Chapter 736： [Take the high-end route]

meeting room.

Yao Jianhong is still speaking: “Our research information shows that since the second half of 2015, Amazon has opened access to third-party voice assistant Alexa and brought to it many third-party corporate customer partners, such as LG Group.”

Speaking of this, Yao Jianhong’s words changed: “However, from the market reports we have learned, LG Group, which vowed to fight Samsung in the field of smart homes, does not seem to intend to'put all eggs in one basket.' , We may also be able to fight for it, but this is a'two or five boys' and we cannot expect too much."

Luo Shengyan said concisely: "How to say?"

Everyone couldn't help but look at Yao Jianhong, who turned a few pages from his paper document, and then said:

"At this year's CES exhibition, LG Group exhibited for the first time announced its AI smart home sub-brand ThinQ. Among the first products under the sub-brand, all smart TVs, smart speakers and other products have been connected to Google Google Assistant voice assistant service only uses Amazon's Alexa technology in smart kitchen products such as InstaView refrigerators."

"However, it is worth mentioning that LG Group also launched a new smart robot brand CLOi for the first time at this year’s CES exhibition. All of the robot products under this brand use LG’s self-developed ThinQAI system. , And did not access the voice assistant services of Google or Amazon."

Another executive who attended the meeting also said: "It can be seen that the LG Group is not willing to use other people's technology. Sooner or later, it will come out and do it alone. It really is a ‘two or five boys’."

Actually, any big company with a little ambition is reluctant to use other people's technology. If you ask for it, you will be controlled by others. This is a truth that everyone understands.

However, with the rapid development of science and technology, sometimes the times will not be left waiting for you, and using other people's technology is also the second best choice.

Yao Jianhong flipped through a few pages of documents again. It was obvious that he had spent a lot of effort to understand the current status of the industry, rather than brainlessly, otherwise he would not be able to make the second place on the Côte d'Azur.

"Corresponding to LG Group, Samsung Group, which just released its own voice assistant Bixby last year, also announced at this year's CES exhibition that it will add this technology to its 2018 TVs and FamilyHub smart refrigerators."

Yao Jianhong looked at the contents of the document and looked around at the meeting with a smile: "The reason why I focused on this smart refrigerator that Samsung launched two years ago is mainly because of Samsung's own interesting point of view. "

Luo Sheng: "What point of view?"

Yao Jianhong simply explained: "Unlike companies such as Amazon, Apple, SAIFX or Google, although Samsung Group does not comment on the view that'smart speakers are the most suitable hub for managing various types of smart hardware,' they firmly believe that only Refrigerators are the appliances that people turn on most frequently in daily life, so it is believed that refrigerators are the most likely central product for smart homes."

"Samsung Group even gave FamilyHub refrigerator the highest management authority of its own smart home platform, so that it can control all smart home products in the house that support Samsung's Internet of Things technology."

Luo Sheng smiled and said: "This Korean thinks from a tricky perspective, but the Dabai robot that we will launch next year is the real hub-level product for smart homes. Whether it is a smart speaker or a refrigerator as the Koreans say, it is dead. It can move, and the Dabai robot can move everywhere, and our ultimate pursuit of this product is that it must be like a person in every respect except that it is not like an individual."

Yao Jianhong nodded and continued to add: "In addition, Google, which participated in the CES exhibition for the first time this year, is still worth mentioning. In addition to the cooperation with LG Group on home appliances, Google has further cooperated with Sony, Lianxiang and L. The "smart displays" developed by the three manufacturers will be equipped with Google's voice assistant service."

After speaking, Yao Jianhong further explained: "This so-called'smart display' is actually the same as the Google Home and Homemini designed by Google before, and it is just a smart speaker, but it has an additional display that can instantly display information related to voice commands. From the screen, it can be seen that Google, which has widened the gap in the sales of smart speakers, is trying to gain the upper hand in the future through differentiated products that optimize the experience."

In the current situation of the smart home industry, Yao Jianhong has basically deconstructed several major manufacturers in detail in the past twenty minutes. It can be seen that in the field of smart home, the blue coast seems "High Cold" didn't end in the game, but he knew the status quo of the industry well.

Luo Sheng leaned on the chief seat, leaned Erlang's legs, and said calmly with a smile: "The smart home industry, in this sprint race that may only last for a few years, these players from different fields are all in different races. There is a race to chase on the road, some specialize in real sense computing solutions, some specialize in core chip equipment, and others are dedicated to integrating these cutting-edge technologies into a system."

"Whether it is Google, Amazon or Samsung, everyone wants to be the first to win, and no one wants to lag behind... It's hard to say who will finally stand out in this smart home AI ecosystem battle. Of course, the premise is I did not enter the Côte d'Azur."

The last sentence caused Yao Jianhong and others who attended the meeting to laugh lowly. Not only Luo Sheng has great confidence in Dabai Robot, but also the company's internal management.

Although in terms of price, a big white robot can buy a bunch of Amazon Echo smart speakers, which means that sales will definitely be difficult to increase. It seems that this is not conducive to the ecological construction of smart homes.

After all, the basis of ecology is the scale of users.

The major technology giants are racing to deploy in the field of smart homes, and all of them have taken a fancy to the same thing-data.

In today's big data era, data is the most precious and the core competitiveness of a company, which can bring a steady stream of income.

Imagine that when a family uses the smart home products of a certain company, the data on the daily consumption of the family will be in the hands of the company, and it will also know what products the family likes to consume and what they prefer Food and other data information.

After knowing this information, there are N ways to make money for digital giants.

However, the value of data information is also divided into different levels. Some data is extremely rich, but it is worthless, and taking up resources is a waste of resources.

Some data, although few, have high value.

The Côte d'Azur has never thought about trying to monopolize more than 80% of the entire smart home field. It is completely unnecessary, as long as it monopolizes more than 80% of the industry's profits.

The positioning of Dabai Robot is the model of Azure mobile phones for smart consumer terminals, and it is positioned as a high-end, high-premium consumer product.

Obviously, after establishing its own positioning, the customer groups that Dabai Robot targets are those households with middle income and above. These customers have money and they have the financial resources to afford Dabai Robots, and their data is also of high value. The premium depends on how rich they are.

Poor people, even the data generated by UU Reading www.uukānshu.com is relatively worthless. For those who illegally sell data, the poor people’s data information is sold in a package of millions and tens of millions, and may buy tens of thousands and hundreds of thousands. For a dollar, a piece of data is worth less than a dime, or even a penny, while a piece of wealthy data may be worthless.

This is a very heart-warming and extremely realistic question.

Since the Côte d’Azur is late to enter the field of smart home industry, it is simply not to play with those people, go directly to the high-end route, and eat all the best customer groups. This requires real hard power and real core Technology, and this is precisely where the greatest competitiveness of the Côte d’Azur lies.

When the majority of profits are in a monopoly industry, the development speed of competitors is bound to be limited. R&D requires money. If there is not enough profit to obtain, there will not be enough R&D funds, and technology will not be able to keep up. This is a vicious circle.

On the contrary, for the Côte d'Azur, sufficient profits have been made. At that time, whether the price will be reduced will extend the tentacles to the low-end market, a ruthless blow to the competitors, and they will have the initiative.

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