Chapter 471

Yin Xi wants to use the resources of his studio to help Xiao Yao build a personal brand, which is absolutely a good thing that people can't get. However, Xiao Yao doesn't agree. Instead, he shakes his head to Yin Xi and says, "sister Xi, I don't think this is very suitable."

"What's wrong? Can't I borrow your name from my sister's studio? " Yin Xi is not very happy.

"I don't mean that, of course. You help me build my personal brand and develop my business value. Naturally, I can't wait for this kind of thing, "Xiao Yao said hastily." I just think this is your studio after all. It's the first fashion show. It's not suitable to make my personal brand. Even if you want to publicize, you have to publicize your own personal brand first. "

"But..." Yin Xi sat up straight and was about to retort. Xiao Yao had already put his hand to cut it off. "I know what you're going to say. I'm not satisfied with the works of those designers you have now. I don't want to push them out hastily, right?"

Seeing Yin Xi nodding, Xiao Yao said with a smile, "don't worry, there's still me. I'll help you!"

"How can you help me? Help me redesign? Didn't you just say that you can't be a designer? " Yin Xi said to Xiao Yao.

"I can't be a fashion designer, but just because I'm not a designer doesn't mean I have no other way to help you. I can help you with your ideas." Xiao Yao said with a smile, "don't you think the designer's works have no characteristics and are not attractive enough? I'll give you something unique and absolutely eye-catching. "

"What is it?" Yin Xi immediately became interested.

"Have you seen the song" the Great Wall "that Chen Chen and I selected for the CCTV Spring Festival Gala this time? Attention, it's seeing, not listening. I'm talking about the live version of what we did on TV Xiao Yao asked.

"Yes." Yin Xi said strangely, "isn't it about fashion brands? Why are you talking about singing again? "

"Of course, it's not singing," Xiao Yao said. "I'm talking about the clothes we wear when we perform, the LED lighting clothes!"

"You mean I can add that kind of light to my personal brand clothes?" Yin Xi understood immediately and said excitedly.

"Yes." Xiao Yao nodded and said, "this kind of lighting suit can't only be used as a performance suit. Don't you think this kind of clothes with lights, which can emit light and form patterns is very fashionable? Think about it. If young people wear this kind of clothes and go to a dim place like the nightclub disco, when the light on the clothes lights up, isn't it very cool? Even walking on the street, this kind of clothes is absolutely eye-catching. Is it distinctive enough? This patent belongs to me. You can use it as you like. With this element, your designers will not design works that do not satisfy you, will they

At the beginning, Xiao Yao promised to the members of the torrent dance troupe that the patent of this led lighting suit was only granted to these veteran members for free. Now, two years later, the career development trend of those members has been basically clear, and they don't need Xiao Yao's lighting suit to help them fight for performance opportunities for a long time, and this time Xiao Yao put this design in the fashion circle, It doesn't violate his original promise of exclusive authorization for performance occasions, so at this time, he can take it out to Yin Xi without any burden.

"But when I watch you perform, the clothes with lights look thick and hard. Can this really be combined with ordinary clothes for people to wear on the street? What's more, I heard you say that the light is controlled by the controller in the glove. Not all the clothes need a pair of gloves, right Yin Xi asked again.

"Sister, what do you think?" Xiao Yao shook his head with a smile and said, "it's a stage performance. The lights on our bodies need to change a lot of colors and regimental plans. We need to control the changes at any time according to the performance situation. That's why we put the controller in our gloves. Where do ordinary clothes need to be so complicated? Simple, fixed single color and pattern, make a simple push switch in a certain place of clothes, such as logo trademark. For high-end ones, it's enough to switch two or three colors and patterns. Put the switch and controller together to switch in a fixed sequence. Click to light up, and then click to change a color and pattern. After several colors and patterns are displayed in turn, press again to turn off the light and go back and forth. That's enough. What else do you need "A set?"

"That's true. I think it's complicated." Yin Xi nodded and said, "I only want your element. I don't want to copy your costumes as a whole."

"That's right," Xiao Yao continued, "and the hardness of the clothes. We're dancing. We're afraid that if we crush the light bulb inside, we need clothes with high hardness. Who wears ordinary clothes and rolls on the ground? Thickness is not a problem. Ordinary clothes don't need to cover the whole body with luminous positions like our performance clothes. It's just that a certain part of the clothes can light up. And I have an American friend who has been doing improvement work in this area. Now there are very thin light bulbs that can be used. After installing the light bulb, it will not exceed the thickness of the embroidery decoration on the clothes. This kind of light bulb is very simple It's just a little bit thicker in some parts. It's absolutely acceptable. "

"Why don't you just invite my American friend here." At this point, Xiao Yao suggested to Yin Xi, "my friend's name is Rick MCCALLIN. He was a member of a dance team when I was an exchange student in the United States. He helped me make this kind of clothes at first. He is the most experienced in making this kind of clothes. He is now a propman in the United States, and his life is not bad. You are a world-famous model. If you tempt him with a high salary, maybe he can give up his life in America and come to China to invest in your account. ""That's a good idea," Yin Xi nodded. "If we really want to do this, we really need an experienced technician to work with the designer."

