Chapter 1199

Before the Chinese team returned with honors, the Chinese Football Association set an agenda for the celebration in Beijing, but situ Yunbing didn't attend because he didn't give face.

Most of the main players in the team were not at the scene, and the celebration was of little significance.

But situ Yunbing did not prevent officials of the Chinese Football Association from celebrating.

The outside world will ridicule the officials of the Chinese Football Association, but in fact, apart from anything else, the Chinese Football Association has contributed a lot to helping situ Yunbing manage the National Youth Football League in different areas, from registration to the referee arrangement of the game, so that the event can be organized and carried out.

For this alone, situ Yunbing was grateful to them.

Situ Yunbing returned home to accompany his family. Before the FIFA match day in March, situ Yunbing had no plans to go out. His daily work was to review the player training and game reports of the assigned coach team.

With the Chinese team winning the Asian Cup, China set off a football frenzy, followed by sponsors to sponsor the Chinese team and invest in the National Youth League.

It is not up to situ Yunbing to worry about these things. Sigrid is six years old and now let Han Yang take charge of the overall situation. Situ Yunbing gave Han Yang 3% of the shares of the company established to build the stadium. It is hoped that he can be more motivated to do a good job in this career.

The work of excavating new players has never stopped, but the emerging good players need time to grow. Feng Kuoyang is mainly responsible for this part of the work, evaluates the players' abilities, and reports to situ Yunbing once a month. Then situ Yunbing decides whether to give strong support to the players, including paving the way to Europe for training and growth.

By March, situ Yunbing's life was very regular. During the day, he would spend time with his children and go to work after their children went to bed without delay. At night, he would accompany Sigrid for a walk and then tell situ Jin a bedtime story.

A phone call made situ Yunbing change his short-term plan.

"Boss, my club president hopes you can come to Germany. Now our club has encountered some difficulties."

Bai yuanfan took the initiative to call situ Yunbing. Unexpectedly, he was a lobbyist.

Now Bai yuanfan plays for Schalke 04 club in the Bundesliga, which firmly occupies the main position with his excellent performance from the first half to the middle of this season.

Situ Yunbing asked on the phone, "why didn't Tunis call me directly?"

"I don't know. He invited me to dinner last night and told me about it. He didn't tell me what the trouble was."

"Well, since he doesn't call me, I'll call him. You've done it. Don't worry about it. Do your own thing and don't be distracted."

"I will."

Situ Yunbing asked for a call from the old relationship in Hamburg to Schalke 04 chairman Tunis, and then called the other party directly.

Tunis was obviously nervous after receiving the call from situ Yunbing.

"I don't know if this will confuse you. Mr. situ, as we all know, you have a very excellent ability in managing the team. No, it should be said that you are a unique top ability. Now Schalke 04 has encountered business difficulties. I hope you can help me solve this problem."

Situ Yunbing used to have a relationship with Tunis when he was coaching in the Bundesliga, because the German Football Association will also hold some cocktail parties. Even if it is nominally just a coach dinner, the presidents of some clubs will also participate. After all, there are only 18 coaches in Manchuria, and the scene will be a little deserted.

Tunis has been in charge of Schalke 04 for many years. Situ Yunbing asked on the phone, "isn't there always a financial crisis in Schalke 04?"

Over the past 20 years, Dortmund was the typical example of poor management of the Bundesliga team, which was once reduced to the situation of bankruptcy. In fact, when Dortmund went bankrupt, their arch rival was also very difficult to operate in the Bundesliga!

Even the financial situation is worse than Dortmund!

But eventually Schalke 04 survived.

But the financial crisis always happens again and again every few years. It can be said that there are great problems in the operation of Schalke 04 from the root.

"This time the situation is worse than ever," Tunis said bitterly on the other end of the phone

Situ Yunbing thought about it and said, "well, do you think I'm going to Germany or you're coming to China?"

Tunis hesitated.

"If we go to China, it's easy for the media to make a big fuss about the problem, but if you come to us, it can be understood as an on-site investigation of Bai yuanfan."

"Well, I'll be there in three days. I'll contact you for an interview."

After hanging up, situ Yunbing chatted with Sigrid about this matter. Then the couple agreed and took this opportunity to take a walk in Germany.

Inform his coaching team to go to Germany together. Situ Yunbing acted with great vigour and arrived in Ruhr district, Germany on the third day after talking with Tunis.

