Chapter 562

With the end of the Independence Day holiday and the opening of a new box office week on July 9, North American Theaters are still three new films.

Paramount's fantasy comedy the pointy alien is starred by Dan mccloyd, the former ghost Buster actor, with a total of 2117 screens.

Justin the poet, produced by Columbia Pictures, is an all black feature film. It is directed by John Singleton, the black director who won the Oscar nomination for best director for "block boy" last year, and starred by Michael Jackson's sister Jane Jackson. The story tells of Justin, the hairdresser starring Jane Jackson, after her boyfriend was killed by revenge Trying to get out of the underestimation and start a new life, the film started with 1365 screens.

Fox's "kid with golden arms" is a family comedy about fantasy baseball. It tells the story of a little boy who gets the magic power by accident and becomes a baseball master. The number of screens in the first week is 1460.

Up to now, this year's heavyweight films have been basically registered in theaters.

Including the three new films of this week, in the second half of the summer season, except for the pelican assassination order, which danielis cooperates with Warner Bros. next week, other projects don't have a deep impression in Simon's memory, and the possibility of a box office black horse is very small.

In fact, it also means that films released before July 9, as long as their reputation and popularity are good enough, will be able to make a very beautiful box office curve in the following days of the summer season.

However, according to statistics, there are only three films that have been confirmed or are expected to enter the 100 million yuan box office club in this summer season, namely "Superman", "sleepless in Seattle" and "sugar trap".

"Superman" for other Hollywood Studios is an alternative that can only be envied and envied, while "sleepless in Seattle" and "sugar trap" are normal.

Of course, all of the three billion dollar movies are produced by danielis entertainment. Even if two of them are cooperative projects, Simon westero's precise vision of investing in movies still makes many people feel complicated.

In fact, there are a lot of projects that this summer camp is trying to impact the 100 million yuan box office club.

Columbia's "made in America", Warner Brothers's "made in America", Disney's "Super Mario Brothers", Paramount's "the values of the Adams family", Columbia's "phantom hero", Columbia's "the danger of the honeymoon", fox's "the rising sun", the seven films are either blockbusters with big investment and big production, or blockbusters with big money Super game IP is either a sequel to the previous blockbuster films or a comedy star whose previous work has achieved super high box office. It can be said that whether it's project investment, main creative lineup or publicity scale, it's all aimed at breaking the box office of 100 million in North America.

It's just that the results are not satisfactory.

In fact, the endings of "made in America" by UBI Goldberg and "the rising sun" by Fox are quite good. Although there is no hope of breaking through 100 million yuan, the relatively considerable box office can make the studio reap good profits. Projects such as Disney's Super Mario Brothers or Columbia Pictures' phantom hero, because of their huge production and budget, have brought nothing to the film companies.

In the final analysis, film investment is a risky gamble.

Simon, the cheater, can catch a good hand in advance, and other players can only take chances. This summer season, other Hollywood studios are obviously not very lucky.

In a market with limited capacity, danielis Entertainment's good cards will inevitably suppress other players because of the ups and downs.

If there is no such thing as Superman, other studios may be able to pick generals from the dwarfs even if their cards are not good enough. Projects such as Jue Ling Xiong Feng may even break the box office in North America by more than 100 million yuan. The reality is that under the impact of the phenomenal "Superman", the box office of many films is much lower than that in history.

The most typical is Jueling Xiongfeng.

In the original time and space, the box office of "Jueling Xiongfeng" in North America, which cost 70 million US dollars, exceeded 80 million US dollars, and the global revenue was 250 million, which basically recovered the production cost and made a small profit.

This time, under the attack of Superman, as of July 8, the cumulative box office of Jueling Xiongfeng was only $66.39 million. From July 2 to July 8, the weekly box office volume of Jueling Xiongfeng was only $1.59 million. It is estimated that even the threshold of $70 million will be hard to cover before the next release.

And it's just America.

Superman's suppression of other Hollywood films in overseas markets is even more obvious.

Even if several important ticket stores such as France and Germany haven't been released yet, in the past month, Superman's cumulative box office in many overseas countries, such as Britain, Japan, Spain, Italy, Australia and so on, which are basically synchronized, has rapidly broken through the $300 million mark.

The capacity of overseas markets is also limited.

