Chapter 97: [Bluetooth Network Fee]

左右 At about 7 am on August 21, 2004, the domestic version of Bluestar Video was launched simultaneously with the international version of BluestarVideo, which means that Bluestar Technology officially entered the video business field with streaming technology.

This is the company's most important new product in the second half of this year.

Video business, the domestic streaming video business is run by Zhou Jin as the highest person in charge. This is a returnee who graduated from Johns Hopkins University and the European School of Business Administration.

Zhou Jin is now 30 years old. In May of this year, he joined Blue Star Technology and then entered the development of Blue Star video project. His entry was P6, the senior engineer level, and he was promoted to the senior level of the product in July. Manager, M3 level in management posts at Bluestar Technology.

P and M represent the management level division of the company. According to the internal HR division of the personnel department, the P series belongs to technical posts, and the low-end positions at the lowest P1 level are reserved for researchers at the highest P10 level. The M series belongs to management positions and the lowest M1 level. From director to highest M5 senior director.

The corresponding levels of the two sequences, the M1 supervisor corresponds to the P6 level, and Zhou Jin is now the M3 senior manager, corresponding to the P8 level, enjoying the treatment of the P8 employees, and reaching the P8 level means that he has obtained the qualification for the option pool rights issue. But the final rights issue depends on performance.

Luo Luosheng personally promoted him to be in charge of the Blue Star video business. Although he is a senior manager of P8 employees M3, but actually became the person in charge of this project, he did not have the name of a director and he became a director.

It is equivalent to sitting at P8 level and looking at P9 level, and the next level to P9 level is considered an executive of Bluestar Technology.

For the international version of BluestarVideo, Chad Hurley is the project leader. Chen Shijun is not suitable for management positions. He is more suitable for technical positions. Luo Sheng arranges for the technical section of BluestarVideo. The corresponding levels are senior experts at P9 level. The treatment is also natural. Audit at P9 level.

In fact, before Bluestar entered the field of streaming video services, there were already dozens of other video sharing websites in the market, all of which were competitors.

In Luo Sheng's eyes, none of them can play. He only values ​​the company Netflix.

However, to despise the enemy strategically, it is necessary to value the enemy tactically. So many competitors are very important in marketing.

In this era, Netflix means selling DVDs through e-mail. The concept of video is basically the same as TV. The Internet is purely text and pictures, and the flashpoints are all around graphics. No one would think that video can become an Internet explosion. Point, the limitation of the field of vision is on the one hand, and the limitation of the technology is also an important one. The current broadband network speed has limited the development of network video.

Luo Luosheng was able to launch video services with confidence in this era. One is forward thinking and the other is technological superiority.

He has led the development of video projects, and has given birth to 23 core patents related to streaming media technology. He is very confident in the field of streaming media technology. Bluestar Technology currently leads the industry by at least three to five years.

Uh ...

"Come in."

Bluestar Technology Corporation, CEO Office.

Luo Luosheng didn't raise his head when he heard the knock on the door. He was immersed in dealing with the affairs of Bluestar Technology Company. After looking at it for about half an hour, he had to go to the Azure Coast Laboratory next door.

After a while, after the office door was opened, Luo Sheng heard the unique sound that can only be made by high heels, and could not help looking up.

I only saw that Irene, dressed in black and white and dressed in OL, came in, and she was holding a thick document.

"This is the company's financial expenses." Erin threw the documents to Luo Sheng's desk and looked at him to add: "The company's book funds are about to bottom out, and by October we may not be able to pay wages, and By November, we had no money to pay the Internet fees. "

Luo Wenyan Luo Sheng paused for a while, and said, "Financing around 2.7 billion, and no more money?"

I glanced at the files on the desktop, and immediately picked them up, basically a thick stack of bills.

Ai Linxian hugged his hand in front of him, and gave him a nasty look, saying, "When you spend money, it is very cool and generous. A copyright cooperation went to a budget of more than 1.6 billion, and the remaining more than 1 billion points were maintained. In addition, Yunge Search currently has a bit of advertising revenue, and does not look at the company's major projects. Now, the monthly Internet fee is an astronomical cost. "

The so-called "Internet fee" is of course not just the cost of Internet cafes to pay for the Internet, but the cost of server company broadband costs.

Luo Luosheng immediately listed the company's financial expenditure list.

Since July, the company has paid employees a salary of about 53 million yuan per month. The company currently has more than 2,500 employees, of which about 2,000 are mainland employees, and they have to pay 32 million yuan / month in salary each month. More than 500 overseas employees have to pay nearly 20 million yuan / month.

The cost of overseas employees is very high. The annual salary of a computer software engineer in Silicon Valley reaches 71,600 US dollars. The company's more than 500 employees average it, and the annual salary is about 57,000 US dollars.

The labor cost of the company will cost a total of more than 50 million yuan a month.

This is not the big head of operating expenses. The real big head is "network charges." Bluestar Technology's current broadband cost to operators is a bit scary. It may be the highest broadband cost company among domestic Internet companies. One, maybe not even one.

Because Luo Sheng is very persistent in network speed, this determines the user experience.

Speed ​​is undoubtedly an important factor in determining the user experience of a website, and broadband is also an important factor in determining the access speed of the host. Especially for websites with a large number of visits, the size of network bandwidth is particularly important.

However, the broadband of Internet companies is not the same as that of ordinary people. The server broadband of the Internet is all fiber-optic, and the exclusive broadband is directly connected to the server room and then distributed by the enterprise's own switch.

Bluestar Technology now operates a large number of servers at all times, which also requires a large amount of broadband traffic, which all cost money to buy broadband from operators.

The Internet products and services currently operating by the company include the domestic version of [Blue Space], the international version of [BlueSpace], the domestic version of [BlueStar Music], the international version of [MusicSpace], [云 歌 搜], [], etc. .

New projects are now online ~ www.novelhall.com ~ Domestic version of [BlueStar Video] and international version of [BluestarVideo], as well as the company's official website, as for [云 歌 知道], [云 歌 贴 吧] these are incorporated Search for business sectors to calculate.

All of these websites are big Internet users, and as the website continues to grow and grow, the number of users has soared, and the cost of broadband has also skyrocketed.

Bluestar ’s broadband bills in July all consumed about 159 million yuan. Without calculating the subsequent increase in broadband costs, it is calculated based on the expenditures in July. The company ’s current broadband expenditures for one year will be Spend 1.9 billion yuan.

Among the company's major products, the broadband spending caused by BlueSpace's massive picture sharing accounts for about 46.8%, nearly half.

随着 As the company's streaming video service goes online, the family of Bluestar Technology is pleased to add a super-buzzer that eats broadband far more than Blue Space.

Simply put, the larger the playback volume of a video website, the higher the demand for broadband. The number of viewers of a video website and the amount of broadband required will increase by an equal multiple, that is, the number of viewers increases by 10 times, and the cost of broadband increases by 10 times.

一旦 Once the streaming video service becomes popular, it must also become popular, and broadband costs are flowing like a flood.

Looking at a pile of bills, Luo Sheng had a pain in his brain. He just looked away for a while and asked directly, "The company is currently in a quarter. No, what is the monthly operating cost?"

Eileen immediately answered: "About 300 million yuan."

Luo Wenyan Luo Sheng exhaled a long breath and asked, "What about the book funds? How much money is left?"

Uh ...

(Monday again, ask for recommendation tickets, favorites ~~)