Jefferson cassenberg is not really leaving DreamWorks, but is ready to split DreamWorks Animation Studio for better development.

DreamWorks' resources are really not enough, taking into account both films and animated films. It is also helpless to split the animation studio.

At present, DreamWorks Animation Studio is producing Shrek 2. The animation has just been half done, and the funds have been stretched.

Cassenberg meant to ask the company to continue to invest, but Steven Spielberg and David Geffen focused on the new project "escape from clone island" and did not pay attention to cassenberg's opinions.

"Escape from clone island" is expected to invest more than 120 million US dollars, which is almost the limit of DreamWorks capital flow, and there is no excess capital to be allocated to animated films.

Without funds, animation film production can not go on. Cassenberg has no choice but to make such a bad decision.

Split the animation studio and seek new investment. In the last century, DreamWorks Animation Studio was separated in 2004 and listed on NASDAQ in the same year, obtaining a large amount of development funds.

Since then, DreamWorks Animation Studio has been out of control. After the "Shrek monster" series, there are many fire series, such as master of dragon training, kung fu panda, Madagascar, crazy primitive man and so on.

In future generations, its development is better than DreamWorks, and its market value is twice as high as DreamWorks.

Jefferson cassenberg also became one of the few people who dared to challenge Disney in animated films.

Steven Spielberg and David Geffen don't hang up like Tracy. When they can see it, they don't know whether they will regret their decision in ten years.

The animation studio they abandoned finally surpassed the company they had been struggling to maintain. It can be said that they deliberately planted flowers and flowers and inadvertently planted willows.

Since he can foresee the development of DreamWorks Animation Studio, Tracy must have been ready for it.

He wanted to join DreamWorks and launched the "dream stealing plan". As mentioned earlier, first, for the huge resources and distribution channels of DreamWorks. DreamWorks is a very comprehensive company. All departments have been very mature. If you join it, you can save a lot of things.

Second, of course, it's for DreamWorks Animation Studio, which is a big gold earner, which is also the main purpose.

DreamWorks Animation Studio is comparable to Pixar Animation Studio and blue sky animation studio.

Although the latter two are very good at present, they are too poor in cost performance.

Compared with the current DreamWorks, they can be said to be cheap and heinous. Tracy didn't take a bite of this fat meat. It's outrageous.

Now, just when casenberg is in trouble, Tracy also happens to be a white knight. Casenberg doesn't need to use the listing routine to seek funds.

"Mr. kasenberg, this is Tracy Lee. Should we talk about it sometime?" Tracy called kasenberg immediately after seeing the news on the Internet.

He didn't know about the acquisition of DreamWorks for the first time, but couldn't wait to find casenberg, which shows how much he attached importance to the animation studio.

Kasenberg, who was opposite, was obviously stunned when he heard his self introduction, and then said with a smile: "I didn't expect you to find me so soon. Also, your team acquired the shares of DreamWorks, and you should get the news the fastest. First, congratulations on becoming one of us and the fourth major individual shareholder of DreamWorks."

In this acquisition, protein took more than 20% of the shares. It is not too much to call Tracy the fourth NPC shareholder of DreamWorks. However, I'm afraid this news will not be known soon.

Tracy's relationship with protein investment company, that is, the three giants of DreamWorks, know that others can't think of this relationship for the time being.

Tracy also happens to hide behind the scenes for the time being. In case of need in the future, he will not hesitate to stand up.

"Thank you, it's my pleasure." Tracy also smiled, which is really a happy thing.

The two exchanged greetings, and casenberg went straight to the point. When he saw Tracy, he seemed very anxious. He couldn't help joking, "young man, you're so anxious to send me money. I wonder if my studio is asking too low."

"Hehe, Mr. kasenberg, we had an oral agreement before..." Tracy was ashamed. It should not be so shameless that he wanted to increase the price temporarily in his hometown.

"Hahaha... Oral agreements have no legal effect..."

“.………”

Tracy was silent and thought about the gains and losses of his interests. He didn't think of how to answer him. He just heard cassenberg smile and say, "well, I'm not kidding you. Let's get down to business. Now my project" Shrek " I believe you know that with the accumulation of reputation of the previous film, this film is not difficult to succeed. It is very worth investing. "

"Well, I know that. Tell me how to cooperate, Mr. carsenberg."

"It's very simple. I'll split the animation studio and turn it into an independent company. If you want to cooperate with me, you need to invest at least $100 million. I'll give you some shares of the company, no more than 50% at most. You won't have more than 25% of the voting rights. If you agree to these conditions, we can talk about it in detail."

The shares shall not exceed 50% and the voting rights shall be lower. To put it bluntly, I just want him to be an unjust head who only takes dividends.

Can not control, do not participate in company management, and the voice is not high. Thinking of this, Tracy's smile gradually disappeared, and the other party's conditions were very harsh.

He really wants to control DreamWorks Animation Studio, even if he doesn't participate in the management of the company. However, the other side's bottom line is obviously that he will not take control.

This is also easy to understand. The animation studio is the painstaking work of casenberg. How can he let him out so easily.

Weighing the pros and cons, Tracy just sought benefits, and the other party's requirements were not unacceptable, so he replied in a deep voice: "I can agree with your requirements. But can you tell me about the agreement you reached with my godfather and Mr. Geffen? I don't think you will easily leave DreamWorks. What exchange did you make?"

There was a sudden silence across the street, but it wasn't long before casenberg's voice came.

"I have an agreement with them, which you will know sooner or later. But since you asked, I'll tell you in advance. I split the animation studio and made a share exchange with them in addition to giving you a lot of shares. Cash and equity exchange made the studio independent. Steven and David are also shareholders, but their shares are very small."