Chapter 705

Simon has long arranged that the operation of this mid-term election enjoys a high priority within the westero system, and he has previously asked the heads of various companies to cooperate.

Paul Spitz and Simon talked about Amazon's trade union issue today, probably because there was a problem in communication with Alice, so Simon had to come forward in person. Simon also knows that his former housekeeper has a strong and stubborn personality, and that within the westero system, he is probably the only one who can suppress her.

On the trade union side, Simon's attitude will not change in any way.

However, there are priorities. If we can't further increase our influence in Washington through this mid-term election, the growing westero system will only be more targeted and hindered.

He promised Paul Spitz that he would talk to Alice in person. Simon had lunch with each other and took a helicopter to Greenwich, Connecticut, on the banks of the Hudson River.

There are two meetings this afternoon.

B Girl created a financial information company that has changed its name from alpha to aliya, and confirmed that it will officially release alias software on October 3.

Before that, the trial scope of alias has been expanding.

In the face of this fierce successor backed by the westero system, Michael bronberg's Bloomberg finally stopped being silent. Half a month ago, it formally filed a lawsuit with the Southern District Court of New York, demanding to ban the dissemination and sale of the software on the ground that alias infringed a number of patents on the terminal.

In addition, it also complained to the securities and Exchange Commission (SEC) that there are a number of settings that violate the securities and exchange regulations in the storage of customer information in alias. These loopholes are easy to be used for untraceable insider trading. Therefore, it also requires the SEC to intervene and restrict the use of alias software in the financial industry.

Business competition never makes sense.

Entering the business world, if a person feels that he can succeed simply by relying on hard work and integrity, he will only be able to draw water from a basket.

In particular, the core of modern business competition is deception. As long as we can suppress our competitors, economy, law, politics All kinds of means, as long as they can be used, must be used.

In the end, the king was defeated.

Simon remembers that the American government's collapse of French industrial giant Alston is the most typical case of modern business war.

The appearance of this incident seems to be that the US government is cracking down on French enterprises, and the core is GE's all-round attack on Alstom. Because of the deep-rooted influence of American industrial giants in Washington, the US government is just a pawn.

Before the scandal was exposed, all the large Internet companies that seemed to have led the world's technological trends were industry models. After the scandal was exposed, they probably felt a little ironic and could only quietly take away their high sounding enterprise maxims such as "don't be evil".

And Facebook.

The public rumor is that Zuckerberg intended to develop Facebook in order to collect information about school beauties when he was studying at Harvard. In fact, the idea of Facebook was completely stolen by Xiaozha from several other students. The students came up with the idea of developing Facebook. They heard that Xiaozha's technology was good, so they pulled in to work together. After understanding the general idea of the project, Xiaozha directly separated himself from working alone and started to work together It's Facebook.

Litigation over the dispute continued until Facebook went public.

At the beginning, it got a big benefit. Later, Facebook directly set up a "early bird system". The core of this seemingly inspirational system is not to find good ideas from other companies, but to copy them directly.

Michael Blumberg is a typical Jewish businessman who lives a simple life and is keen on charity.

Others are not investigated.

At least, this is a very "qualified" businessman.

Then there's the alias software.

In fact, the lawsuit of Peng Bo is not groundless and aimless.

As a latecomer, it's impossible for aliya to bypass the very successful news agency in recent years.

In fact, it didn't get around.

Prior to the development of alias, aliya's team conducted a very detailed research and Analysis on the terminal, in which some non-compliance means were used.

After ten years of development, there are hundreds of functions, large and small. However, in practice, only less than one tenth of the functions are called frequently. This fairly core confidential data is the basis of aliya's development of alias.

How to get the data is not enough.

However, in order to avoid the potential legal risks, the software development process of alias has also made quite sufficient preparations. First of all, in the most basic software program development, alias uses a completely different design language from the terminal, and other software such as software interface, analysis model, etc. are also distinguished from the terminal as far as possible. The alias team even set up a special design language A new set of professional terms, in order to show their pioneering.Now, since the confrontation begins, the two sides need to compete in all aspects of comprehensive strength.

If it is other similar start-ups with shallow foundation, they are basically very difficult to bear the lawsuit bombing and other encirclement of the company, and they are likely to go bankrupt or be annexed by the company.

This is part of the reason why, ten years after its establishment, the company has become more and more successful, but no competitor of its kind has emerged.

After ten years of good luck, Michael Blumberg had a hard time.

Very hard one.

If you want to use the usual litigation bombing again, aliya, backed by the westero system, is able to compete with or even surpass it in terms of legal resources and financial support.

If you want to use political means, the outcome is even more unpredictable.

Of course, there is also the most direct commercial confrontation.

In fact, it's not impossible for the company to strangle Arya in the early stage of development. It's a good feasibility to launch a simplified version of low-cost Peng Bo terminal as soon as possible and quickly occupy the low-end market.

However, seemingly simple, it is even more difficult to implement.

Dow Jones and other established financial information companies are clearly aware of the threat of the company in recent years. The key to why they fail to launch the same type of products is that they are constrained by the already mature core business model. Although the service model provided by these established financial information companies is not as advanced as that of the company, they also have a large user base and develop products similar to the terminal of the company Products are likely to affect the interests of their core business model.

Now, the company may not reach the peak in Simon's memory, but it has begun to be limited by its own business model.

Diving at the low end seems to be a very feasible idea. If you don't pay attention to it, it may lead to the collapse of the whole Peng Bo news agency.

The reason is simple.

At the present stage, the fee of the terminal is as high as $15000 per year, and alias directly sets the annual fee at $1500, which is one tenth of that of the terminal.

