From almost a month ago, EVA's official website has successively published the relevant information of this year's EVA show. The first announcement is that this year's first annual show was held in Asian cities, and Xiao Yao, a Chinese star, was confirmed to be the performing guest of EVA show.

EVA is a world-class brand, and its annual show is also very popular. Not only in Europe and America, but also in many countries in Asia and Australia. After this year's release of the first time held in Asian cities and invited Chinese stars as guests, the media and the public in Asia, especially in China, paid unprecedented attention to EVA show. In this month, EVA show is a topic that netizens talk about a lot. Any news about EVA show will arouse great interest of the media and netizens. EVA's official announcement was also closely watched.

In order to maintain the popularity, EVA show related news is released one after another. In addition to the time and place of the show, the model lineup and guest lineup for this show are all open in batches. Three days before the show, EVA announced the complete list of models and guests.

In terms of model lineup, there are four Chinese models and one British Chinese model selected for this EVA show, a total of five Chinese models, which is the most Chinese faces in the past years.

In terms of performing guests, EVA first announced one of the original performing guests. American singer Nicole odee was unable to participate in the EVA show due to visa reasons. She would find a new performing guest to replace her, but did not immediately announce who she would replace. As everyone speculated about who would be the international star to replace Nicole odee, EVA finally announced that the star female singer Liang Xueying would replace Nicole odee three days before the performance.

In this way, two of the three star performers are Chinese. This is not only EVA's first time to invite Chinese stars to be the guests of EVA show, but also the first time EVA show has more Chinese stars than European and American stars.

Whether it's because the EVA show is held in the city of China or not, EVA has made this arrangement and choice. Looking at the complete list of models and guests, we know that so many Chinese and Chinese stars will appear on this year's EVA show. After that, the enthusiasm and attention of the media and the public of China to the EVA show are even higher.

EVA show is a world-famous fashion show. It is the wish of many people to watch a live EVA show, and it is also an opportunity for many celebrities to show their faces. Every year, there is no lack of world-class stars in the scene of EVA show. However, this year's EVA show is held in Shencheng, China. Due to the advantage of geographical location, whether it is the star audience or the ordinary audience, the audience of this show is mostly Chinese audience.

Of course, in addition to attracting audiences, the show also attracted a large number of media reporters. Both fashion reporters and entertainment reporters are striving for the opportunity to enter the show and report on EVA's show. Similarly, due to geographical reasons, the number of Chinese media reporters participating in the EVA show live coverage is also more than that of European and American media.

Although this year's EVA show, whether it is a star audience, ordinary audience or media reporters are mostly Chinese, but can be personally on the scene, after all, are very few of that part of the people. For more people, they can only watch EVA show through TV and online video.

It is reasonable to say that if such a big show is broadcast live on TV, the audience rating will be very high, and the advertising revenue will be very considerable. However, what makes most people feel uncomfortable is that the EVA show has never been broadcast live, but is recorded and broadcasted after editing by NBC TV station in the United States after the EVA show has been held for a period of time.

The six units of EVA show are displayed, and the total time of pure walk show and performance is no more than half an hour, so every year EVA show broadcast by NBC will be interspersed with some other content, extending the length to more than 40 minutes similar to an episode. Xiao Yao's daily trivia of those models is one of the added contents. In addition, there are some models' participation in activities and interviews, as well as some contents prepared behind the scenes of EVA show.

Although the content has increased, it has been almost half a month since the EVA show was held and broadcast on NBC TV station. Watching a lot of reports on the EVA show, there has been no walk show, which is also a kind of suffering for many ordinary viewers.

This year's EVA show in Shencheng is also the same as usual. No TV station will broadcast the show live. However, after coming to China, EVA show also made some corresponding changes. This year's EVA show is still not live on TV, or only about half a month later, NBC in the United States broadcasted the edited recorded programs. However, in terms of webcast, they sold the right of webcast to a large video website in China.

However, EVA and NBC have a long-term cooperation, and the broadcasting rights of show and performance are exclusively owned by NBC. The webcast that EVA sold to Huaxia video website is not aimed at the performance of models and guests, but also they send people to enter the backstage of the show before the big show starts to interview and webcast the models who are preparing for the big show backstage.

"Hello, I'm Lu Ke! Welcome to watch the live broadcast of EVA show in Haiyan video. I am in the background of this year's EVA show! Today, I will have the honor to show you the backstage preparations for the famous EVA show and interview some EVA models. Are you excited? " Lu Ke holds a handheld microphone with a petrel video logo, smiles and waves to the camera lens in front of him.China video website, which won the right to visit and interview EVA show backstage this year, is Haiyan video, one of the domestic video website giants.

Haiyan video all attached great importance to the live webcast, and began to contact EVA very early. She also began to select and find suitable hosts very early. After some consideration, their preferred host was Xiao Yao, who appeared in EVA's special this year, but before they decided to win the back-end webcast right of the show, EVA had already announced that Xiao Yao would be the performing guest of this year's EVA show.

In this way, as a guest of performance, Xiao Yao can not be their host. After a bit of surprise, they had to look for new candidates. Finally, they invited Lu Ke to be the host of their webcast.

Lu Ke presided over programs and activities across music, film and television, variety show, fashion and other aspects, almost all types of entertainment programs have experience, experience is very rich. Later, she also set foot in many professional fields such as modeling and acting. She is definitely a professional and big enough star host. In addition, she first appeared as the VJ of MTV Teana village. She is good at fluent English, and her language is also one of her major advantages. Therefore, it's absolutely appropriate to invite her to be the host this time.

In addition, Haiyan video chooses Lu Ke as the host for another reason, that is, Xiao Yao.