Superman alone has acquired more than 300 million US dollars at the box office, which has been boosted by DC blockbusters created by danielis entertainment. New blockbusters such as Stallone and Schwarzenegger, which were originally very popular in overseas markets, will inevitably be left out in the cold.This time, the overseas box office of "Jueling Xiongfeng" starred by Stallone is less than 50 million US dollars by the beginning of July, and it is expected that it will only barely break through 100 million US dollars after the release is fully launched. As a result, the box office of Jueling Xiongfeng is about 70 million in North America and 100 million overseas. It is estimated that the total global box office is only 170 million US dollars.

According to convention, the global box office of a film needs to reach about three times of the production budget to make ends meet.

Obviously, the total box office of the movie is expected to reach 170 million US dollars, which can't make Columbia Pictures recover 70 million US dollars of production budget and the same expensive publicity investment. The producers can only rely on video and other channels to slowly recover the huge investment in the early stage.

As for "Super Mario Brothers", "phantom hero" and other projects, the outcome is even worse.

In the past two years, hard man action blockbusters dominated by Arnold Schwarzenegger, Sylvester Stallone and Bruce Willis have lost in succession, which makes Hollywood more and more aware of the obvious trend that this type of film is gradually being eliminated by the market.

What's more, DC movie universe and Jurassic Park are the future of Hollywood. A DC movie, the universe project or Jurassic Park, will bring enough profits to match the profits of other studios for a whole year.

Considering the market demand, many technology companies have begun to set foot in the field of film special effects software, but compared with Denise special effects, there is a big gap.

It can be said that in the next few years, if Hollywood wants to produce special effects blockbusters, it can basically only cooperate with Denise special effects.

In recent years, Denise special effects has been keeping the attitude of foreign cooperation, but other film companies will not be naive enough to think that Simon will really completely open their technology to them. Once there is enough to threaten danilisi entertainment project, it is almost inevitable to be suppressed.

Moreover, the scale of Denise's special effects at the present stage, even including the rapidly developing Australian special effects branch, is only enough to meet the needs of Denise's entertainment itself and the cooperation projects with other studios. If other studios want to obtain the full support of Denise's special effects, they don't even need to look for excuses, because they can't do it at all.

For special effects movies, we can only catch up a little bit.

At this stage, we still need to consider the current situation.

Fox has been struggling with Arnold Schwarzenegger's new film recently.

This is a Remake Project Based on the French film "complete woman", called "true lies", which tells the story of a federal agent who has to hide his identity from his family for professional reasons.

Fox signed a deal with Schwarzenegger and James Cameron in early March, when phantom hero was still in its later stage. Arnold got the equivalent of $15 million this time.

It's actually a strategy of many stars to sign an appointment with the studio before a movie is released.

Film about in hand, even if encounter project failure, there will be a chance to turn over.

After all, Hollywood movies are more likely to fail than they are likely to sell at the box office. Meyers had hoped to rely on the new film to prove his box office appeal, so as to gain more initiative in the negotiation with danilisi Entertainment's "fight smart 3".

As a result, the box office of dangerous honeymoon, which invested 20 million US dollars, only received 5.36 million US dollars in the first week. Columbia Pictures provided as many as 1731 screens for the comedy. As a result, the number of theaters of the film was less than 3000 US dollars, which was the fate of two weeks. The total box office of the project in North America was also very difficult to exceed 10 million.

With a total investment of more than US $30 million in production and publicity, and less than US $10 million in box office, Columbia's management is almost in tears.

After the success of rematch 2, Mike Meyers deliberately delayed signing a third contract in order to get a higher reward. As a result, the failure of "dangerous honeymoon" made the comedian fly in the face.

Arnold Schwarzenegger is much smarter in this respect.

Or, mainly because of Schwarzenegger's $15 million pay, there is not much room to sell.

The new project contract after phantom hero was settled ahead of time, and it is a pay or play contract in which the movie needs to pay the full price regardless of whether it starts or not. It can be said that fox is firmly in Diaoyutai, which makes fox extremely uncomfortable.

The successive box office failures of the summer season's Jueling heroes and phantom heroes made fox regret signing this big production film with Schwarzenegger, whose initial budget cost is as high as $70 million. You know, the film director James Cameron is famous for overspending. Fox is almost sure that $70 million is not enough for Cameron.

