Chapter 528: [After all, it ’s time to come]

The day passed and Azure-4 sold well in the domestic market. At this time in 2013, full-screen mobile phones are indeed very eye-catching in the eyes of consumers.

Although the product is very expensive, it has not affected the sales of Azure-4.

After three years, the Cote d'Azur returned with new products, interpreting the energy as the industry leader like the industry.

At the same time, overseas consumers are also looking forward to it. The user questionnaires conducted by some industry media make them aware of the strong appeal of Azure-4. 60% of consumers surveyed decided to replace their mobile phones. The goal is For Azure-4 mobile phones, 42% of consumers think the price is not cheap but acceptable, and 30% of consumers think it is too expensive, but think that they will choose to buy at this price.

Only 20% of the survey questionnaires should not be considered at all because the price is too high.

I have to say that the two companies, Luo Sheng, have reached an unprecedented level of popularity overseas. In fact, many ordinary Europeans and Americans have little knowledge of Asia.

But there are still.

For example, when some ordinary Europeans and Americans are asked what impression they have of Japan, most people think of the keyword Sony.

Nowadays, when asked about the impression of the country, in addition to Kung Fu, now everyone will think of azure coast smartphones, Blue Star Technology family buckets, etc.

This is actually the brand influence brought about by the successful global layout in the past ten years.

This year, the North American "Forbes" magazine released the 2013 list of the world's top 100 most valuable brands. The Côte d'Azur successfully pulled down Blue Star Technology, which has been ranked first for two consecutive years, and took the first place on its own.

The Côte d'Azur currently ranks first with a brand value of US $ 212.56 billion, while Bluestar currently ranks second with a brand value of US $ 175.57 billion, followed by Google (US $ 100.72 billion) and Coca-Cola (US $ 80.25 billion). ), IBM ($ 75.39 billion).

Luo Sheng's two companies can be called "two rides", and the company behind them was far removed from the position. In fact, when Bluestar Technology was not hit by North America, its brand value surged to 2013. $ 240 billion.

After all, the market value of Bluestar Technology once rushed to a height of 1.7 trillion US dollars, and the net profit reached an unprecedented 72 billion US dollars, and the current total market value has remained at the 1.3 trillion US dollar range. Although it has not reached the peak, it is also very high. terror.

And this year's Cote d'Azur is undoubtedly the most dazzling company in the world of science and technology.

……

The time has come to December, the global sale date of Azure-4 has entered the countdown, and overseas consumers have begun to wait.

But at this moment, a news made consumers all over the world unprepared, especially in North America, and even shocked countless people.

On Monday, December 9th, the Federal Ministry of Justice of North America announced that the operating authorizations of Bluestar Technology Group and Azure Coast Group in the United States pose a potential national security and enforcement risk to North America, and made recommendations to the North American Federal Commission to revoke and terminate Blue Star Technology North America's authorization to provide international Internet services and cooperation with local companies in the United States, revoked and terminated the authorization of the international communications and terminal business services provided by Azure Coast North America in the United States and cooperation with local companies.

As soon as this news came out, there was an uproar in the industry. Blue Star Technology's stock fell at the time, closing down by 9.8% on the day, and US $ 127.4 billion evaporated in an instant. At least one Intel (market value of US $ 123.1 billion) said that it would be gone ...

The beam of news spread to the eastern hemisphere, which was still in the night. The big A shareholders who studied the stock market in the middle of the night saw the bad news shivering, and all the major forums started to spray directly.

"Lao Mei Zhen Nima is shameless, but competition just comes this way?"

"Can't afford to play?"

"I was really happy and worried when I saw this news. I was happy because Archbishop Niu Bai, Lao Mei, who was forced by the company, was so shameless to play hooligans, and worried about how the company can withstand the blow of Lao Mei. ? "

"Yeah, Bluestar Technology and the Cote d'Azur are indeed cattle, but after all, it's a company. Midi is really shameless, but it's just a rogue."

"Bad news!"

"Old and beautiful, just toss about it. Wasn't the tossed stock disaster last year enough? Want another wave of panic selling?"

"Mi Di: Don't panic, we can print money frantically, anyway, we can pay globally."

"Now I realize that the azure coast and blue star technology are so strong!"

……

In the eastern hemisphere, the big A and the Hong Kong stocks opened in early trading and both jumped and opened lower. The market value of the Bluestar Technology Group plummeted, and the two major concept stocks of the Azure Coast and Bluestar Technology followed the plunge. Refers to becoming the hardest hit area.

