Chapter 400： [0 gold buy horse bone, content self-made plan]

When Kang Wei heard Luo Sheng say this, he immediately understood that if he did n’t understand the intention of BOSS, it would be dangerous, indicating that his ability was limited and the structure was limited.

Obviously, Luo Sheng's move is to "golden horses to buy horse bones" to show industry people, attract more industry talents, get more upstream resources.

The streaming online video business and film entertainment business group of Bluestar Technology Group are actually deeply related. The former is the platform and the latter is the content. Only when both of the two are in place can each other's spiral rise positively. Cycle mechanism.

Luo Sheng doesn't want Blue Star Technology to be controlled by these two sectors. The movie and television copyright lease agreements signed with major Hollywood film companies have cost billions of dollars, which is also painful. This is an astronomical figure of 6 billion to 7 billion dollars. Because of content resources that others have monopolized.

At the moment, the introduction of popular blockbusters is also a huge expense. Content is a very important link. At present, the content that Bluestar Technology can control is a Marvel movie, which is obviously not enough.

Bluestar Technology Group must have its own content self-made channels, just like flix with the ability to produce sophisticated online dramas and even online movies, in order to fight against those content giants in Hollywood, save them to rely on monopoly content skyrocketing.

Luo Sheng lowered his head and thought for a moment, and said quietly, "Yes, there is one more thing. You have to meet with President Chen of Shanda to see if he intends to sell Shanda's literary website. This is A very good IP precipitation pool is very helpful to build our own content ecology. "

Ji Kangwei's heart is now more and more admired by the big boss, because he found that Luo Sheng actually has such a detailed understanding of such a subdivided field, which shows that it is hard work to understand.

"But you do n’t have to worry too much about the acquisition of Shanda's literary website. I guess that President Chen does not want to sell anything now. Be a patient hunter and stare first. Once the other party is willing to sell, Come again immediately, "Luo Sheng added.

Ji Kang was a little bit: "I understand."

President Chen is now obsessed with his "box". Simply speaking, the former richest man in China is also an ambitious big man. He put forward the concept of "full entertainment strategy". The so-called full entertainment is simply to include In the fields of literature, film, TV series, animation, animation, games and many other content, as long as an IP takes off in any of these areas, it can drive revenue for the audience.

For example, if the movie is fired, it can drive fans, TV series, animations, and game adaptations. In turn, the fire in the upstream of the industry can also promote film and television adaptations.

There is no doubt that this is a very ambitious and correct strategy, but President Chen's implementation at a wrong time is also doomed to fail, because Luo Sheng's previous life has already proven this, but in the end Teng Xun gradually realized President Chen This dream.

I just have Luo Sheng blocking the road. There must be nothing for Xiao Ma and Teng Xun.

Uh ...

Twenty-three days later, Kang Wei visited Liu Cixin in person, directly indicating that he hoped to obtain the copyright transfer of all his works including the "Three-body" series. The quotation was based on Luo Sheng's meaning.

No more, no less, just 10 million yuan.

Da Liu was not wealthy at this time. Ten million yuan was definitely a huge sum for him. There was no doubt about the result. He signed directly without much hesitation.

Kang Wei easily got derivative full copyrights including works such as "Three Body" trilogy, "Spherical Lightning", "Wandering Earth" and other works. The so-called full copyright is derived from film and television adaptations, diffuse adaptations, games, etc. The copyright belongs to Bluestar Technology Group.

给出 In 2010, he gave a 10 million quotation, which was definitely earned by Da Liu, and Blue Star Technology bought it expensive.

However, Luo Sheng has never been a person who only looks at short-term interests. From a long-term perspective, this will inevitably build a good impression in the minds of content creators. When other high-quality works are born, copyrights will be more inclined to be transferred to the blue. Star Technology Group.

Uh ...

The news that Blue Star Technology bought the copyright of Da Liu's works with a huge investment of 10 million yuan was the first to spread in the science fiction world. For a time, both the science fiction authors and readers in the industry have fry the general discussion.

My colleagues are seeing a huge copyright income of 10 million yuan, which is an envious eye. You must know that many science fiction writers are using love to generate electricity.

Da Liu can be said to be the rhythm of getting rich overnight.

The news quickly spread further, involving Bluestar Technology and Luo Sheng. This matter was not easy, and the attention immediately rose.

