Chapter 904

In this way, without involving Meng Huo, Shen Jie's entry got the best public opinion results.

Shen Jie then left Su Hua and began to work as Alice's secretary in Ninghai. After this, Phoenix company soon came to the end of two important things, wine of eternal life and rebellious Lu Lu Xiu.

Both animations will be finished before the carnival. Of course, rebellious Lucius is very important, but it will be finished in the week of the carnival. And "wine of eternal life" is half a month earlier than it. A few days after Shen Jie returned to Ninghai, Phoenix company ushered in this important event.

At the end of July, the wine of eternal life ended in silence.

On this day, many newspapers published the news of the end of wine of eternal life, and many fans also celebrated the end on the official website. In fact, it can not be said to be "silent". However, compared with the popularity of Meng Huo's other works, it can be regarded as the most "silent" works, and has not had a great impact.

In fact, this phenomenon is beyond Meng Huo's expectation, but there is no way to deal with it. In addition to the fact that wine of eternal life is really popular, in fact, this animation has encountered two troubles during the serialization period - it was stopped by the regulatory authorities.

Although Meng Huo knew it would be unpopular before making wine of eternal life, he also believed that the last few episodes of it would give people a refreshing feeling. However, he was not a God, and he did not expect that there would be an accident of stopping broadcasting during the series.

"Wine of eternal life" has been suspended twice, each time for a week. The main reason is that the screen is too bloody and violent. Although the auditing government has opened the door to "He Xi", it has been shaken twice because of too many complaints.

These two shakes have brought a lot of trouble to wine of eternal life. It was originally a popular theme work with a small audience. When it was stopped for the first time, it startled the audience, and then the second time, it made the audience lose confidence in animation - leading to the loss of a large number of audiences.

There was also a very quiet scene in which the end of wine of eternal life was delayed and finished.

"This is the most unpopular animation I've ever produced..." the day after the end of the animation, Phoenix held a video conference, and the directors of the three places all appeared. Meng Huo, as the production director of wine of eternal life, could not help but apologize to others: "maybe I made the wrong choice at the beginning."

But others in the company dare not put the blame on Meng Huo.

"Don't apologize... It's not your fault. We have conducted a detailed investigation of the audience of wine of eternal life." "They think highly of animation. If it doesn't stop during the animation series, the wine of eternal life will succeed according to your idea," Xu Jing said

"I agree, president. I'm quite optimistic about wine of eternal life." Mr. Takashima went on to say that after watching the whole animation, he firmly believed that it was an excellent work, and the reason why it was buried was not because of the quality.

"We're all happy with the wine of eternal life." Bai Yan and several other directors were also allowed to participate in the meeting. They all thought the wine of eternal life was excellent. In fact, not only they, but also the directors generally thought the animation was excellent.

"The problem is me, sorry..."

At this time, Alice apologized. She always felt that the problem of wine of eternal life came from her. Because she cared too much about the rebellious Lucius and movies, she didn't notice the two crises of wine of eternal life at the first time.

In fact, if we can detect it in advance and do a good job in the government, the wine of eternal life can never stop broadcasting.

"Don't apologize. The animation is over. It's too late to apologize now. We can't change what happened before." Xu Jing shook his head and said solemnly, "the purpose of this meeting is to discuss the affairs after the end of the wine of eternal life and see what else we can do?"

"Well, some newspapers say that we have made a loss on this animation?" Meng Huo then looked at Lin Mingzhe, the person in charge of the company's property. After hearing this, Lin Mingzhe was stunned, and then shook his head with a smile: "how can it be that the licensing fee for the premiere of animation has exceeded the cost?"

"But there's a lot of publicity, isn't there?" Meng Huo looks at Alice again. He knows that the cost of the premiere copyright has been recovered, but the key is how much publicity money is used.

"Minister Lin has detailed data, no loss, but apart from publicity, she really doesn't make much money..." Alice replied. Fortunately, her investment in wine of eternal life is not as big as that in rebellious Lucius, otherwise it will be a real loss.

And the media must have got some inside information. Although it is not true that they judge the loss of wine of eternal life, it will come true as long as Alice increases her publicity.

If it really becomes a loss making work, the whole Chinese media will have to make a great deal of hype. He Xi's work has never been in a loss making situation. In fact, the dismal results this time have excited many media."The situation behind is not very optimistic, although the audience evaluation is very high, but the dismal results will still be hyped by the media for a period of time." Alice pause, then said: "this may have a negative impact on our BD sales, and the copyright of wine of eternal life is not popular now."

Affected by the suspension of broadcasting, TV stations around the world are now very cautious about buying the replay copyright of wine of eternal life. Even if they are willing to buy it, they also provide late night and unpopular animation files, which makes Phoenix company very passive.

In two ways, it seems that there is no possibility of salvation after the end of the wine of eternal life

"BD sales can't be expected, and replay can't be expected." Xu Jing shook his head: "otherwise, we'll forget it. Anyway, we haven't suffered any losses. We'd better focus on the rebellious Lu Lu Xiu?"

He looked at Meng Huo. This is Meng Huo's work. It was Meng Huo who made the final decision.

This is undoubtedly a very difficult decision for Meng Huo. He is not reconciled to the failure of wine of eternal life, but it seems that there is no way to save it. It is too cold, and it has entered the cycle of cold.

"I have a suggestion." At this time, white goose suddenly said: "if you can't hope to replay it, it's better to declare that it won't be replayed in the next few years, how about it?"

Others looked at her in amazement. What was she saying? Didn't she give up completely?

"What do you mean?" But Meng Huo seems to know something.

