Chapter 397： [IeP price]

On the stage, Luo Sheng put the iEP in his hand back to the T stage and pressed the small remote control in his hand. The big screen showed the side view of the iEP tablet.

Luo Luosheng looked back at the huge screen and then said to the audience:

"Going back to the hardware issue, ieP is also very thin and light, it is only 11.2 mm, and compared to the iPad of the same type, its thickness is 13.4 mm, compared with about .4%, we must know that for such thin and light Electronics, the compression of any space is technically challenging. "

After speaking, Luo Sheng pressed the small remote control again, and continued to introduce: "ieP tablet weighs 588 grams and is equipped with a 10.7-inch display. It has ultra-high quality display technology, which can make you have huge From the perspective, the super sensitive and super accurate multi-touch technology is the coolest thing. It is our patented technology on the azure coast. The iPad can't come without this technology. "

There was a burst of laughter at the scene.

Hardware patents are really complicated, which is why Qualcomm has abandoned its mobile devices and focused on chips.

Luo Sheng added with a smile: "ieP tablet is also driven by our own self-developed chips. Within the azure coast, we have a huge R & D team of 2,000 people and R & S R & D team to jointly design Custom chip, we have a chip named 'Blue Core L3', which is our most advanced chip so far, in order to provide powerful power for iEP, it contains a processor, graphics controller, I \\\ \ O and memory manager are all integrated on this chip. "

When the audience heard this introduction, they couldn't help guessing that the price of this product was mostly about the same as the price of Azure-3, and it was an inexpensive electronic product.

Luo Sheng said: "ieP tablet has B flash memory capacity, the latest wireless link device, and those common configurations, such as accelerator, electronic compass, speakers, microphone, etc. will not be introduced one by one, at the same time it can be perfectly integrated The entire Azure accessory ecosystem, we've put a lot of effort into doing that. "

The last sentence is to further stimulate the skyrocketing concept stocks of the azure coast. In other words, some Azure accessories can also be applied to the iEP tablet. This is a powerful embodiment of the supply chain and a reflection of cost savings. Profits are high.

"Of course, there is also the battery. What is the battery life of the iEP tablet? The answer is that we have achieved 14.5 hours of battery life, compared to hours. This battery life means that I can fly from Shencheng to New York, about A 12,000-kilometer flight usually takes about 14 hours, so you only need to charge it once to enjoy the video. "

A lot of audiences were happy, and they said that Joe helped the owner look at beating people, and Apple shareholders saw the rhythm of wanting to sell stocks. They were madly targeted, and it was the rhythm of suppressing the iPad in all directions.

Luo Sheng naturally did not know what everyone was thinking, he continued: "In addition to 14.5 hours of battery life, the iEP tablet also has more than one and a half months of standby time. As long as you drop the iEP, it will automatically enter the dormant state, Xiaolan has excellent Power management capabilities, she manages your iEPs impeccably for you. That is to say, we can still have electricity when we return in a month and a half. "

而 "And in terms of environmental protection, it is arsenic-free, BFR-free brominated flame retardants, mercury-free, PVC-free, and highly recyclable glass panels."

Speaking of which, Luo Sheng looked down for a moment and then looked around the audience again:

那么 "How much should we sell for such an excellent product? If we measure it according to its value, we should set him at around 6820 yuan, which is $ 999."

After hearing this, the audience at the scene, especially those who had the desire to buy, couldn't help smashing their lips. Is it more expensive to sell than Azure-3?

2010In 2010, as a consumer-grade electric product, such a quotation is really not cheap.

But for a moment, Luo Sheng's tone suddenly turned: "But when we were developing ieP, we not only had great ambitions on technical goals and user interface goals, we also made very aggressive prices. aims."

Many people have raised their ears, and the price issue is now the most concern for many people.

Luo Sheng said: "The reason is that we want to sell iEP to more people, so I am very happy to tell you that the price of iEP tablet is not 6820 yuan, but 2799 yuan, which is 600 cheaper than iPad. There is no doubt that this price is affordable for many people. "

The whole audience was exclaimed in an uproar. I never expected that it would be so cheap. Many people thought that it would cost about three or four thousand yuan.

In fact, the overall cost of ieP is controlled at around 1500 yuan. If it is not an iPad rival, the price must rise to the 3,000 level.

Many people in the market began to talk head to head.

A lot of people in the industry are puzzled: The Blue Coast spends 100 billion yuan to enrich the content of education resources. Now it seems that it is to empower the iEP tablet. So how to recover the cost here?

In fact, it is very simple, and the content is also charged!

But how to charge is also a university question.

The content below the university is completely free of charge, but above the university, some advanced knowledge has to be paid, and basically refer to thesis and subscribe to top academic journals need online translation.

This is a "warm-boiled frog" process, step-by-step deep-seated, the implementation of all the following content for free will bring a trend:

If a student has been using the iEP tablet-assisted learning since his junior high school, by the time he is in college, he basically cannot do without this tool.

In other words, user habits and dependencies have been firmly established.

