Chapter 858： [Gathering of CEOs in the Home Appliance Industry]

Time enters August.

This afternoon, the heads of the leading companies in the domestic major appliance industry basically participated in an informal conference in the cloud invited by Luo Sheng. In addition to the three white goods giants, there were also bosses such as kitchen appliance leaders. Electric appliances, robot sweeping robot head company Roborock Technology, creative small household appliances high-quality company Xiaoxiong Electric, leading company in the field of integrated stove Zhejiang Meida, etc. were all invited.

Most of them are superior companies, with the smallest market value in the tens of billions of dollars. For example, the market value of companies such as Xiaoxiong Electric and Stone Technology is 20 to 30 billion, and the market value of large companies has reached a large scale of 300 to 400 billion. For example, the Big Three in white goods.

These invited companies have either achieved a monopoly or even multinational operation, or achieved a top-notch line, and they are all powerful players who have been fighting against each other.

At this moment, Luo Sheng is standing in front of the huge high-definition screen on the wall in his office. What is displayed above is the full map of the business technology empire he has built over the past ten years. The current three cores are Bluestar Technology. , Côte d’Azur and Shengfeng Capital, using this as the core to radiate outward and continuously expand the boundaries.

This layout was also presented to all attendees, who can see it through their panels.

The less rigorous counterpart is that content is king, channel is king, and capital is king. Anyone who possesses one of these elements can become the world's first-class giant, and Luo Sheng owns all three, and thus builds a A super large-scale ecosystem that recycles endlessly.

To ensure the liquidity of funds for this ecosystem with Shengfeng Capital as the core, cash flow is an indispensable element of any large company, and lack of sufficient liquidity will cause systemic risks.

With Bluestar technology as the core, this ecosystem has ensured the upper-level application and content cornerstones. The successful acquisition of Fox, the reorganization of Bluestar Pictures and the independence of Bluestar Films, made up for the shortcomings of the content sector, and ensured that the content will not be constrained by Hollywood. After being harvested, it is really painful to pay billions of dollars in film and television copyright fees every year.

With the Azure Coast as the core, this ecosystem ensures the stability of the underlying architecture and hardware ecology. The family bucket series products include Azure mobile phones, ieP tablets, AzureBook notebooks, mainframes, VBM virtual brains, plus extended Dabai robots, Azure Pure Electric cars, etc.

The three cores build a composite ecosystem with the widest radiation range, the most diverse species, and the most combative capabilities on the planet.

When many of the executives who attended the meeting saw the territory of the business empire created by Luo Sheng, they felt shocked and inexplicably frustrated. They found that they had achieved the top of the line, but with this huge business. A comparison of the empire territory is like a part of the above, not indispensable.

Zhejiang Meida is the leader in the field of integrated stoves in China, with a market value of only 10 billion yuan. Compared with the revenue of the Côte d'Azur last year, it can generate sales of US$2.7 billion a day on average.

In other words, the sales created in a little more than half a day can be worth the total market value of the entire Zhejiang Meida.

In this cloud conference, the participants are the heads of leading companies from all walks of life. Luo Sheng, who is in his thirties, is the youngest one in it, but all of them are no better than a core sector of the Riviera. , Let alone the territory of the entire business empire.

People are more maddening than people.

"The richer the species, the healthier the ecology. The development of science and technology has entered the era of homogenization. Before we can break through the cradle of the earth, the ceiling is almost here, and the era of stock competition is coming."

While talking, Luo Sheng returned to the office chair and sat down. The entire business map displayed on the giant screen on the wall was reduced to a small window. He watched the bosses on the screen and continued:

"In today's era, no matter how good a single product is, it will not help you stand out. The real competition has risen to the competition of the ecosystem. Products with the same performance and the same price must be a single product with ecological support. ."

The bosses present were envious, especially the Big Three of white goods, they were almost envious.

Not to mention the entire business empire ecosystem constructed by Luo Sheng, but the hardware ecosystem of the Riviera. The Riviera Family Bucket is what they dream of realizing in smart appliances.

Why are the products of the Côte d'Azur booming? In addition to being a technology manufacturer leading the trend with technology, the most important thing is to build an ecosystem.

At this point, AzureBook, a laptop released by the Blue Coast, directly hangs the link up and beats it is a textbook case, which is to enjoy the premium price of the Blue Coast family bucket ecology.

If you want to say how defying AzureBook is, in fact, it is just like that. The Côte d’Azur official admits that this is just a random supplement to the edge business, and it is not as disruptive and amazing as the previous flagships of Azure. In fact, it does not lead its peers in performance. It's a street, but it just hangs up and hammers colleagues.

