Chapter 177

Simon heard Ronald Goldberg's question, felt Barry Diller's same inquisitive look and explained with a smile: "Ronald, before the movie started, I reminded you that the reputation of instinct may not be as good as last year's butterfly effect."

Ronald Goldberg, still worried, motioned to the crowd and said, "Simon, no one left early during the audition last year."

"The plot of this film is not as delicate as the butterfly effect. Its selling point is actually controversial," Simon said to Ronald Goldberg, noting that no one else came close and slightly lowered his voice I won

After many internal discussions on the publicity strategy of instinct, Simon's words did not bring much comfort to Ronald Goldberg: "of course, Simon, I'm just worried that we may not be able to control the direction of the media."

"If it's really screwed up, I can only say I'm sorry," Simon said, reluctantly to Goldberg's indecisive character. "Ronald, we all know that the film business is always full of risks."

Ronald Goldberg felt Simon's emotion more or less. He looked around and said, "OK, let's talk. I'll go and say hello to Garrett of variety, hoping to win more praise."

Simon watched Goldberg leave and asked Barry Diller, "Barry, has fox found a replacement for Ronald?"

Barry Diller nodded and said, "I'm going to make Joe Ross president. Rupert is satisfied with him. Simon, do you know Ross?"

"I've heard of it, but I haven't touched it."

Simon's mouth answered, and his heart said that it was Joe Ross.

In the original time and space, the president of fox during this period was Joe Ross. This famous producer, who started to work in the 1970s, made the greatest contribution when he took charge of fox, which was the discovery of the most popular comedy series in Hollywood history, the kid in charge.

Joe Ross, who has just turned 40 this year, now runs a production company with several partners. He has participated in the production of Tom Hanks' early blockbuster movie "Bachelor's party" and other films. He has a small reputation in the industry, but he is not the top one.

As a result, Joe Roth is not eligible to join the big seven Hollywood chair grabbing games. However, neither Rupert Murdoch, a Hollywood outsider, nor Barry Diller, a 46 year old who wants to strengthen control of fox, want to find another senior executive with deep experience in Hollywood like Ronald Goldberg to run the company.

Joe Roth has been in business for more than ten years. He has good experience in both production and company management, but at the same time he doesn't have a deep foundation in Hollywood. It's just right to hire him to be in charge of fox pictures.

"Next time I'll introduce you," Barry Diller said, adding, "Simon, after instinct, I still hope we can continue to work together. You have said before that you would like to cooperate with Fox TV network, but it seems that daenerys pictures does not have much interest in cooperating with us in several reality shows this time? "

Simon said quietly: "Barry, this is because Fox's offer is not ahead of other TV networks."

Although mark Hollington, the independent east coast writer who had publicly questioned Simon in the period of Lola Run, was not invited to participate in the audition, he jumped out again this time. He still published an article in the daily news, which is opposite to the New York Post, criticizing instinct's over description of sex and Simon's lack of social responsibility.

In the next few days, the media controversy that gradually began to clamor became more and more intense, and even developed to the degree of personal attack.

A film critic of the San Francisco Chronicle has published an open letter, questioning that Simon, who has produced two extremely uncomfortable films, vulgar novel and instinct, may have become insane again and should return to the mental hospital for treatment. In the open letter, the film critic also claimed that instinct should definitely belong to the category of NC-17, demanding MPAA Re rating instinct.

After the release of the open letter, many critics who criticized the film also voiced their voices again, calling on MPAA to re rate instinct.

Instinct was rated r by MPAA before the audition.

In fact, the rating committee of MPAA is in the hands of the seven major companies. They check and balance each other and occasionally use it to suppress the second and third tier film companies. Generally speaking, the film companies think that the rating of their films is too strict before they appeal, or re edit and submit the rating. There is no case that the films that have confirmed the rating have been re confirmed as more stringent rating.

There's a lot of noise in the media, but inside Hollywood, many people actually understand that the rating of instinct won't change unless it is interfered by completely one-sided public opinion pressure or other powerful factors. But if we want instinct to have a greater social impact, we have to wait for the film to be released.Obviously, once the film is released, the rating is even more irreversible.

Therefore, danilisi film and fox are not interfered by this controversy. Instead, they secretly add fuel to the flames, further increasing the controversy of instinct, so as to attract public attention. For this reason, fox deliberately suppressed the statement of MPAA rating committee's attempt to explain to the outside world.

On the other hand, in order to show that they don't lack a sense of social responsibility, Fox and danielis film also jointly issued a statement on the new Monday, urging cinemas showing "instinct" to carry out more stringent age screening to ensure that no teenagers who do not meet the viewing conditions enter the cinema.

Of course, will this arouse the curiosity of teenagers more? This is beyond the control of film companies. Who makes teenagers naturally rebellious.