Chapter 259

Name:Hollywood Hunter Author:Just Do
Nancy Brill rolled her eyes at Simon as arenz grinned again, and the three went to the next conference room.

After sitting down, Nancy turned the document to the end and showed it to Simon, saying: "according to the statistical results of the analysis team, in the rental and sales revenue of video tapes of blockbuster chain stores, the top 100 films on the North American box office list in the latest year only accounted for 37% of the total revenue, because the film makers have to draw a higher share from the popular new films, which brings great challenges Its share of gross profit is even lower, only 29%. "

Simon looked at the document in front of him and noticed that Angela arenz came to her, moved the folder towards her and asked Nancy, "what do you want to say?"

Nancy stretched out a slender index finger and drew down the key data, saying: "these data show that the 28 law that 20% of the popular films in the cinema market occupy 80% of the box office share is invalid in the video market. Even with the further expansion of blockbuster and the continuous enrichment of its content, the corresponding data will be reversed. The 20% films that can provide 80% of the box office revenue for the cinema will still bring 20% of the revenue to the video industry. "

Simon recalled carefully that there were some similar vague memories in his mind, so he looked up at Nancy and waited for her to continue.

Nancy continued: "the proportion of households in North America owning video recorders was only 2% in 1980, and now it is close to 70%. The industry predicts that more than 80% of households in North America will own video recorders in the next few years. In addition, the output value of the North American video industry is also increasing rapidly. Just three years ago, it surpassed the domestic box office. Last year, its revenue reached US $8.3 billion, almost double the box office revenue. Although the videotape market in North America will reach saturation in the next few years, its total revenue will be at least 2.5 times of the local box office. The potential of the global videotape market should be equal to that of North America. "

Simon listened to Nancy, nodded and asked, "so?"

"Therefore, I suggest that the company enrich Denise Entertainment's film library resources through acquisition. Because of the rapid rise of the video industry, many classic films are still full of commercial potential for home entertainment distribution. Just like Universal's alien et, which was released in 1982 and released in October last year, its global sales have exceeded 11 million boxes in only six months. In my opinion, Orion film is a very suitable acquisition target. It has hundreds of film and television works copyright, and the content quality is very high. By accumulating a number of excellent film and television resources and combining with blockbuster's retail channels, we can actively push these contents on a regular basis by planning marketing activities, just like Disney's constant replay of classic animations. "

Although the sales of "Lola Run" and "vulgar novel" still failed to stop the decline of Orion film industry, as Nancy said, the quality of film and television copyright held by this company is really high.

For more than ten years since its establishment, Orion has not only released a large number of box office awards such as Mozart's biography and field platoon, but also has the lessons of terminator, mechanical warfare police and Orion. If it wasn't for the stable income brought by last year's many blockbuster films and reality TV shows, Simon would have strictly limited Dan The expansion of neris entertainment.

What's more, Simon's strict financial control over danielis entertainment, his emphasis on marketing and his management of corporate culture are all trying to avoid repeating the mistakes of Orion and other companies.

In the conference room.

Simon also strongly agrees with Nancy's proposal to expand Denise's entertainment film library.

In the early 1980s, Hollywood studios didn't pay much attention to the resources of the film library. When Michael Eisner first took office in 1984, he valued the Disney film library at only $200 million.

However, with the rapid rise of the video industry, just a few years ago, the classic 1950 animation Cinderella was released. The sales volume of more than 7 million boxes brought Disney more than 200 million US dollars, and the value of Disney's film library also soared tenfold.

In the original time and space, because of the success of "sleepless in Seattle", the 1950s love film "Golden Jade alliance" repeatedly mentioned in the film also benefited unexpectedly, and sold 2 million videotapes beyond everyone's expectation, which was a windfall for film makers.

What's more, it's not just video tapes. These movies in the film library can continue to get rich returns through the channels of remake, remake, cable TV broadcast, etc.

It can be said that the film libraries held by Hollywood studios are actually precious gold mines.

Closing the previous document, Simon said, "I will seriously consider this matter, Nancy. In the future, some important data reports from the analysis company can be sent to my office. Now, take me to the movie database you've prepared. "

Nancy didn't go after Simon to push it this time, and she knew the current financial situation of Denise entertainment.

Although the company's cash flow is very abundant, it is not enough to buy Orion. The reason for this proposal is that she is convinced that Simon is making a lot of profits in the Japanese financial market, and that money should be enough.After talking about it, the three came to the third floor together.

This is where the film database team is located.

Nancy's film database is not a traditional paper database, but a computer electronic file.

"I assigned some high-efficiency students in Los Angeles to do the statistics of movie materials part-time, which can save a lot of costs," Nancy led them through the office area, and also visited the Sun workstation in the computer room on the third floor. When they came out of the computer room, Nancy could not help complaining to Simon: "according to your request, we used Oracle database software, and the result is satisfactory It's too bad. That Larry Ellison is just a big liar. Not only does the software always have bugs, but every time the technicians call to ask for solutions, he always quibbles that problems have been found and are being improved. I don't think he will know how bad the quality of his software is if we don't put forward our opinions. That guy also wants to get some orders for blockbuster database software. He's always harassing me recently. "

Simon didn't expect that his female executives could see through the "essence" of Larry Ellison so easily. He nodded happily and said, "however, sometimes cheaters are more likely to succeed than ordinary people."