The three major stock indexes and the Hang Seng Index are all green and have been dragged into the rhythm. The listed companies such as Bluestar Technology have plummeted by nearly 10 points, and the impact on Hong Kong stocks is also positively related. Either take off or take together Go to sea.

As for the big A, it is normal to come down and take a shower. After all, the external plunge follows the plunge, the external plunge rises slightly, and the external plunge falls slightly.

However, North America is not much better. Bluestar Technology Group was led by this bad news. Several semiconductor-related Silicon Valley technology giants also followed the plunge. IBM is the North American technology company most affected by this news, followed by Azure Coastal's North American supply chain partners collectively followed the dive.

Is a black Monday for technology stocks.

……

Science and Technology Complex Building.

"After all, I should come. I am not surprised at this news. You do n’t have to panic, just take it easy."

Luo Sheng sat comfortably in his private office, and at the same time was conducting a video conference with Bluestar Technology and the core executives of the Cote d'Azur.

The executives at the meeting saw the appearance of BOSS on the screen, as if this matter had nothing to do with him. How powerful is this heart, anyway, the management could not sleep when he heard the news in the middle of the night Feel it.

However, seeing BOSS is so calm, everyone has a backbone. Anyway, the sky collapsed and Luo Sheng was on it.

For a moment, Luo Sheng went on to say: "This thing looks serious. In fact, Lao Mei is not so calm. It shows that our layout over the years is effective. This is the embodiment of the ability to resist risks. This is the importance of making friends. This is the necessity of making some money but not earning it for others. You see the news announced by the North American Federal Department of Justice, but it is only a proposal, not a final ruling. This is more interesting. "

Zhang Bowen ’s voice came in the video: “Since Lao Mei gave us sloppy eyes, then we will play Tai Chi with them.”

Luo Sheng smiled and nodded: "That's right, the official business is right. What should I do with the response to the response. For Lao Yao, how long can the chip stock last?"

Despise the enemy strategically and pay attention to the enemy tactically.

Yao Jianhong: "The stock of the reserve can last about 15 months. Just a few nights ago, several large chip supply chain partners in North America connected with me to launch a remote video conference with me. Several new orders have been negotiated. They all supply our production capacity to us. , Provide us with chips, try to sell us as much as possible before the sanctions arrive, and finally we should be able to last about 20 months. "

It must be said that Lao Yao now admires Luo Sheng's vision. At that time, the management also felt that the company's such large-scale hoarding of inventory was not necessary. After all, the semiconductor industry was updated too quickly. Maybe one or two years later, the chips in your inventory It is a backward product.

But Luo Shengli stood out from the crowd and insisted on large-scale purchase reserves. The facts now happening undoubtedly proved his vision and precautionary layout at that time, otherwise he could not deal with it so calmly. UU reading

The development of the Cote d’ Azur in the past few years has achieved remarkable results in localization, but there is still a certain way to go before 100% localization. The entire semiconductor industry chain is not to say that achievements can be achieved in a short period of time, only a few mobile phones are integrated within Some chips must obtain solutions from North American supply chain partners.

Now that there is such a thing as moths, the international suppliers of the Côte d’ Azur are also anxious, especially the supply chain partners in North America, which are now desperately put into production to supply the Côte d’ Azur, and other partners ’ The production capacity is also cut off. Anyway, there will be opportunities for cooperation in the future. Let's queue up later.

And Luo Sheng's business may not have to be done in the future. Before North America has not issued an official ban document, they can sell as many as they can.

Not to mention North American suppliers, lifting up the company is now desperately accelerating the OEM production capacity, putting the orders of Apple and other companies first, and prioritizing the production capacity to the Cote d’ Azur. Now it is time equal to money. It is the last thing that partners have to hurry up to deliver before.

Now the major supply chain partners on the Cote d'Azur, especially international supply chain partners, are busy rushing to grab time. To grab time is to grab money.

Although Lift Semiconductor is not a North American company, it is an international member of the North American Semiconductor Industry Association like Samsung Electronics and ASML. Moreover, Lift Semiconductor's own technology is also difficult to get rid of the constraints of North America. When the pressure is applied, it will definitely yield. .

Côte d'Azur cut the net profit margin from 25% to 8% this quarter. How to make the extra tens of billions of dollars is now obvious, that is, to accelerate the localization of high-quality supply chain system.

……