Because Rupert Murdoch, the boss behind the scenes of fox, focuses more on the expansion of the TV network, and is not very interested in high-risk and low return film investment. The series of "kid in charge" which was a box office hit in the original time and space has also been robbed by danielis entertainment. In recent years, fox film has only been lukewarm.This time, if true lies, which is conservatively estimated to cost US $70 million, fails, Joe Ross, the president of fox pictures, can be sure that he will have to get out of business.

If the project is cancelled, including the investment in the preparatory process and Schwarzenegger's $15 million contract, fox's direct loss will exceed $20 million, which is certainly not good.

The best way is undoubtedly to find partners.

The projects in the hands of Hollywood first-line stars are basically the focus of the top management of major studios.

Simon is no stranger to true lies, and Denise entertainment didn't have the chance to sign the film at first.

However, considering the budget of "true lies" in my memory is more than 100 million US dollars, even though it is a box office hit, its cost performance is really low.

What's more, Simon's nostalgia for Jamie Lee Curtis, the heroine of the original true lie, is overwhelming. Curtis is not ugly, but for some reason, Simon always thinks that the other party is a man. Therefore, the erotic dance in "true lies" that made many young people who first came into contact with Hollywood blockbusters feel hot and sad is really hot in Simon's eyes, so he chose pass without turning over the script.

It's no secret that Columbia Pictures tried to work with Denise entertainment on the phantom hero project last year.

Like the success of Superman and other projects, the tragic failure of phantom hero has become another evidence of Simon's outstanding vision in film investment.

This time, when fox tried to find a partner to share the risk of "true lies", the news that Simon had also dropped the project by pass spread again unconsciously.

Westero rejected phantom hero, a project that cost Columbia Pictures a bloody nose.

Now, westero has rejected true lies. What kind of movie can it be?

Joe Roth, the president of fox pictures, made a circle of contacts, and even overseas capitals like to be big wrongdoers, such as Carlock and Constantine, but they ran into a wall one after another.

I had to turn back to Denise entertainment.

Knowing that the studio was caught in a dilemma by true lies, Rupert Murdoch personally made several phone calls to Simon. News Corporation can't afford the loss of $70 million investment either. If Columbia Pictures makes a big fall on phantom hero, fox pictures will break its bones.

Simon is not interested in true lies, but he knows that the project is still profitable on the whole.

After a little manipulation, he finally reluctantly agreed to discuss the possibility of cooperation with Joe Roth.

"True lies" is expected to be scheduled for next summer. Two projects of Denise entertainment in next summer, "Batman: the rise of the Dark Knight" and "Forrest Gump", are enough to support the company's performance. There is no need to add another "true lies". However, after the 007 series was forced to shelve by Simon, MGM just lacked a blockbuster.

After making some fine adjustments to the script of true lies, Simon also put forward his own cooperation plan.

First of all, the project is a partnership between Fox and MGM, each of which is responsible for 50% of the investment.

Second, fox pictures is responsible for domestic and overseas distribution. However, the distribution commission ratio is only 8%,.

Third, Arnold Schwarzenegger's film pay must be reduced, and the two companies can only give $10 million. In addition, the budget of the project is 70 million US dollars. In case of overspending, director James Cameron's fixed remuneration will be cancelled, and only 10% of the net profit of the project will be shared.

If there is a net profit.

Finally!

The key point is that the heroine is decided by Simon himself.

In fact, except for the last point, Simon is just sitting on the floor to start the price of the other items.

The more demanding the requirements are, the greater the pressure will be on the creators like fox and Schwarzenegger.

As for the agreement that has been reached, if Schwarzenegger finally insists on refusing to give in, Simon thinks it's understandable.

The spirit of the contract should be observed.

Of course, if the project fails in the future, Schwarzenegger, who takes away $15 million of film remuneration but leaves huge losses to the producers, will not have a good time in Hollywood in the future. If you can take the initiative to reduce some of the pay, in the final analysis is to leave room for themselves.

If it's too easy to agree to cooperate, it's hard to say that fox or other Hollywood studios won't react.

Now, westero's demands are so harsh, and it's just MGM's cooperation with fox. Obviously, they don't have much confidence in this project.