The more and more complex and diverse functions of the terminal are redundant for most customers. If the cheap version is launched, it is necessary to get close to the one tenth of the functions that are often used. Once the user finds that the cheap version with only one tenth of the purchase price is barely enough to use, he will replace the professional $15000 version A cheap $1500 version is a devastating disaster for the company.

Therefore, the idea that seems feasible is actually the least feasible.

In contrast, aliya, which operates at relatively low operating costs, can continue to rush to high-end customers through continuous accumulation.

Aliya at this stage of the product layout has shown this ambition.

In addition to a relatively wide range of ordinary users, aliya has begun to provide alias software to the grassroots employees of major Wall Street giants.

Everyone knows that the grassroots of an enterprise will inevitably penetrate into the top of a company's pyramid step by step in the future.

When these grass-roots employees gradually grow into management, they have been used to the software ecology of alias. After several years of growth, this software is perfect enough. In the future, even if they can afford it, those Wall Street elites will only habitually continue to use alias instead of spending extra time and energy to adapt to another unfamiliar financial information terminal.

On the whole, Simon will not take the lawsuit of Peng Bo lightly, otherwise he will not spare a few hours to attend the internal meeting of aliya this afternoon. However, he is not particularly worried. As long as he deals with it properly, it will be nothing more than a protracted lawsuit.

Like apple and Samsung.

After several years of litigation, even if it really loses, some infringing patents can't be used, and alias must have developed an alternative.

Other investigations, such as those by the SEC, are nothing more than a case in point.

Greenwich, Arya headquarters.

At the end of the meeting on how to deal with the difficulties of the company, Simon didn't let the public break up immediately. Instead, he put forward an idea he had recently come up with: "we should all see that it is impossible for the company to dive into the low end to compete with us, so we can only use unconventional means of competition. However, have you ever thought about whether you can really successfully attack the high end in the future?"

When people in the meeting room heard Simon's question and looked at each other for a few minutes, girl B first said, "Simon, actually, I don't think so far. The key now is to do well the things in front of us. I remember you reminded me that you should, um, step by step."

Simon nodded with a smile, but said: "however, while we are all here today, we might as well discuss it."

Initially also thought, even if the final impact can not be high-end, as long as firmly hold the low-end market, aliya's future scale will not be much worse than that of the Peng Bo.. Just like in the memory of China's Wande and tonghuashun companies, some of them stick to institutional customers, while others face the general public. They compete with each other, but each of them is very nourishing.It's just that if we can't beat the news agency, there will be some regrets.

Since Simon said that, people expressed their opinions one after another, and occasionally some good ideas came out.

After listening patiently for half an hour, Simon said again, "everyone's ideas are very good. Now let's talk about my ideas. In my opinion, the ecological model of the company is similar to Apple's Macintosh system. The advantage is that it has its own system, which is quite perfect, and the disadvantage is also very obvious. This is a very closed ecosystem. To be frank, alias is an imitator of the Pember terminal, just as Microsoft's windows system comes from Apple's Macintosh. "

As Microsoft continues to erode the market, Apple's recent decline has been very obvious.

The whole new technology field is enjoying the dividend brought by the rise of the Internet industry. As a pioneer of the new technology industry, apple is suffering from the dilemma of declining market share. Even this year, there will be a serious loss that has never been seen for many years, and the trend of declining is almost irreversible.

Simon compared Microsoft and apple to aliya and Bloomberg. While everyone in the conference room was slightly excited, there were also some people who expressed their understanding.

"Simon, do you mean we should choose 'open'

Simon nodded and said: "the terminal is trying to take on all the functions that users need. It is not willing to cooperate with other companies. Naturally, the price of its own products will remain high because of the high development and operation costs. Aliya doesn't have to imitate that at all. Although it will be officially released next month, this software has made a very good start. Overall imitation has no future. Next, you must try to find your own way

Speaking of this, Simon pause a little, give you time to digest, and then continue: "my opinion is that you can refer to Microsoft's rise idea, take the alias platform as the core, and attract other partners to develop other relatively small and remote functions for this platform. Users don't need to bear the expensive cost like the Pember terminal, they just need to schedule when there is a demand Quantitative purchase of services. By doing so, alias can improve its functions to the greatest extent, save money and time costs as much as possible, and even pass on a lot of legal risks. "

An aliya executive in the conference room waited for Simon to finish and asked, "but, Mr. westerlow, what if we do this, and if we do it, what if we do it? Their market appeal is much stronger than ours. "

Simon said: "the business model has never been easy to follow. The functions and services of the terminal have already been very perfect. In addition, its closed ecosystem has been formed, so it is impossible to change it rashly. Alias is just a newborn, very malleable. Moreover, because of its low-cost advantage, alias must have a very large user base, which provides enough user base for those companies that rely on the alias platform. The price of the terminal is too expensive, which will inevitably limit the market capacity. The sales volume of up to several hundred thousand units, and most of the profits are taken away by the company itself, so it is impossible to leave too much living space for the partners. The reason why Apple is losing in front of Microsoft now is not because its system is not good enough. The key lies in the relative openness of Microsoft, which ensures that many companies are very willing to develop software for Windows platform. Then, the sharp decline in Apple's sales and market share will only further promote this trend. "

As everyone nodded, another executive asked, "so how do we get revenue from these dependent companies?"

Simon looked at each other with a smile. In the previous introduction, he knew that he was a very excellent software engineer, who could be called a genius, but he was not very good at business operation and human sophistication.

Not paying attention to the other side of the B girl's small gesture of covering her face, Simon patiently explained: "it's very simple. They provide services on our platform, and of course they have to pay us a commission. Well, after the meeting, you can get to know the software mall of igrit portal. "