the Spring Festival, the so-called Spring Festival.

Spring Festival stalls are the golden stalls of the whole year. There are lots of them and the competition is very fierce. Xiao Yao is not afraid to compete with blockbusters. The production cost of his film is not high, and the investment in publicity and distribution will not be too high. Basically, the box office does not need to exceed 100 million yuan to ensure no loss. In the golden season of the Spring Festival, Xiao Yao is quite confident that the film will win more than 100 million at the box office.

However, although this film is a comedy, it is a realistic comedy with black humor. It will be very uncomfortable to see it. Xiao Yao didn't want to disturb the audience, so he put the ideal release date after the Lantern Festival, that is, after the end of February.

Now there are more than two months left, so Xiao Yao doesn't have to worry.

Mid December is the end of the Gregorian calendar. Even if the movie is released, you don't have to worry about it. You can put it on for a while. Xiao Yao can't get up at this time.

At the end of the previous year, Xiao Yao may not be very busy, but this year's situation is somewhat different, mainly because Xiao Yao and Zhao Rui and others jointly opened this film and television company this year.

On the one hand, the end of the year is the time for companies to hold annual meetings and make year-end summaries. Although Xiao Yao has shares in model companies, musical instrument companies and fashion brands, he does not necessarily go to the end of the year summary. Even if he went, he would only listen with an ear. If he does not preside over or speak, there will be no preparation.

But this year, Xiao Yao and Zhao Rui started a film and television company. Xiao Yao is the largest shareholder, and his share proportion is much larger than others. As the biggest boss, he can't be a listener any more. Although the film and television company has professional managers and administrative personnel to take care of it, Xiao Yao can also not preside over it, but Xiao Yao plans to make some plans for the project next year at the annual meeting, so he has to make some preparations.

On the other hand, the end of the year is the peak season for performances. In addition to commercial performances, all major TV stations are actively preparing for the annual New Year's Eve Gala.

Xiao Yao doesn't have a representative. In the peak season of performance at the end of previous years, Xiao Yao will definitely not accept the commercial performance. He doesn't attend the new year's Eve Gala of major satellite TV stations every year. But this year, the film and television company produced two works, and Xiao Yao's attitude is somewhat different from that of previous years.

The TV series produced by the young people's film and television company has been broadcast. Qin Hao, Xu Liang and other leading actors have successfully entered the audience's field of vision and gained a certain reputation. But in the final analysis, they are still new actors with a weak foundation. At the end of the year, the new year's Party of the four major satellite TV stations is a very good publicity platform. If Qin Hao and Xu Liang can show their face at the new year's party, it will be very good for them to consolidate their reputation. However, just because they are still new, even if they have some fame, it is difficult for them to attend the new year's Eve Party of the four major satellite TV stations.

Although Qin Hao and Xu Liang are not artists of the film and television company, they are still roommates of Xiao Yao. Xiao Yao started the TV series project to repay their help during their college years. Although the success of that drama made them a little angry, Xiao Yao didn't participate much in the TV drama project in the later stage, and basically left it to Lin Qisan. Now that they can consolidate their popularity, Xiao Yao doesn't mind helping them.

Zhao Rui's film is scheduled to be released on New Year's day, so the new year's Eve party is naturally an excellent platform for publicity. This film is not led by Xiao Yao. Naturally, some aspects of its release are different from those of Xiao Yao's. For example, the premiere of a movie is not set on the night before the official release, and it is delayed until 0 a.m. to show the movie to the audience attending the premiere. Instead, two days in advance, a premiere with the nature of spot screening was held. This arrangement does not affect the film creators to participate in the new year's Party of satellite TV.Hong Wei is the singer of the theme song of the film. She has no problem singing the theme song of the film at any new year's Eve party, and can also play a good publicity effect. But Zhao Rui is not content to let Hong Wei go to the new year's Eve party alone. He also wants two stars to go to the new year's Eve Party of a satellite TV.

The main creators of the film are all new people. Because the film has not yet been released, the stars are not even as famous as Qin Hao and Xu Liang. With the two little transparencies of the stars, there is no hope that they will be on the new year's Eve Party of the four major satellite TV stations. Zhao Rui is in charge of the film, and Zhao Rui is also going to take the two stars to fight for the chance to perform at the new year's Eve.

With Zhao Rui's reputation, it's not difficult to fight for the performance opportunity of a new year's Eve party alone. But it's not so easy to take two little transparent actors to promote the film. But it's not easy, it doesn't mean there's no hope at all. It's just that people have to audit their programs. Only when their programs are wonderful enough to benefit their ratings, can they agree that Zhao Rui will take two newcomers to the new year's Eve party and ask the host to introduce their movies at the party.

Zhao Rui's acting is not bad, but the performance of the new year's Eve party is mainly singing and dancing, which is far worse than Xiao Yao. Xiao Yao said that he would not participate in other publicity activities of Zhao Rui's film except for the premiere. Zhao Rui did not ask Xiao Yao to participate in any publicity activities during the publicity period. However, Xiao Yao's ability to write theme songs for the film, to sing with Hong Wei, and to post micro blog publicity also shows that Xiao Yao is not really indifferent to the film.

Xiao Yao just doesn't want to come out and follow them to participate in the program or run around. It's OK to give advice behind the scenes. Zhao Rui takes two students to Shencheng to find Xiao Yao to help them prepare a more interesting program, but Xiao Yao is not good enough to refuse.

So, in the last half month of the Gregorian calendar year, Xiao Yao was preparing for the company's annual meeting, while sending Fang to represent the film and television company to communicate and discuss with the program groups of several satellite TV's new year's Eve party, and at the same time preparing programs for several people.