"In my personal opinion, the treatment of wine of eternal life is not in line with its quality. The key is that the impact of suspension is too great." "But there is no way to change its quality. I believe there is still a chance for BD sales," said Bai Yan

"You mean there will be a lot of people buying BD?" he asked strangely

Bai Yan shook his head: "it's impossible. There are not many audiences who have watched this animation. In any case, if we only evaluate the success or failure of BD quantitatively," wine of eternal life "will fail."

When she said that, Alice's eyes suddenly lit up.

"I see!" She clapped her hands: "you mean to change BD's sales model and try to tap the potential of niche works - that is to increase BD's gold content and commemorative significance, right?"

Meng Huo also understood that the people present were not stupid. After careful consideration, others slowly understood Bai Yan's proposal. To put it bluntly, what she has to do is to improve the high-quality benefits of wine of eternal life, raise the price of BD and sell it as a high-quality product.

"It's a good idea, but can it come true?" Xu Jing is a little suspicious.

"I don't think it's a problem." Bai Yan nodded at once: "the greatest charm of wine of eternal life lies in its unprecedented narrative technique, which is hard to see in other animations. After watching it, people will enjoy it - I believe the audience will be willing to pay more for it."

"In that case, a show of hands." Alice laughed and raised her hand first: "I don't think it's a problem, too. According to director Bai's suggestion, if we don't replay wine of eternal life in the next few years, its value in the audience's heart will be greatly increased, and high priced BD can be sold."

Yoshiji Takashima also raised his hand immediately. His reason was simple: "if I were an audience, I would buy it." Lin Mingzhe thought about it, and finally raised his hand. Anyway, he had no other choice.

In the end, only Meng Huo and Xu Jing were left. Naturally, Meng Huo's choice didn't need to be said much, and Xu Jing could only agree with a wry smile after seeing such a consistent situation.

Next time, they determined the sales mode of BD, and different from usual, in order to make the most of the popularity of "wine of eternal life" before it disappeared, Phoenix decided not to wait and soon held a press conference.

The conference was unexpectedly hosted by Shen Jie, whose topic has not disappeared, so it attracted a lot of media as soon as it appeared.

"Shen Jie is so beautiful in her professional clothes..." "shoot it, tomorrow's newspaper will be very popular."

After wearing professional clothes, Shen Jie added a sense of solemnity that she had never seen before, which made the scene of the press conference feel like a Star chaser. Reporters took photos of Shen Jie crazily, but they were not interested in the theme of the press conference.

However, when Shen Jie announced that "wine of eternal life" would not be replayed in the next three years, and BD booking could start soon, many reporters were still surprised.

"The wine of eternal life will not be replayed?"“ No way. What happened“ How can BD pre-sale start so soon? "

When the reporters had a lot of discussion, Shen Jie announced the details of the BD booking of wine of eternal life, and this announcement made the press conference scene in an uproar, and everyone was stunned.Phoenix company only took half a day to confirm the details of BD booking. The way of booking is divided into telephone booking and online booking. It's not surprising that the price of BD - the lowest price is 700 Chinese dollars.

“700！ Are they crazy“ Lying trough, only 16 episodes of animation, and so unpopular, BD's lowest price is 700? "

Such a high price is unheard of. In the past, the price of Chinese animation BD was similar to that of TV series BD, with an animation price ranging from 100 to 300. This is the price that the world has been accustomed to. 4 or 500 are very rare works, as high as 700 works. That's really unheard of.

Moreover, 700 is the lowest price. In addition to the so-called "Chuhui treasure edition", there is a higher level of "Chuhui luxury treasure edition", with a price of 1000 Huaxia coins. The difference between the two versions lies in some signatures and stills, as well as trinkets and gifts.

A total of 70000 sets of the two versions are on sale, including 20000 sets of luxury version and 50000 sets of rare version. Reporters in mind a calculation, if these BD all sold out, it is 55 million!

"My God, Phoenix company wants to make more than 50 million from one BD sale!"“ This is much higher than the premiere right! " While calculating the figures, the reporters felt a chill in their hearts. The production cost of the wine of eternal life is far less than 10 million, and the license fee for the premiere is also less than 10 million. And they even want to sell BD to 50 million?

It's a fable, which makes many reporters wonder if Phoenix company is stupid. But then, Shen Jie said a word to dispel the reporters' suspicion, also let them know Phoenix company is not stupid, but in gambling.

"Our company will not only stop authorizing the broadcast of wine of eternal life in three years, but also will only sell two batches of BD in ten years... That is to say, if you miss the first BD, you may have to wait a few years before you see it again."

This is Shen Jie's original words. Reporters are all active minded people. After listening to these words, how can they not understand the wrong way of Phoenix company? They are obviously engaged in "boutique" or "rare marketing", telling others that if they miss "wine of eternal life", it will be difficult to get it again.

Not only do you need to wait a long time to see it on TV, but even BD is sold out and gone!

Such a crazy way of marketing makes people have to sigh that Phoenix company can really do it, but can these BD really sell out? The ordinary price of 70000 sets may not be a problem, but the price of 700 and 1000 BD, coupled with the unpopular animation works, how can the wine of eternal life sell?

"No way..."

After hearing this, Zhao Meng's first reaction is that it's impossible, "wine of eternal life" has been confirmed as a failed work. How can so many local tyrants collect its BD?

However, a few days later, on the first day when wine of eternal life officially accepted the reservation in Ho Xizhi's forum, the number of people who ordered BD broke through 60000, and the luxury version was robbed within an hour of opening.

At four o'clock in the morning the next day, all the 70000 sets of BD in wine of eternal life were reserved. When many people who were slower than others wanted to book, they lost the chance forever.

5500 Ten thousand sales, less than two days to complete - stunned not only the media and reporters, but also the countless fans of animation.

Is wine of eternal life so precious