Chapter 1105

San Francisco, mountain view.

Simon, a-girl, c-girl and Neil Brantley, another co-founder of tincobail, are gathered at the corner workbench of a laboratory in tincobail headquarters.

This is the end of the day. Most of the employees have already left work. Simon and others continue to stay and come to try some new products in tincobail laboratory.

Leaning against the only leather chair beside the workbench, Simon is playing with a prototype tablet computer which is similar to 16 open and 2 cm thick. This is not the ipad-10, which will be released in the autumn this year, combining the ebook concept with the iPlayer and other functions of the music player. To be exact, it should be a follow-up series of iPad that will be launched in two or three years. The main difference is this one The camera can take pictures.

Girl a and Neil Brantley are standing on both sides of Simon, while girl c is sitting on the worktable opposite Simon, occasionally with her slim legs hanging down, touching and "interacting" with Simon.

With his head askew, he took a picture with his boss lovingly. Claire said, "boss, don't we really need to provide some experimental equipment that is still under development, such as this iPad?"

The experimental products being researched and developed by powerful large electronics giants are often several generations ahead of the products on sale. Every generation of new products on the market may not be the ultimate technology of a company, so consumers often complain about manufacturers squeezing toothpaste and so on, which is absolutely not unjust.

For the ghost record, the device Lin Yibin used was the one girl a was going to launch at the spring press conference this month. She nodded, took out a folder from her satchel and handed it over.

Simon took it, turned it over, found one of the pages in the folder, and said to girl C: "look at this. This is a wireless communication manufacturer named rim in Canada. However, until now rim is only a paging solution provider, and has not promoted its own terminal products. This article is also rim's praise for its" cleverness. " "Traditional paging is unidirectional. Rim puts forward the concept of bidirectional paging, which is a breakthrough. In addition, because of the current wireless network environment, rim's data packaging scheme can save traffic to a great extent, which is also a breakthrough. It may not be obvious that one or two pagers can save traffic resources by using this technology, but if there are 120 million or even 120 million pager products using the data packaging scheme, the resources saved will be very considerable. "

"Boss, what do you mean, we buy this company and do Well, even so, boss, you just said, "it's not appropriate to be a pager?"

Simon closed the folder, handed it to girl a again, and said, "just let you see, tincobail can focus on several products now, and I'm not sure if you can do it well."

Claire immediately complained: "boss, you just said we should try to break through?"

Simon felt the soft body of girl c writhing and shaking in his arms, quickly surrendered, and said with a smile: "OK, OK, let me talk about my ideas, rim technology, the advantage of pager is not obvious, but you can try to make a business mobile phone that can send and receive e-mail at any time."

So Simon motioned to the side, and Neil Brantley, who had been listening attentively, quickly handed the pen and paper not far away.

Simon picked up his pen and quickly began to describe the style of BlackBerry in his memory: "that's about it. This business phone should have a large screen for e-mail reading, and a full keyboard for e-mail writing and sending. With the development of this mobile phone, we can build our own server to provide business users with e-mail receiving and checking anytime and anywhere, and even integrate igrit's ICQ instant messaging software to realize online chat. "

After hearing this, Claire didn't feel like a flash: "boss, is that ok?"

Simon said with a smile: "first of all, the technology, rim's patent, can easily be extended to online e-mail. In addition, unlike pagers, the advantages of data packaging can be more obvious on this mobile phone. In addition, there must be a price that users can accept. Finally, marketing. At the beginning, we can't deny that the marketing elements accounted for a large proportion of the success of ICAM and iPlayer. "

Once upon a time, BlackBerry's success was due to a lot of accidental factors.

During the terrorist attacks of September 11, 2001, the demand for wireless communication in a short period of time increased greatly, which led to data congestion. As a result, Vice President Cheney's BlackBerry came into the limelight, because BlackBerry's server is independent and can maintain communication smoothly. Then, the BlackBerry, which has been launched for two years, got attention.

After 9 / 11, blackberry quickly gained 1 million users, and then showed a geometric explosion. At the peak of 2008, blackberry had 80 million users in the world, and its market value once exceeded $80 billion.

Then, Apple was born, and blackberry declined rapidly.

This is not to say that BlackBerry is not good enough. It's just that one era has its limitations. BlackBerry is only suitable for 2G and 3G era, and apple is just right in the future.