Situ Yunbing's visit to Germany has attracted countless attention and reverie, especially Hamburg fans expect situ Yunbing to go home!

However, situ Yunbing appeared proudly in the stands of Schalke stadium, which was naturally interpreted by the German media as watching the war and investigating Bai yuanfan's performance.

Although Bai yuanfan performed well in the Asian Cup, he did not play a role in the Bundesliga. Schalke 04 had a bad record this season and had the risk of degradation. The team as a whole had problems, and it was not the problem of a player in a certain position.

Tunis watched the war with situ Yunbing in the box. What they talked about had nothing to do with the game, but the current financial situation of Schalke 04.

Schalke 04 now has a debt of more than 100 million euros. It is not only difficult for them to earn annual interest, but also need to tear down east walls to make up for west walls.

Situ Yunbing's advice to Tunis is to increase revenue and reduce expenditure. Finance is definitely the lifeblood of any modern football club!

When the financial collapse comes, a club will be directly sentenced to death!

It's better for a strong man to break his hand. When it's time to sell some realizable assets, he should be decisive. Don't try to turn the situation around when everything can't be cleaned up. At that time, the situation is over!

This may make Schalke 04 hide his power for many years, but look at Dortmund next door. Isn't that what he did?

They were Champions League champions less than ten years before bankruptcy!

Schalke 04 has no obsession, because the current situation of the club, it is unrealistic to compete for the title and play better.

At the end, he said to situ Yunbing: "I read the financial report of the second half of last year and found that the business income from the jerseys has increased compared with the past. I specially asked the people of Umbro, who gave me the details of jerseys sales. I found that Bai yuanfan has created considerable jerseys sales and income for Umbro, We have always attached great importance to the Chinese market, but we have been worried about how to really benefit from the Chinese market. "

Situ Yunbing smiled silently and said, "do you want to make Chinese money?"

Tunis looked a little embarrassed and said: "Umbro didn't expect us to sign Bai yuanfan when signing the shirt sponsorship agreement with us."

Situ Yunbing nodded and said, "I'll go back and think about it and see how I can help you."

The coaching team he brought will meet with Bai yuanfan and give him some targeted training improvement suggestions.

As for situ Yunbing, after Sigrid and the children slept at night, he had a video conversation with Han Yang alone in the living room of the hotel suite.

Han Yang woke up from his sleep, but seeing the video call sent by situ Yunbing, he immediately got up to wash his face and refresh himself, and then connected the phone.

After apologizing to him, situ Yunbing immediately told him about Tunis.

Han Yang frowned and said, "the club president is too unkind, isn't he? Want the Chinese market? He doesn't look at what Schalke 04 looks like now! "

Situ Yunbing smiled and said, "I can feel that he really wants to open the Chinese market to make more money to pay off the club's debts."

Han Yang has his own club. Of course, he knows the operating rules.

Han Yang shook his head and said, "it's not very optimistic. Just say the Jersey. How much can Yinbao give them? I don't think it's more than 20%!

UMBRO's development in China was dead that year. It re entered the Chinese market three years ago, but it still has no competitiveness!

It can be said that Umbro does not have the hardware conditions to open the Chinese market!

What to compete with Adidas and Nike's football peripheral products? "

After a moment of silence, situ Yunbing asked, "how many brand stores are there in China now?"

Han Yang seemed to think of something and said, "there are more than 600! Last year was the fastest growing year, because we built 20 stadiums. After the stadiums are up, we can open one store in the stadiums. In the city where the stadiums are located, it is guaranteed that there will be at least four stores. In addition, there will be at least two or three stores in the surrounding prefecture level cities and county-level cities. The whole network construction is very fast.

Brother, is your idea to use our sales network to cooperate with Umbro?

I'm afraid we'll just make wedding clothes for Umbro in the end. "

Situ Yunbing said lightly, "I have this idea, which is also the only feasible way. We will not have a comprehensive cooperative relationship with Umbro or other shirt manufacturers. We only sell the shirts of Chinese players. At the same time, we have the sponsorship of the national team's shirts, plus the sponsorship of the Chinese super team's shirts. Now we also have a shirt production line, China has the final say that we can talk directly with UMBRO. We are from the production to the sales side. We are helping them to re advertise the pricing power for capital in China. How to divide the price is our final rule. If they do not agree, let him never want to develop in China.

If it can be negotiated, I think our store sales can be more enriched and diversified. "

After hearing this, Han Yang fell into thinking. He needed to be more sober to weigh the pros and cons.