Nancy and Simon walk side by side, smell speech slightly side up small face, is very disdainful to look at him, as if for his boss classification.

Angela arenz is on the other side, and it's very interesting to notice this subtle little interaction between the two.

Although having only one lunch with Simon, Angela arenz can still feel the indifference and alienation of her young boss, but he shows a kind of obvious connivance to Nancy.

Just like what happened to blockbuster.

Angela thinks that if she doesn't get acquiescence or authorization, she will not dare to interfere in the management of a subsidiary at will. She believes Simon is definitely not the kind of person who likes his senior executives to behave like this. However, Nancy quietly appointed herself as a senior operation consultant of blockbuster, but Simon just laughed it off.

When the three enter an office, Nancy calls a weekend employee to show you the details of the database.

Simon had previously provided Nancy with a memo based on IMDB's website model, but the movie database in front of him was quite different from IMDB in memory.

This set of database has only one purpose - practical.

Therefore, Simon did not mention any gags, comments, message boards and other functions in the memorandum. In the film materials, he only listed the story outline, film types, core creators, box office data, media ratings and other relevant data that can provide help for danielis analysis company.

In addition, although the database interactive window makes a graphical interface similar to the web browser in memory, the movie material is in full text mode, and there is no picture.

In addition to the basic film data, the technical team responsible for database creation also plans to develop a set of comprehensive analysis software combined with the feedback information regularly submitted by blockbuster terminal data management system.

All in all, Nancy Brill has no idea of copying an IMDB that can serve the public. Her purpose is very clear, which is to combine this series of resources to achieve the ultimate goal of improving the operation efficiency, reducing operating costs and strengthening the competitiveness of the company in her original report.

Compared with the convenience that websites can directly access data and analyze user behavior through the background in the era of big data, the method adopted by Daniels analysis company is still very primitive in Simon's view. However, this idea has surpassed the competitors of the same era too much.

Simon listened to Nancy's explanation about the sales promotion of Stephen King's horror film driven by the release of pet cemetery last month and the small case of blockbuster's timely response to the layout based on the feedback data from the terminal. He could not help but think of that movie again.

One of the biggest functions of danielis analysis company is to promote more refined film and television resource allocation, and achieve this at a reaction speed much faster than that of its peers.

It can be imagined that if "sleepless in Seattle" is released as scheduled in the next few years, and it will drive the sales of "Golden Jade alliance" videos.

When competitors in the same industry haven't responded, blockbuster can quickly complete the purchase and distribution of "jinyumeng" video tapes through the user demand feedback given by danielis analysis company.

At that time, blockbuster will definitely be able to win the largest part of the potential demand for 2 million boxes of "Golden Jade alliance" videos stimulated by "sleepless in Seattle".

Not only that, when consumers gradually find that blockbuster is always available, they can't help but wonder.

Oh, my God.

A simple Q & a program can make 250 million dollars, steal money?

In the new quarter, the contract gave way to 80 million, and the guy still seems to earn more than ABC.

Yeah.

US $170 million.

I can't help but fantasize.

If you have 170 million, how do you spend it?The idea turned to give up rationally, this life probably have no hope.

She has always been a rational person.

When she was brought up by her mother, she seldom had any unrealistic fantasies. He dropped out of school at the age of 16 and began to work to subsidize his family. Later, he became a model by accident and gained a good reputation. However, he has been haunted by the pressure of life accumulated from childhood to adulthood. At the age of 30, he found that his modeling career was completely unsustainable and tried to be an actor in a hurry.

Starting from the small theater in the community, I also signed up for the performance class, but I didn't get a small role in a TV play until two years ago.

It's getting better.

Still understand that age is their biggest disadvantage.

Last month, her first film, about baseball, was finally released. It was called major league. She plays a woman who has been abandoned by a playboy for several times or returns to the other party. She feels silly. When she meets such a guy in reality, she will never give him a second chance. She dares to pester herself, beat her first, and then call the police.

Yeah.

Seems to have met one.

This doesn't count.

The box office of "major league" is not bad. It's more than $30 million in one month.

He also successfully got a new audition.

It's disgusting.

After going through the world, it is clear that the various dark sides in these circles would not have reacted in this way. Maybe it's the experience last Friday night.

Well.

Hateful little man.

All kinds of wishful thinking, drink coffee, read a whole newspaper, the dessert in the end endure only a few mouthfuls.

As dusk came and she was about to leave after checking out, the pager in her bag rang.

Took out a look, the agent asked her to call back in the past, very urgent, so went to a coin booth.

Some kind of expectation came into being inexplicably.

The call came through and Simon westrow told her to go to an address at Beverly Hills at 8 p.m.

The voice of the agent was excited.

She herself, perhaps, was a little excited and a little resistant.

I'm not the kind of woman who comes on call.

However, for the sake of remembering himself, just go and have a look. Just, tonight definitely can't let him succeed, the man always don't cherish too easy to get things.

Hang up and look at the time. It's six fifty.

He hurried to his car.

I'd better go back to my residence and dress up first. It's, um, just for the sake of politeness. After all, I'm wearing clothes for the audition role in the afternoon, which is not good-looking.