Chapter 1161

"How much do you know about Tianxing pharmaceutical?" The people in the public relations department didn't give Li Xian a direct answer. Instead, they spoke to Li Xian first.

"In terms of family background, it is much better than us, but in terms of drugs, it is much worse than us." Li Xian didn't know why, but he answered.

"The problem is here. Do you know the price of drugs issued by Tianxing pharmaceutical now?" The person of public relations department asks Li Xian again.

During this period, Li Xian has been busy refining medicine. Until today, he came out to know the latest sales volume. He really didn't know the price of drugs issued by Tianxing company.

"I don't know yet, but the price of our drugs is very low, and there is almost no profit after conversion. At such a price, I don't think there can be only such a small sales volume anywhere."

Li Xian opened his mouth and said to the people in the public relations department. After that, the woman in the public relations department gave a little smile, and then said, "even if we think about this kind of thing, it's cheap and easy to use. No matter where we go, we can eat it, but the problem is here."

Li Xian was a little confused, and then the woman in the public relations department said, "according to our recent market survey, when Tianxing company first issued the first batch of drugs, the price was lower than you set."

Li Xianwei nodded slightly. He knew about it, so now in order to seize the market, he would issue another drug, and the price was lower than that set by boss Chu.

The woman in the public relations department continued: "after you recently released the drug, Tianxing company's reaction speed is very fast. It directly hit down the price, and also launched a series of marketing strategies, which are more affordable than yours."

Speaking of this, Li Xian finally understood that boss Chu was fighting a price war with himself. The lower the price he set, boss Chu would continue to press the price down. Up to now, boss Chu is probably doing business at a loss.

"How much did the bank push down the price that day?" Li Xian didn't talk nonsense. Now that everything is clear, what he should do now is to adjust immediately and put forward his marketing strategy to fight against boss Chu.

"Two thirds of the price of your medicine." Said the man in the public relations department.

"OK, I see. Please. I have something else to do, so I won't leave you."

Li Xian opened his mouth and said to the woman in the public relations department that the woman didn't talk nonsense either. After nodding slightly, she left.

"What do you think of it?" Boss Lin asked Li Xian.

"The estimation of Chu really wants to fight with us to the end. I can estimate the cost of their refining drugs. I'm afraid they can't make a dime now by cutting off one third of the price."

Li Xian said so, but boss Lin didn't say a word. He knew that Li Xian must have a way to deal with boss Chu's action.

"Our drugs are still profitable. Continue to reduce the price. Let's see if those surnamed Chu dare to go down."

Li Xian continues to say, boss Lin looks at Li Xian's appearance, sighed, he also has no good way, can only go on like this first.

"Well, this time we'll cut a third and sell it at cost." Boss Lin said directly.

Since you want to fight to the end in the price, then simply some, their drug prices are the same as the boss Chu, but the efficacy is better than the boss Chu's drug efficacy, people will naturally choose their own drugs.

Li Xian looked at boss Lin strangely. What he wanted to do was to lower the price a little and earn some hard work. He didn't expect that boss Lin would pay the cost price directly.

"That's settled. I'll see how much money Chu has to spend."

Li Xian looked at boss Lin and said.

The next day, the prices of new drugs issued by Li Xian's company in all stores in the province were reduced by one-third, which was basically the same as the price of boss Chu's drugs. At the same time, the preferential treatment was as good as boss Chu's.

There's no other reason. The cost is there. Even if it's done this way, Li Xian doesn't lose money.

On the other hand, boss Chu is not so calm after hearing the news of Li Xian's price reduction in his office.

"Master, do you see the formula of his medicine?"

Boss Chu looked at the old man with a gloomy face and asked.

"This pill has never been sold on the market, or even heard of. I'm sorry I can't help it."

The old man took a pill in his hand and said to boss Chu.

After Li Xian put this medicine on the market, boss Chu bought this pill for the first time. That's why he can do so much. No matter when, his sense of smell is very sensitive.

It is also because of this that he can respond in time no matter what kind of situation he is facing. However, after receiving the news of Li Xian's price reduction today, he can't sit still.

His medicine is not as effective as Li Xian's, but he wants to control the market through the price. As long as he can get a firm foothold, he will certainly be able to gradually erode the market occupied by Li Xian. But now Li Xian is clearly going to fight a price war with him.Now his medicine has been reduced to the cost price, and if it goes down again, he will lose money. This medicine is very popular. If there is profit, this medicine will bring him great wealth.

On the contrary, if the drug loses money, it will also make boss Chu lose huge property in a very short time.

It can be said that now is the time for boss Chu to take out his lacquer and his financial resources.

Originally, boss Chu wanted to crack the prescription of Li Xian's medicine, so as to reduce his own cost. In this way, he could take a breath.

But now the idea may come to nothing.

"Boss Chu, Li Xian's company has adjusted the price to be the same as ours, and the discount is bigger than ours. What should we do now?" The female secretary of boss Chu frowned and asked.

"Reduce the price, continue to reduce the price, I don't believe Li Xian can fight with us!" Boss Chu rubs his eyebrows and says that he can't mass produce other medicines now. If he wants to rely on this kind of medicine to compare with Li Xian, there is only one way to go.

"How much?" The Secretary asked again.

"Another third." Chu boss said, after hearing what Chu boss said, the female secretary immediately said: "in this case, our medicine will lose 10 yuan per box, and the loss is about one million yuan a day."

"I know! Just do as I say Boss Chu is a little angry and drinks to the female secretary. ..