If you charge for it in the beginning, it will make people feel ugly, and it ’s not very cost-effective. It costs money to buy an iP tablet, and the content actually costs money?

Consumers ’parents definitely have opinions on this, but in the university era, parents felt that paying was the right thing to do. After all, the content of the university, junior high school and other things are all compulsory education. In the subconsciousness of many parents, It is normal to spend money in college.

The decisions of the Big Group are based on comprehensive analysis and consideration of the final results.

At the same time, Luo Sheng on the stage continued: "We have prepared six versions for iEP, three built-in WiFi versions, and three simultaneous versions."

"First of all, there are three versions of built-in WiFi. The 32GB model retails for 2799 yuan, the 64GB model retails for 3499 yuan, and the 128GB model retails for 4199 yuan. The second is the three versions with 32GB retail price of 3499 yuan. , 64GB retail price is 4199 yuan, 128GB retail price is 4899 yuan. "

"This is the six models of ieP. Starting from the cheapest 2799 yuan, the most expensive is 4899 yuan. I dare say that there is no such thing as a better product."

"Who is in favour and who is against?"

Luo Luosheng suddenly uttered his last words. The audience on the spot and watching the live broadcast of the press conference were both stunned for two seconds. The next moment, the audience burst into laughter.

I once again heard warm applause.

Consumers did not expect that the new product of the French Riviera actually provided so many models to choose from. It should be known that Azure phones only provide two versions for customers to choose from.

多 With more models, operating costs will inevitably rise, and clearing inventory in the future will be relatively more troublesome.

But Apple ’s iPad was severely hit. The cheapest version of iEP was nearly $ 100 less than the cheapest model of the iPad, and this time it was a uniform global price.

Obviously, people with good eyes have already seen Luo Sheng's relentless strangulation of Apple's iPad with the iP tablet. The shot is to open directly without giving any chance of turning over.

Goods are better than you and cheaper than you. Who will die if you don't die?

不少 A lot of industry elites in the audience were surprisingly consistent in agreeing that the North American stock market will open tomorrow, and Apple's stock will fall.

The iPad was not even a huge business achievement, but now it faces such a powerful new enemy that it is ruthless.

Luo Sheng did not care what the people present thought, and saw that he continued to announce in an orderly way: "After 45 days, we will release the built-in WiFi model version globally, and then take the operator in 15 days. With the approval process, both models can be released, that is, two months later, 3G models can be released in late June. "

Hearing here, the industry insiders finally understood why the French Riviera will hold a press conference at this time. The late June is the summer vacation stage, which is closely linked to the summer season.

Fermentation takes about two months to let more parents know about this product, and at the same time, teenagers will clamor for parents to buy this product.

Luo Sheng's smile on the stage is still the same, he continued: "We also prepared some beautiful and practical three-piece accessories. The first is a base, and the other is more interesting. This is a keyboard base. Folding mechanical keyboards. We cooperate with Cherry mechanical keyboard manufacturers. The biggest highlight is the foldability of the keyboard. "

The audience saw the folding presentation of the mechanical keyboard on the big screen, and they all felt bright. The Cote d'Azur provided exclusive hinge technology. Cherry Corporation, the world's largest mechanical keyboard manufacturer, actively cooperated to create this iEP tablet accessory.

It is no exaggeration to say that Cherry company first held Luo Sheng's thigh and used the e-sports to bring the mechanical keyboard back to life. Now it is about to take off.

机械 This mechanical keyboard can be folded three times. The size of the folded keyboard is similar to that of an Azure mobile phone, and the thickness is also similar.

The audience instantly fell in love after watching the demo screen, because it was very compelling, and at first glance it was high-end gadgets.

Luo Sheng went on to introduce the third accessory: "The third one is a beautiful leather jacket that can protect your iEP tablet, and it can also be used as a stand. The text input is still a good portable base. This is We have a three-piece set of accessories. "

The voice did not fall on the scene, and once again filled with warm applause ~ www.novelhall.com ~ After the applause ended, Luo Sheng with a contented smile, his voice resounded throughout the audience.

OK "OK, let's go back to the first thing announced at the beginning of the conference. We already have more than 200 million Azure mobile phone users, that is to say, at least 200 million users can easily get started with iEP tablet immediately."

"If you briefly summarize, the iEP tablet uses the most advanced technology of the Cote d'Azur so far, and it is used in an attractive product. In addition to its price of 2799 yuan, it is definitely the most cool combination. . "

"The reason why the French Riviera can produce iEP tablets is that we have been trying to find the best combination of the three at the intersection of technology, free art and education, and then create the most advanced consumer-grade products from a technical perspective. , And very innovative elements, simple, easy to use, like to use, and make the product adapt to the user rather than the user to adapt to the product. "

"Because of this, we have created products with very creative and technological ideas such as iEP tablets."

"In addition, we have opened an experience area next to the conference hall. I hope you will touch the ieP tablet with your own hands and feel its powerful and infinite charm. Believe me, when you hold it in your hands, you will never I would like to use the original thing again. Thank you for coming. "

The final speech was over. The audience at the scene stood up and applauded, and the fans continued to cry.

Uh ...