Although Xiao Yao is the performing guest of this EVA show, he will definitely not take the job of interview host of Haiyan video, but as a performing guest, Xiao Yao will also appear in the backstage of EVA show. No one can guarantee that Xiao Yao will have a whim in EVA's backstage to play webcast. Although EVA only gave Haiyan the right of webcast, it did not indicate that it was exclusive. If Xiao Yao plays a private live broadcast in the personal live studio of a live broadcast platform, whether it's them or EVA, of course, the most important is Eva, he will not say anything.

On the first day of New York Fashion week last year, Xiao Yao played the live broadcast of fashion conference in the live studio of the webcast platform. In particular, in the background of younier's press conference, I met the webhost Wu Xiaochuan, who was invited by qiqu.com to interview at the background of the press conference.

As a result, both the staff and the models interviewed had very different attitudes towards them. A private live broadcast made the official live broadcast of a large website last for seconds, which made Wu Xiaochuan and Qiqu lose face and made netizens talk about it with relish for a long time.

As a competitor, Haiyan video has a clear understanding of qiqu.com. They heard that in the end, Qiqu asked Xiao Yao to stop the live broadcast through Wang Yuan's relationship. The live broadcast of Qiqu's New York Fashion week did not lose blood. With the lessons of qiqu.com last year, Haiyan video has to consider the possibility of Xiao Yao's "making trouble" again.

Qiqu.com didn't know that Xiao Yao was broadcasting live at New York Fashion Week, so there was no way to mend it. Although they know that Xiao Yao must be backstage of the EVA show, they can't be sure whether he will live. Go directly to Xiao Yao and tell him not to live on the Internet? Don't say whether it will cause Xiao Yao's antipathy or rebellious psychology, it seems that one of the best large video websites in China is afraid of a star who hasn't done anything, and it's not good-looking when it comes to face.

After some consideration, they finally thought of a way to become the host. In fact, there is a big difference between the audience of the live broadcasting room of the personal network live broadcasting platform and the official live broadcasting of the video website. As long as it is not too bad by contrast, the impact on them is not so big. In addition to the quality of the host, we should try our best to find a better host with Xiao Yao.

Xiao Yao has a good reputation for his friends. Wu Xiaochuan didn't know Xiao Yao at that time, and it had nothing to do with him. If he was a friend with Xiao Yao, or even just a host who had some friendship with Xiao Yao, I believe Xiao Yao would come forward to help him introduce him to the backstage models at that time, to make the interview scene look better, or even to chat with three people, then the interview of qiqu.com would be very successful Interview will not be that effect.

Wang Yuan and Ke Jun, the two gold medallists of Hunan Satellite TV, have a good relationship with Xiao Yao, but this is just a backstage interview task of webcast. They can't please these two. In addition, it seems that the relationship between some popular network anchors of various live broadcasting platforms and Xiao Yao is good, and they can also be moved. However, for them, those are network anchors, not hosts. On the one hand, they don't know whether their interview ability and language ability are enough. On the other hand, they are small.

Lu Ke's professional ability is certainly enough. Although I don't know how deep her relationship with Xiao Yao is, she interviewed Xiao Yao at least twice at the charity auction and the "Golden Disc" award. From the two interviews, it seems that they get along well.

At the charity auction, when Xiao Yao was playing the guitar, he was afraid that Lu Ke, who helped him raise the microphone, squatted hard and didn't look good in the image. He gave the chair to Lu Ke and sat on the table regardless of the image. Later, in the red carpet interview session of the "Golden Disc" award, the two actually joked with each other. Even if the relationship is not particularly good, the two should at least be friends. With the last effort, they invited Lu Ke.As a matter of fact, Lu Ke is a bit overqualified to be a live webcast host. Besides the attraction of EVA's models, the reason why they can persuade Lu Ke to take a low profile to be the host of the webcast is that they may meet Xiao Yao backstage. So on the whole, Xiao Yao plays an important role in Lu Ke's live webcast of Haiyan video.

After greeting the live network audience, Lu Ke walked around the space and briefly introduced her links and facilities to the camera.

EVA and petrel video can be regarded as an official cooperation, so Lu Ke's action with the cameraman behind is relatively free.

The so-called freedom, that is, without affecting the preparation work of the on-site staff, be careful not to bump the backstage equipment, you can walk freely, and you can also freely interview the backstage models. Models have been informed that there are no rules for saying more or less, but they won't rudely refuse.

The reason why we add a relative is that their scope of activities is limited in a certain range. Backstage is divided into several different areas, the largest makeup area and preparation area. They can move freely, but they can't enter the dressing area of models separated by thick curtains.

However, the changing area involves privacy issues, not to mention the photographers of petrel video, even those photographers of NBC shooting backstage scenes are not allowed to enter. This regulation is not specifically aimed at Haiyan video, and Lu Ke is not dissatisfied with this restriction.

"Hello, this is the webcast of Huaxia Haiyan video. Can you say hello to the Huaxia audience?" After a turn, Lu Ke takes the cameraman to a model who seems to be relatively idle, greets him, and then points to the camera path behind him.

Just now, when Lu Ke introduced the environment, she spoke Chinese. Now, facing the blonde white model, she naturally switched to English.

"Hello, Huaxia friends! Please give me more advice The model in the bathrobe immediately turned to the camera with a smile.

However, to the surprise of Lu Ke and all the Chinese netizens who watched the live broadcast on the Internet in front of the computer, the model not only spoke Chinese, but also clenched her hands with one hand and put her hands together with the other, presenting a boxing ceremony in Chinese martial arts!