Chapter 974

"Have you seen fatezero, the previous work of Fatestay and night?"

"I've seen it. It's really good... But fate, which is broadcast on Ninghai TV station, is also very good. This animation is really powerful. Its audience rating is almost the same as Fatestay and night..."

"It's not Fatestay, night, it's just a branch line, right?"

"Even so, it's very powerful!"

On the high-speed rail, two young people talked about the new animation broadcast last week.

The animation "Fatestay, night" adapted from He Xi's second text adventure game is broadcast at different times in four TV stations. The total ratings of saber and UBW lines broadcast by Tokyo and Suhua TV stations are better than Ninghai and Xiangjiang TV stations.

However, Ninghai TV's "fatezero" has the highest single line ratings, which is 1% and 0.5% higher than Tokyo and Suhua TV respectively.

Moreover, Ninghai TV station was also the most popular animation TV station last week. Besides "fatezero", the ratings of another new work "fate" are not much lower than "fatezero".

After careful preparation for a long time, the animation of fate was finally broadcasted, and its audience rating was better than everyone's expectation, reaching the same level as the popular "Fatestay, night". As a newcomer's original animation, we have to say that its performance is quite amazing, but also by the extremely hot attention.

That's not good news for Phoenix.

"Tut... Why are we talking about fate everywhere? It's only a quarter of the level of" Fatestay, night ". Why are we all making such a fuss?" Not far from the two young people who talked about animation, Sun Yang, editor of the editorial department of weekly youth, was unhappy.

"Fatestay, night" performance is not bad, but these days the limelight seems to be all robbed by "fate".

"There's no way. After all, fate is a new work, so there will be more topics." Ye Xiong is playing with his tablet and his expression is calm.

"Fate" is a new work, and "Fatestay, night" is an old work. In a short period of time, it is normal for the topic of "fate" to stand in the upper hand. However, in a week or two, the topic of fate will not be so popular.

"Compared with fate, I'm more curious about the author..." Ye Xiong picked up his tablet, pointed to the page above and asked Sun Yang, "what do you think of this kind of news?"

Sun Yang looked over and saw that this was a news report on the original author of destiny, Jingyue. The title of the news also drew an equal sign between Jingyue and He Xi. Even if he didn't look at the content, he knew what he was talking about.

"These media really dare to say anything!" Sun Yang jokingly said: "with one work, this mirror month really becomes the second teacher He Xi?"

"But the above content is not without reason..." Ye Xiong took back the tablet and said with a smile: "as an original author, Jingyue's growth speed is faster than that of Teacher He Xi. Within a few months of his debut, his popularity has been comparable to that of Teacher He Xi's achievements for more than a year."

Sun Yang a Leng: "editor in chief, he is really faster than He Xi teacher fire?"

"It's true in the data..." Ye Xiong nodded. After the release of fate's cartoon, its influence was close to that of Detective Conan. After the release of fate's animation, Jingyue's popularity surpassed that of Meng Huo.

"That boy can really compare with teacher He Xi!" Sun Yang was surprised. He didn't expect that there were people in the world who could challenge Meng Huo.

But ye Xiong shook his head again: "I didn't say he could compare with teacher He Xi."

"Editor in chief, what did you mean just now?"

"I'm just saying that his influence is rising faster than the original teacher He Xi." Ye Xiong said with a smile: "however, this newspaper takes some data to prove that * Jingyue is equal to teacher He Xi. This is an unfair way of comparison. Today's cartoon industry can't compare with the past."

Ye Xiong is surprised at the rapid growth of Jing Yue, but he doesn't think that the mysterious cartoonist who created destiny will be more powerful than He Xi. Today's comic world is not the comic world of the past. The comic communication power of the two times is very different.

In the case of comic magazine, the sales volume of weekly Youth magazine, which He Xi made his debut in those years, today is just a small comic publisher. The sales volume of the magazine is not as big as that of Phoenix and Zhongxia.