With that, Yin Xi looked at Xiao Yao and said, "but since you are your friend and a member of the dance team, do you still need me to dig people? I'll leave it to you. "

"I'll invite you?" Xiao Yao pointed to his nose.

"Yes," Yin Xi nodded with a smile, "what international model? They don't know me. I think it's better for you to come forward and invite your friend. "

"That's fine. I'll show up." Xiao Yao nodded and said, "it's just a phone call. What about salary? I have to make it clear to him in advance. "

"Do it yourself. I will give him whatever treatment you promise. I will never let you break your promise in front of your friends. " Yin Xi's generous way.

"Isn't that right? He joined your studio and worked for you, but not for me. How can I know what to give him? " Xiao Yao has some doubts.

"I don't care. You can do it by yourself. Just get me the people." Yin Xi waved his hand and said, "let's talk about another problem. How about the patent right of your lighting suit?"

"Patent right? There's nothing else to be reckoned with. " Xiao Yao also waved his hand and said, "with our relationship, of course, it's free for you."

"That's no good. Public is public and private is private." Yin Xi shook his head firmly and said, "I don't want to take advantage of you."

"That's OK. You're free. Just look at it and give it a meaning. I don't mind how much." Xiao Yao's generous way.

"How much do you really want me to give you?" Yin Xi asked with a smile.

"Of course, I did." Xiao Yao nodded.

"But I'm not going to give you a cent." Yin Xidao.

"What do you mean?" Xiao Yao did not understand the way, "what do you want?"

"I mean, the most important element of this new brand is your idea, and the patent is yours. You can use this as your personal brand at any time. I don't think it's appropriate to give you any royalty. " Yin Xi said, "so I decided that the ownership of this brand, one half of us, is our joint establishment."

"Isn't that good?" Xiao Yao hesitated.

"What's wrong with your brain and my hands?" Yin Xi looked at Xiao Yao and said, "do you think you have suffered a loss? Even if it's your own personal brand, I won't pay royalties anyway. When the clothes start to sell, the income is yours. I ask you for design fee, production fee, publicity fee and agency fee...

"OK, OK!" Xiao Yao quickly waved his hand and said, "that's our common brand."

"Well, since you agree, I'll trouble you one more thing. The first thing to create a brand is to name it. You can name our common brand. " Yin Xidao.

"Let me do the naming, too?" Xiao Yao said with a bitter smile.

"You and I are half of this brand. Your brain is better than mine. Who will come if you don't come?" Yin Xi took it for granted.

"Well," Xiao Yao nodded and asked Yin Xi, "what's your original personal brand name?"

"Learn from you, put the initials together." Yin Xi said with a smile, "my English name is Shania Yin. The first letter is sy, which is the same as your name, but the position is just reversed. I used this English name before I knew you, so you said, "is it predestined that we should be brand together?"

"Well, it's God's destiny. God is the biggest!" Xiao Yao nodded and said, "that's sys."

"What the hell? Why don't you call it SOS? " Yin Xi said.

"Sy is you and ys is me, which means it's our brand." Xiao Yao said, "SYys looks silly. Let's share a letter Y, which is simple and clear. It's good for publicity."

Hearing Xiao Yao say, Yin Xi showed a smile, but still said: "why is my name in front? Why not YSY? I think that's a better arrangement of letters. "

"First of all, I don't think YSY is better than sys," Xiao explained. "More importantly, Sys is the abbreviation of system. The main feature of our first series is lighting clothes. To put it bluntly, it is actually a lighting system. Sys has practical significance and sounds more scientific and technological. It's just right to be our brand name. "

"Well, listen to you. It's sys." Yin Xi nodded and agreed.

"Speaking of this, I also have some ideas about our second series," Xiao Yao said with a happy slap. "In addition to the lighting system, the sound system is also a system. We can put the stereo in our clothes and make them sound. If you have two or more loudspeakers on your coat, it's a walking humanoid. Isn't it cool? Other people do not say that those young people who like hip-hop dance certainly like it. ""You ...” Yin Xi pointed to Xiao Yao in surprise and said, "although I know you have many ideas, you are an idea now. Is that too exaggerated? Sometimes I really want to open your head to see how your brain grows. "