Obviously, because AzureBook has the blessing of the azure coast family bucket ecology, products with an ecosystem are more user-sticky and more inseparable from users.

In turn, users can change a single product at any time. Such users are only your users temporarily rather than long-term users.

To put it bluntly, the cost of a user who wants to replace the family barrel product is too high.

Imagine a Côte d’Azur user whose mobile phone is Azure, notebook is AzureBook, tablet is iP, etc., all of which are tens of thousands of dollars smaller. If you want to change products from other ecosystems, such as the Android system, you can only change them together. The Côte d’Azur will not be compatible with the ecosystem of the arch-enemy Google, so the family will not be easily replaced if they are not particularly rich and mine.

Moreover, human beings are creatures with collecting addiction and obsessive-compulsive disorder. Their homes are all products of the Côte d’Azur Family Barrel. Suddenly a Google product pops up and it is uncomfortable. It feels like a traitor, and it feels like an "outsider." I really want to change it.

The most typical one is the laptop. Before AzureBook was released, some of the Azure Coast Family Bucket users mostly used Lianxiang laptops or Apple’s laptops, and the users did not feel any problems.

The issue of AzureBook listing is here. If you think about changes, you will become a scumbag. When users see that the laptop is not a family bucket on the Blue Coast, they can’t bear it. They feel that the family is untidy and all over the body. You don’t need to use AzureBook. .

As a result, some users decisively bought AzureBook to replenish their old laptop when they were worn out. Some users simply threw away the old laptop and bought a new AzureBook to replenish it. The whole family was in a neat row. It’s the same logo, which satisfies collection addiction and obsessive-compulsive disorder.

The peers were squeezed by AzureBook in this way, and lost in the ecosystem.

The three giants of white goods are envious, but envy is envy. Everyone knows the truth. Everyone wants to build a platform and build an ecosystem, but not everyone can do it.

The right time and place are indispensable, and the strong is always strong, and the wind has passed.

The ecosystem built by Luo Sheng is basically invincible, as long as it does not collapse, no one can shake it.

"Mr. Luo, you have invited all the leading companies in the home appliance industry this time. This is to'catch all of us'." A president who attended the meeting said half-jokingly, which caused everyone to laugh. For a while.

He smiled on the surface, but he was really nervous.

Everyone knows that the Côte d'Azur has fallen behind in the field of smart homes, but with the birth of the Dabai robot, the smart home ecology has once again ushered in uncertainty, and realized that the final leader has not yet settled.

Now all major appliance companies are very anxious and want to make their products intelligent as soon as possible to make smart appliances and realize ecologicalization. Everyone has an APP that wants to be a platform, such as the Big Three in white appliances.

Everyone knows how to be a platform, to be an ecology, and to engage in a family bucket. UU reading www.uukanshu. cm

Luo Sheng also smiled and said: "Mr. Li said and laughed. If I really want to catch it all at once, I have to divide and break. There is no reason to call the big guys together. Money cannot be made, and people's energy is limited. Believe it or not, I can say it first. The Côte d’Azur will definitely not reach out to the home appliance industry. Frankly speaking, the scale of the home appliance industry is trillions, but the traditional manufacturing industry does not make money, and we can’t be too busy with the projects that make money. Come."

The implication is that you think too much, and I look down on your insignificant profit.

The veterans who attended the meeting felt offended when they heard Luo Sheng's last sentence. There is nothing wrong with what I said before, but can't I take the last sentence back?

This is very angry. The key is that there is no way to refute it. The main business of the Côte d’Azur is a monopoly business with high profits and high premiums. Profits have exploded. Last year, profits alone exceeded 200 billion US dollars. The domestic appliance industry has increased the total market size.

Although the home appliance industry is also a high-tech industry, the bigger label is the low-end traditional physical manufacturing industry. If you really want to go back, the entire industry is transferred from the United States to Japan and South Korea and then from Japan and South Korea to the country, because it does not make money. Therefore, developed countries will transfer it to the industry, leaving a monopoly of high-end manufacturing.

The Cote d'Azur is also a monopoly-level high-end manufacturing industry. Everyone is an entity, but they are very different.

However, although Luo Sheng's words made everyone feel offended by him and there was no substantive promise, what he said made the bosses present feel relieved.

It doesn't matter if you are offended, as long as you don't extend Luo Sheng's claws to the home appliance industry, otherwise the life will be really impossible.

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