However, the magazine was the second most popular cartoon weekly in the past. It can be seen how small the cartoon market was. No matter how powerful He Xi is, it is impossible to produce the influence of today's cartoonists in such a weak magazine in that environment.The same is true of animation. When "Chong Wu elf" was first introduced, CCTV was the dominant animation company in China, and the audience of animation was mostly children. Today, the audience of animation is dozens of times more than that of that year, and the effect of destiny is naturally greater than that of the original "Chong Wu elf".

Therefore, fate alone is not enough to show that * Jingyue can defeat He Xi. However, judging from the history of Chinese comics, Jingyue's speed of prosperity is indeed the closest to He Xi's.

"This mysterious cartoonist... I think it can be regarded as a small version of He Xi..." Ye Xiong said with a smile: "his advantage of backwardness is very strong. If his future works can maintain the quality of fate, or go to a higher level, I think he will soon be more important than Angels."

If the future mirror moon and angel work together, maybe there is a chance to challenge He Xi. Ye Xiong thinks so, but now mirror moon has little chance to win. And ye Xiong didn't know that he was not the first one to think so. Meng Huo had the same idea.

"Editor in chief, if you put teacher He Xi on the stage today, what will the result be like?" Sun Yang asked curiously.

"Put teacher He Xi on the road today?" Ye Xiong was stunned and then lost his smile: "that's great. If Mr. He Xi's starting conditions are as good as Jingyue's, I can't imagine what he has done to the world now."

It's the same as thinking about what world He Xi will bring six years later. But as long as you recall the difference between the comic world six years ago and now, no one will be stupid enough to imagine the scene six years later, which is obviously unimaginable.

Who knows if He Xi will create a new way to play comics in the future? Even if someone tells Ye Xiong that six years later, the pedestrians on the street are all dressed like cartoon characters, he will not be surprised.

"Forget it..." Ye Xiong shook his head, and then looked at the time on the tablet: "the new animation has started, do you want to watch it?"

"The burning Shana? I see Sun Yang hurriedly gathered in the past.

Ye Xiong put the tablet on the small table in front of them and opened the web video of Suhua TV station. The animation has not started yet, but the advertising time in the upper right corner has entered the 180 second animation countdown.

"I heard that teacher He Xi didn't participate in the production of this animation?" Sun Yang worried and asked: "will there be a problem?"

"I don't think so. Mr. He Xi participated in the pre production. He should have explained clearly the framework and details of the animation." Ye Xiong said: "and director Bai should be able to make" burning eyes of Shana. "

"Why do you say that?" Sun Yang was curious: "what's special about" burning eyes of summer? "

"It's special, of course."

Ye Xiong thinks that the whole work of "burning eyes of Shana" is quite special, which is a very dreamy work. There are many fresh settings and special terms in the original cartoon. The fresh and cold words, combined with the imagination, make every reader have a dreamlike feeling when reading.

However, it is precisely because of these feelings that the animation of "eye burning Shana" is more suitable for animation directors with rich imagination and unfixed thinking. Bai Yan has not been transformed into an animation director for a long time, and her style has not been fixed yet. She is willing to try a new style, and "eye burning Shana" is undoubtedly her best partner.

"And ah..." after explaining the above words, ye Xiong stopped for a moment, and then asked, "Sun Yang, what do you think is the most important element of the animation of" burning eyes of Shana "

"This..." Sun Yang hesitated: "a sense of the picture?"

"Don't worry about the pictures. Teacher He Xi's quality control of animation pictures is deeply rooted in the hearts of the audience. Director Bai can't lag behind in this aspect."

"Is that music?"

"Music is not a director's job."

"What's that?"

"... character image." Ye Xiong looks at Sun Yang with a little regret, but he can't see such obvious elements: "the settings and expressions of" burning eyes of Shana "are very fresh, which sounds fresh. In fact, it's colder and better. The stories derived from these settings and expressions will naturally appear very dreamy, and it's more difficult to have a sense of substitution than ordinary animation."