Not only did Gao Liu get the benefit, but the name also came naturally, and he really became famous, gaining greater exposure and greater popularity than before.

Industry curious speculation that Bluestar Technology Group is going to play a role in the film and television entertainment industry?

Such a guess has a certain logical basis. Now it is the summer season, and the popular "Iron Man 2" is the hottest topic at the moment.

Domestic netizens are very happy about Luo Sheng's guest appearances in the movie. Bluestar Technology Group, a huge business technology empire, has more than 300 large and small subsidiaries, or wholly-owned , Absolute control, or relative control, or strategic investment, or financial investment.

The film entertainment business group is an important area of ​​Bluestar Technology Group. Although its business scale is not comparable to those of social, cloud computing services, online translation and games, its potential has been recognized as second only to it. Its gaming business group.

I just do n’t understand what the outside world is, why Luo Sheng spent ten million yuan on the sky-high price to buy those works of Liu magnetic core. From the perspective of the current commercial value, it is a rhythm of sending money.

Uh ...

上午 On the morning of May 9, Liu Cixin, the author of "Three Body", was invited to Sucheng, and held a press conference with Luo Sheng. Only twenty or thirty media were invited.

At this moment, three-body author Liu Cixin and Luo Sheng are each sitting on a single lazy sofa. Luo Sheng is sitting casually, and the legendary big brother is sitting in a comfortable position.

"I want to make it clear that I'm a big fan of Liu." Luo Sheng said with a smile, saying that Liu should not lose, after all, Luo Sheng was 20 years younger than the other.

"Don't dare to be, dare not to be." Liu Cixin quickly picked up the microphone and said modestly, this may be the biggest fan so far.

Luo Sheng's smile continued, he continued: "I particularly love the" Three-body "series. This is a very great science fiction masterpiece. In my personal evaluation, Da Liu is almost a man with his trilogy of" Three-body ". The power of the mainland has brought science fiction to the highest level in the world. The "Three-body" series is definitely a Hugo Award-winning epic sci-fi masterpiece. This work can be compared with "2001: A Space Odyssey."

As soon as this remark came out, not only the reporters attending the conference looked side by side, but even Liu was embarrassed to hear it. I did not expect that the world's richest man, currently the most sought-after super tech boss, would have such a high evaluation of it. Are all boastful.

Everyone knows what business is about each other, but is it an exaggeration that you are exaggerating?

Many people suddenly have an idea. Luo Sheng may be his **** fan, so he won the copyright of the other party ’s work by far more than the normal commercial value. It feels like a fan ’s mentality, not rationality. Business decisions.

The outsiders who were engaged in it for a while were a little confused. Some of Luo Sheng's operations were always so fascinating to the outside world. It was difficult to see through in the early stage. After the outbreak, it came to Zhuge Liang afterwards.

Buda Liu quickly humbled again: "All my works are a poor imitation of" 2001: A Space Odyssey "and Arthur Clark, a science fiction master."

Luo Sheng laughed: "You don't need to be modest. I believe that the" Three-Body "series will definitely be popular worldwide. I can help you to contact some international publishing houses and top translators ~ www.novelhall.com ~ This masterpiece is definitely popular. "

In fact, it has become popular, at least in China.

Luo Sheng's ability to "carry the goods" is a lever. At least his fans have begun to know this work one after another, and have caused curiosity. It can be said that Luo Sheng's words today are "Three Body" The best publicity.

"Content ecology is a very important strategic segment of Bluestar Technology. We not only have to cooperate with the best film companies in the world, we are also about to launch our own content production plan. Da Liu's IP is our key screen creation object. However, I am afraid I cannot meet the audience in a short time. We hope to wait until the domestic film industry technology meets our expectations before we start. We will not easily hurt an IP, especially the classic IP. "Luo Sheng said with a smile in his hand.

Liu magnetic core was also very happy to hear, Luo Sheng turned back to him and said, "Da Liu will have to come to help when the time comes."

"completely fine."

Next, Luo Sheng responded to a reporter ’s question and shared the story that he asked the executives of both technology companies to buy a review and introduced the concept of “dimensional reduction blow” described in the book into the business field and deconstructed it. The thinking is refreshing.

After the press conference, the book "Three Body" has really reached a new height in the Mainland. Not only are the businessmen from all walks of life interested, but ordinary audiences are also attracted.

销量 "Three Body" sales of physical books have soared after this media conference.

Uh ...