In short, the various settings and expressions in "shining Shina" create a threshold for its animation... This threshold is similar to the threshold functions of "complicated beginning of story" and "no sense of substitution", which will affect the audience's first impression. People can't accept the new settings immediately.

But this threshold is more imperceptible to animators than other thresholds. They are familiar with the settings of the original work, and it is easy to forget that new audiences are not used to these settings and words. As a result, the production of "burning eyes" is more difficult than it seems.In this case, we need to use other elements to attract the audience quickly to make up for the coldness of setting and words. At least in the first episode of the animation, all the audience have not adapted to the setting of "burning eyes Shana", so they have to use other elements to attract them and think the animation is great.

However, the plot of the first episode of Shana is not developing fast. According to the situation of the cartoon, most of the audience will be familiar with and adapt to the previous episodes of animation. Therefore, the plot can not be regarded as an element to reverse the unfavorable situation. There is only one way to make the audience infatuated with the first episode of "burning eyes of Shana" - starting from the character image.

Even in comics, He Xi used this method at the beginning. The heroine Shana is the key, her image is very personal charm: burning eyes, petite but firm eyes, black cape, long knife.

It can be said that the first reason readers want to buy the cartoon is that the image of the heroine is great, and in the plot of the first volume, her performance is also very outstanding. The small body carries the fate of a crusader. On the one hand, it is arrogant and majestic, but on the other hand, it is haughty with the feelings of a girl. Such successful characterization is the necessary condition for the success of the first volume of the cartoon.

However, the first volume of the cartoon tells a complete story after all, and the animation faces a more tense situation. But the advantage of animation is not small, in showing the charm of the role, animation than comics.

"The role is the key to the audience rating. As long as the image of Shana is highlighted in the first episode of" eye-catching Shana ", the audience rating of animation will not have to worry." Ye Xiong made a judgment, but he was still a little nervous about the animation.

It's also very important for him whether the animated version of "Shina in the eye" can succeed or not. After all, weekly youth will also start serializing the comics of "Shina in the eye" this week. If the animation can be popular, the comics will naturally benefit.

Sun Yang understands Ye Xiong's reason. Bai Yan is a famous director, and one of her strengths in the past is the charm of her characters in movies. If the key of "burning eyes of Shana" lies in the role, then it can really form a matching effect with white geese.

"I don't think you need to worry about the role." Sun Yang was suddenly full of confidence.

Ye Xiong looked at him and laughed: "how did your attitude suddenly change?"

"Because the charm of Shana is easy to show." Sun Yang said, "isn't she haughty? Miss Xiangzi's voice must be very suitable, and the previous "dragon and tiger" has proved this point

Before the production of "burning eyes of Shana", the animation directed by Bai Yan was "dragon and tiger", in which the heroine is very similar to Shana in character except for her image. In dragon and tiger, Kaoshima Xiangzi and Bai Yan have worked together to bring the heroine's charm to the extreme. Naturally, there is no need to worry about Shina.

"The two of them really cooperate very well..."

Ye Xiong is very surprised. He didn't notice this just now, but if you think about it carefully, the cooperation between Bai Yan and Kaoshima Xiangzi has been passed down, and the expressiveness of the heroine in "burning eyes" need not worry at all.

"Miss Xiangzi is a very lucky person."

Sun Yang couldn't help admiring Kaoshima Xiangzi's luck. The dubbing of the heroine in "dragon and tiger" made the actress popular and close to Shen Jie. I didn't expect that next to "dragon and tiger" will be "burning eyes of Shana". The heroine of this animation is much more than "dragon and tiger", and the image charm of the cartoon is also increasing.

It can be predicted that Shana's performance in animation is better than that of the heroine in dragon and tiger, while Kaoshima Xiangzi's popularity will not be left out in the cold. On the contrary, it will be intensified by the sequel of "burning eyes Shana".

"Why am I not so lucky?" Sun Yang couldn't help thinking that if he was so lucky in his work, he might be an editor in chief now